Business Development Executive (BDE)

Job Location - Delhi & Kolhapur (Maharashtra)

Business Development Executive (BDE) – Roles & Responsibilities

1. Institutional Outreach & Partnerships

College & Institute Visits:

• Regularly visit colleges and institutes to meet TPOs, HODs, and Principals.
• Represent Study Smart professionally and build strong, long-term relationships to drive future collaborations.

MoUs with Institutes:

• Identify and finalize partnerships with language institutes, test prep centres, and high-end course providers.
• Drive negotiations and facilitate signing of MoUs for mutually beneficial engagement.

MoUs with Colleges:

• Pitch and execute institutional tie-ups with colleges for long-term collaborations such as desks, exclusive counseling, or co-branded initiatives.
• Ensure visibility for Study Smart across college platforms.

2. Referral & TPO Engagement Programs

Referral Program with TPOs:

• Design and roll out referral models for TPOs and HODs, encouraging them to recommend Study Smart to students.
• Maintain professional relationships while ensuring compliance and transparency in any referral-based engagements.

TPO Follow-ups:

• Engage TPOs with regular updates on events, student feedback, and success stories to keep the relationship active and positive.

3. Event Planning & Execution

Seminars & Student Desks:

• Organize and execute on-campus seminars, desks, and career counselling drives.
• Ensure all logistics, branding, and marketing materials are arranged and executed effectively.

Representation at Events:

• Actively participate in college fests, job fairs, exhibitions, and workshops.
• Represent Study Smart at all external events

4. Promotions & Data Collection

Offline Promotion:

• Execute offline branding activities like poster displays, canteen branding, and pamphlet distribution at colleges and coaching classes.

Lead Generation:

• Collect high-quality student data during events, visits, and promotions for future engagement.
• Ensure leads are updated and categorized in CRM with relevant tags.

5. IELTS & Coaching Promotion

Exam Centre Outreach:

• Visit IELTS, TOEFL, and other test centres to promote Study Smart’s coaching services.
• Interact with aspirants and distribute flyers, capturing interest and contact details.

6. Campus Ambassador Program

Recruitment & Management:

• Recruit student ambassadors and marketing interns in colleges to promote Study Smart.
• Maintain regular contact, share marketing content, and track performance of ambassadors.

7. Reporting & Coordination

Documentation & Reporting:

• Submit daily visit reports, weekly performance summaries, and event outcome reports.
• Maintain a record of meetings with institutions and progress on partnership discussions.

Key Performance Indicators (KPIs)

• Number of College/Institute Visits per Month
• MoUs Signed with Institutes/Colleges
• Leads Generated from Events/Visits
• Number of Seminars & Counselling Day Conducted
• Event Attendance & Registrations
• Referral Leads via TPOs
• Branding Activities Executed (Canteens, Posters, etc.)
• Campus Ambassadors Recruited & Active
• Data Submission & Reporting Accuracy
• Monthly Target Achievement (Visits, Leads, MoUs, Seminar, Data Collected)

Job Types: Full-time, Permanent

Pay: ₹16,000.00 - ₹18,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance

Work Location: In person