Content Manager (Individual Contributor)

Location:

Type:

Reporting to:

Role Overview:

At Practice by Numbers, we see content as more than just words. Content must bring clarity,

build trust, and drive demand at every step of the customer journey. As we expand our

marketing team, we’re looking for a Content Manager to join our growing Content & Design

Division.

This role goes beyond editing. You’ll take ownership of day-to-day content workflows, managing

timelines, reviewing content drafts, and ensuring every piece we publish is clear, on-brand, and

audience-ready. From blogs and newsletters to landing pages, videos, and social content, you’ll

keep our content sharp, consistent, and aligned with business goals.

Based full-time in our Gurgaon office, you’ll report to the Head of Content & Design and

collaborate closely with our designers, performance team, and product marketing. Over time,

you’ll also help lead content planning, reporting, and documentation across channels.

Key Responsibilities:

● Edit and optimize AI-generated content for clarity, readability, and audience fit

● Own blog and newsletter workflows from editing to publishing

● Write content from scratch when needed (e.g. ghostwritten articles, product stories)

● Draft compelling social media captions, email campaigns, and case studies

● Support product video scripts and coordinate with design on visuals

● Create and maintain landing pages in WordPress or HubSpot

● Eventually: own performance tracking and reporting across key content assets

Tools & Collaboration:

● Regularly collaborate with the design team for content visuals

● Coordinate closely with performance marketing for ad copy and landing pages

● Use tools like WordPress, HubSpot, Ahrefs, GA4, and Google Docs

● Prompt and refine content via AI tools like ChatGPT

Growth & Future Ownership:

● Eventually build and maintain content calendars

● Take on reporting and performance optimization using Ahrefs and GA4

● Grow into cross-functional collaboration with Sales, Product, and CS teams

● Expand content formats (e.g. carousels, audio, new video styles)

● Potential to manage freelancers/interns and grow into a leadership role

Ideal Experience & Skills:

● 4+ years of experience in content roles (preferably in SaaS or B2B)

● Strong editing and rewriting skills, especially when working with AI content

● Intermediate SEO knowledge, including modern content optimization trends

● Familiar with publishing platforms (WordPress, HubSpot)

● Comfortable tracking performance and applying insights

Perks & Benefits:

● Collaborative, close-knit marketing team culture

● Opportunity to work across product, brand, and performance content

● Vibrant in-office environment in Gurgaon

● Access to AI tools, SEO software, and continuous learning resources

● Competitive salary and professional development

About Practice by Numbers:

Practice by Numbers is an all-in-one software solution designed to help dental practices,

groups, and organizations to consolidate, streamline, and improve their day-to-day operations.

Our mission is to digitally transform your practice with a full suite of analytics, patient

communication, reputation management, online scheduling, online payments, patient forms,

insurance verification, and more, all in a single platform.

At Practice by Numbers, you’ll be joining a fast-growing SaaS company that’s reshaping how

dental practices operate and grow. Our tools power thousands of practices across the US and

now we’re scaling our marketing engine. You’ll work alongside a driven, collaborative team that

values clarity, creativity, and hard work and you’ll have real room to grow as we do.