Digital Marketing Executive

Job Description

Company Overview Digivyer Inc is a leading digital marketing agency based in India, dedicated to helping businesses enhance their online presence. Our mission is to empower brands through strategic digital marketing solutions that drive measurable results. We value innovation, creativity, and collaboration, and strive to cultivate a positive and dynamic workplace culture that encourages professional growth and teamwork. Role Responsibilities Develop and implement digital marketing strategies to drive traffic and engagement. Create and manage content for various digital platforms, including websites, blogs, and social media. Analyze and optimize SEO strategies to enhance online visibility and ranking. Oversee email marketing campaigns, ensuring effective segmentation and targeting. Conduct market research to identify trends and opportunities for growth. Manage PPC advertising campaigns to maximize ROI. Monitor and report on performance metrics to assess campaign effectiveness. Collaborate with graphic designers to create visually appealing marketing materials. Maintain brand consistency across all digital channels and communications. Engage with customers on social media platforms to foster community and brand loyalty. Coordinate with cross-functional teams to align marketing efforts with business goals. Develop educational content such as e-books and webinars for prospective clients. Stay updated on the latest digital marketing trends and technologies. Provide support for various digital marketing initiatives as needed. Assist in developing marketing budgets and ensure adherence to financial targets. Qualifications Bachelor’s degree in Marketing, Business, or a related field. Proven experience in digital marketing or a related role. Strong understanding of SEO, PPC, and web analytics. Excellent written and verbal communication skills. Proficiency in digital marketing tools and software, such as Google Analytics and social media platforms. Creative mindset with a keen eye for detail. Ability to analyze data and derive actionable insights. Strong project management skills and the ability to manage multiple tasks simultaneously. Experience with A/B testing and campaign optimization. Familiarity with graphic design tools is a plus. Ability to work collaboratively in a team environment. Strong problem-solving skills and adaptability. Knowledge of current digital marketing trends and best practices. Highly motivated and results-oriented. Basic understanding of HTML and web design principles is a plus. Skills: project management,brand development,email marketing,seo,graphic design tools,social media engagement,digital marketing,data analysis,ppc,facebook ads,web analytics,performance metrics,campaign management,content creation,a/b testing,google ads,market research Show more Show less