Job
Description
We’re seeking a full-time Digital Marketing Intern with a strong passion for storytelling, content design, and digital communication to lead our brand presence on Facebook, Instagram, and LinkedIn. You will drive engagement, brand trust, and user acquisition through thoughtful and consistent social media efforts.. Responsibilities Social Media Management – Facebook, Instagram & LinkedIn: • Content Strategy & Planning: o Collaborate on monthly content calendars aligned with brand voice, seasonal events, campaigns, and platform goals. o Ideate and plan a variety of formats – reels, stories, carousels, single-image posts, polls, and live content. o Curate trending topics, emotional wellness tips, user stories, platform features, and expert quotes for posting. • Execution & Publishing: o Use tools like Meta Business Suite, Later, Buffer, or similar to schedule posts. o Ensure content is platform-appropriate – e.g., storytelling for Facebook, visual trends for Instagram, professional insights for LinkedIn. o Craft strong captions, write effective CTAs, and select high-quality visuals that reflect our ethos. • Engagement & Community Building: o Actively respond to DMs, comments, and mentions, maintaining a warm and professional tone. o Track user sentiment, engage with similar communities, influencers, and partner pages. o Create and manage user polls, contests, hashtag campaigns, and collaborations. • Analytics & Optimization: o Monitor reach, engagement, follower growth, and conversion metrics weekly. o Identify top-performing content and areas of improvement using Meta Insights, LinkedIn Analytics, and Instagram Insights. o Recommend data-backed changes to posting schedule, format, or messaging. LinkedIn-Specific Add-On: o Publish thoughtful posts about team culture, collaborations, event highlights, industry insights, and thought leadership. o Track performance of B2B posts and engage with professionals and organizations aligned with our mission. Content Writing: • Research and write 4 original blogs per month (topics may include relationships, solitude, emotional intelligence, soul-tech, digital detox, or real-life stories). • Keyword Research needed • Assist in writing short-form content for newsletters, community updates, and event announcements. Event Support: • Assist in planning, promotion, and documentation of offline hobby club meetups and workshops. • Occasionally attend and participate in events for on-ground support and content capture (stories, photos, short interviews). Qualifications • Proficiency in Facebook, Instagram, and LinkedIn content formats, algorithms, and audience behavior • Strong command over English writing and communication • Prior experience or hands-on knowledge of: o Canva or any design tool for creatives o Meta Business Suite for FB/IG o Analytics dashboards and campaign tracking tools o Hashtag research and SEO basics for social • Must own a high-end personal computer for design/video editing and multi-tasking • Enthusiastic about urban wellness, community building, and emotional storytelling • Self-starter, detail-oriented, and comfortable handling multiple projects simultaneously Internship Structure: Duration: 12 Months Work Mode: Hybrid (15 days/month in office + rest remote) Location: Webel Bhavan, Nasscom Warehouse, Sector 5, Salt Lake, Kolkata Stipend: competitive basis experience Perks: Certificate, Letter of Recommendation, event exposure, potential long-term role Why Join Us? Be part of a revolutionary Indian soul-tech platform making a real impact on people’s emotional lives Build a digital portfolio across FB, IG, and LinkedIn with hands-on content, campaigns, and brand storytelling Learn directly from senior professionals and founders with corporate, entrepreneurial, and social sector backgrounds Get exposure to content, design, analytics, influencer marketing, and offline events – all in one internship Collaborate with creative teams, mental health experts, and community leads Opportunity to convert to a full-time role , based on performance and organizational fit Show more Show less
