2332 Brand Management Jobs - Page 21

Job Title - Gen AI Led Marketing Reinvention Strategy Lead Senior Manager - GN SONG Management 06 Senior Manager Location:Delhi/ Mumbai/Bangalore/Gurgaon/Hyderabad Must have skills:Generative AI Good to have skills:marketing strategy, AI/Gen AI, agentic AI, agency experience, and Marketing OS experience. Job Summary : The Strategy & Consulting Global Network Song (S&C GN Song) practice works with clients across their marketing, sales and services and customer engagement functions. Our services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, enhancing revenue, improving customer satisfaction, and impacting front end business metrics in a positive manner. We are seeking a visionary Senior Manager to lead and scale our Gen AI-led Marketing Reinvention Strategy offering. This role is designed for a strategic thinker and thought leader with deep expertise in Generative AI, marketing transformation, and business consulting with proven leadership skills. You will work at the intersection of strategy, operating model transformation, and AI/Gen AI innovation, helping CMOs and CDOs unlock next-gen marketing capabilities. As a subject matter expert and business builder, you will shape offerings, drive market conversations, and develop compelling client value propositions while also steering large-scale transformation programs across marketing functions. Roles & Responsibilities: Act as a visionary thought leader and subject matter expert by contributing to industry PoVs and whitepapers. Lead strategic assessments of current marketing capabilities and define GenAI-led reinvention roadmaps, future operating models, future-fit capabilities and process designs. Manage C Suite and identify and drive new business in Generative AI engagements. Design future-fit operating models incorporating Generative AI tools and workflows. Create a compelling north star vision and future-state blueprint for marketing organizations. Collaborate with cross-functional teams to drive transformation across people, process, and technology. Design and execute change management and adoption strategies, including upskilling and training programs tailored to GenAI integration. Develop robust business and value cases for GenAI-led marketing transformation initiatives, quantifying potential impact across efficiency, effectiveness, and experience metrics to secure stakeholder buy-in and drive investment decisions Act as a trusted advisor to CMO/CDO in identifying innovation opportunities through GenAI and build strong lasting relationships. Lead high-performing, multi-functional teams including consultants, managers, technical & functional teams to deliver transformation outcomes with speed and quality. Support Go-To-Market initiatives in collaboration with sales teams to shape and win transformational deals. Stay ahead of the curve on the latest GenAI trends, tools, and best practices and translate them into client-relevant strategies. Professional & Technical Skills: MBA from a Tier 1 institute with a focus in Marketing, Strategy, or Technology 13-20 years of experience with at least 4 years in marketing strategy, AI/Gen AI, agentic AI, agency experience, and Marketing OS experience. Proven experience in applying Generative AI or AI-led innovation in marketing. Deep understanding of GenAI capabilities, foundation models, and their relevance to marketing operations Experience in driving business by engaging with leadership and C Suite. Hands-on experience in managing operating model design, strategic assessments, and change management programs Hands-on experience with Agentic solutioning and architecture design, LLMs and Generative AI frameworks (OpenAI, Anthropic, etc.) Functional expertise of AI/Gen AI along with broad understanding of foundation model & LLMs Experience in working with senior to top management levels within existing organization / client organizations Excellent storytelling and communication skills, with the ability to influence both technical and business audiences Understanding of consulting methodologies, project management frameworks, and the ability to translate client needs into actionable project plans Strong problem-solving skills, analytical mindset, and the ability to apply Generative AI methodologies to address complex business challenges Experience in working with clients across multiple industries like CPG, S&P, Finance, Lifesciences, etc. Additional Information: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. About Our Company | Accenture Qualification Experience:Minimum 13 20 years of experience is required Educational Qualification:MBA

Job Title: Marketing Head/Director of Marketing Location: Gurgaon Job Summary: We're seeking an experienced Marketing Head/Director of Marketing to lead our marketing efforts and drive business growth. You'll develop and execute marketing strategies to reach new customers, build brand awareness, and increase revenue. Key Responsibilities: 1. Marketing Strategy: Develop and execute comprehensive marketing strategies. 2. Team Management: Lead and manage a team of marketing professionals. 3. Brand Management: Oversee brand identity, messaging, and tone. 4. Digital Marketing: Develop and execute digital marketing campaigns. 5. Data Analysis: Analyze marketing metrics to optimize campaigns. 6. Collaboration: Work closely with sales, product, and other teams. Requirements: 1. Experience: 5-8 years in marketing leadership roles. 2. Skills: Strategic thinking, leadership, communication, and analytical skills. 3. Knowledge: Familiarity with marketing tools, software, and trends. Nice to Have: 1. Industry experience: Experience in Logistic industry 2. Digital marketing expertise: Expertise in digital marketing channels. 3. Data-driven: Experience with data analysis and marketing metrics. What We Offer: 1. Competitive salary 2. Growth opportunities: Opportunities for professional growth. 3. Dynamic environment: Collaborative and fast-paced work environment. If you're a strategic marketing leader with a passion for driving growth, we'd love to hear from you!

Role Purpose The purpose of this role is to provide solutions and bridge the gap between technology and business know-how to deliver any client solution Do 1. Bridging the gap between project and support teams through techno-functional expertise For a new business implementation project, drive the end to end process from business requirement management to integration & configuration and production deployment Check the feasibility of the new change requirements and provide optimal solution to the client with clear timelines Provide techno-functional solution support for all the new business implementations while building the entire system from the scratch Support the solutioning team from architectural design, coding, testing and implementation Understand the functional design as well as technical design and architecture to be implemented on the ERP system Customize, extend, modify, localize or integrate to the existing product by virtue of coding, testing & production Implement the business processes, requirements and the underlying ERP technology to translate them into ERP solutions Write code as per the developmental standards to decide upon the implementation methodology Provide product support and maintenance to the clients for a specific ERP solution and resolve the day to day queries/ technical problems which may arise Create and deploy automation tools/ solutions to ensure process optimization and increase in efficiency Sink between technical and functional requirements of the project and provide solutioning/ advise to the client or internal teams accordingly Support on-site manager with the necessary details wrt any change and off-site support 2. Skill upgradation and competency building Clear wipro exams and internal certifications from time to time to upgrade the skills Attend trainings, seminars to sharpen the knowledge in functional/ technical domain Write papers, articles, case studies and publish them on the intranet Mandatory Skills: Digital Marketing Consulting. Experience: 5-8 Years. >

Product launches brand-building promotional campaigns increase brand visibility

Here is the job description Title: Brand Communication Manager Location: Gurugram Job Type: Contractual (9 months) Key Responsibilities: Lead full-funnel communication campaigns for core products and new launches. Drive (SSSG) through calendar-based campaigns and tactical initiatives. Create platform-specific content tailored for high impact across digital, TV, in-store, and social. Support smart market expansion with localized messaging strategies. Lead Taste-led, regional, and youth-focused campaigns to build relevance and buzz. Ensure inclusive and diverse representation in all brand communication. Track performance metrics and optimize campaigns for effectiveness. Requirements: 68 years of experience in brand/marketing communication, preferably in QSR, FMCG, or Digital / advertising agency/ Strong grasp of consumer insights, campaign planning, and content strategy. Hands-on experience with cross-functional teams and agency management.

Job Responsibilities: Develop and Execute PR Strategies Design and implement comprehensive public relations campaigns to enhance brand visibility and reputation. Align PR strategies with company goals and marketing initiatives. Media Relations Build and maintain strong relationships with journalists, editors, influencers, and media outlets. Serve as the primary point of contact for media inquiries and press communications. Press Releases & Content Creation Write, edit, and distribute press releases, media kits, speeches, and other PR materials. Ensure messaging consistency across all communications. Crisis Communication Develop crisis communication plans and manage response during reputation-sensitive situations. Act swiftly and tactfully to protect the companys image. Event Management Plan and coordinate press conferences, product launches, media briefings, and public events. Collaborate with event and marketing teams to ensure seamless execution and media coverage. Monitor Media Coverage & Public Perception Track media mentions, industry news, and public sentiment. Provide regular reports and insights to senior management, measuring the impact of PR activities. Internal Communications Support employee engagement by aligning internal communications with external messaging. Collaborate with HR and leadership for announcements and culture-building initiatives. Brand Reputation Management Ensure brand consistency and positive public perception across all platforms. Manage online presence, including social media PR strategies and reputation management. Influencer & Stakeholder Engagement Identify and engage with key stakeholders, brand ambassadors, and influencers for collaborative campaigns. Foster relationships that support business development and brand trust. Budgeting and Reporting Manage PR budgets and negotiate with media partners and service providers. Track ROI and report KPIs for all PR activities.Role & responsibilities

Greetings from India Pharma People We are looking for Brand Manager for OTC div of leading Pharma Major Position Brand Manager - OTC Location: Mumbai Segment : OTC Health care/FMCG/Online Industry: FMCG/Beauty/Health care. Contact Details : Email ; ipp@indiapharmapeople.com whatsApp 9767790833 J D 1. Develop and execute strategic Marketing programs in accordance with Management’s objectives. 2. Making brand plans and budget approval for the brand 3. Plan strategies for the promotion and awareness of the brand with respect to budgets 4. Finalize media plans such as ATL, BTL etc 5. Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines. 6. Finalizing brand story, concept, design, communication 7. Working closely with agency in finalization of print creative and planning print ad dates specific to regions/cities. 8. Handling creation of social media posts via freelancers, influencers and assigned digital marketing agency, and keeping tab of digital spends v/s sales for the brand. 9. Finalizing content to be uploaded for the brand on the company website, briefing to the agency/freelancers for creative for social media, banners, mailers etc. and to influencers for brand endorsements. 10. Coordinating with influencers and bloggers of social media marketing 11. Researching the consumer markets, monitoring the latest market trends and identifying all the potential areas a brand must invest in considering the spending habits and need of consumer. 12. Monitoring product distribution and consumer reactions through focus groups and market research 13. Analysing the price of the product and thinking about its potential profitability. 14. Meet growth objectives and contribute to overall corporate profit through new product launches. 15. Develop seasonal marketing calendar to maximize launches and strategic focus. 16. Ensure ongoing update and communication of the calendar to all relevant teams. 17. Prepare and present product marketing calendar and support programs. 18. Build and revise annual budget (promotional spending). Reconcile monthly actual to budget spending to make sure that spending is on target. 19. Track sales (daily, weekly and monthly) and overall product performance in order to anticipate and react to changing environment. 20. Working proactively with distribution teams on saleable and non-saleable inventory through monthly updates. Ensure correct inventory of saleable items to minimize out of stocks and inventory excesses. 21. Work closely with the Digital team on product promo and updates. Candidates with relevant experience in OTC – Health care/FMCG/Online may please share CV at ipp@indiapharmapeople.com Regards Jai Hind Satish Sanhotra India Pharma People 9767790833

Co-ordination & Meeting with the clients for various event projects starting from planning & preparation to end of the such projects Co-ordination & taking report from the team by time to time upto the completion of the projects as per the deadline of the project flow chart from the team. Adding Innovative Ideas into clients requirements For Event Project : Client Meeting, Planning the concept, Venue Survey, Theme design, Team assigning, Vendor Assigning Ready to Work in 24 by 7 work profile on PAN India Base. * As per company policy increment/promotion on performance review every quarter and candidate will be appointed under contract for minimum period of 1 to Maximum 5 years Mandatory Experience: Minimum 1 year Gender - (Female/Male) .

CytoGene Research & Development is looking for Marketing Executive to join our dynamic team and embark on a rewarding career journey Researching and brainstorming each stage of the project. Delegating assignments to members of the graphics and advertising departments, as needed. Supervising employees' work, providing direction and clarification, as needed. Ensuring adherence to clients' specifications. Coordinating efforts to ensure that campaigns are completed. Adhering to time and financial restrictions. Tracking changes in consumer engagement following the roll-out of each marketing campaign. Compiling reports detailing the effects exerted by each campaign, and sharing these with clients. Eligibility : Graduate (Life Sciences / Biotechnology) Basic knowledge of MS Office

1. Aseptic handling. 2. Media and feeds preparation for shake flasks experiment and bioreactors batches. 3. Shake flasks handling for clone, media and feed selection. 4. Bioreactors preparation (1L,5L,20L). 5. Batch execution in small scale bioreactors and large-scale bioreactors. 6. In process sample analysis like cell count, viability, metabolites (glucose, lactate, ammonia, glutamine etc. 7. SOP preparation related to instruments and process. 8. Shift duties for batch monitoring. 9. Able to work in a team.

Managing all vendor, Reporting to CEO, Managing meetings, Following of work, client, coordinating digital marketing, PR, Marketing team or company vendors for work done updates.

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Key Responsibilities: Brand Strategy Support: Assist in developing and implementing brand plans, campaigns, and positioning strategies. Conduct market research and analyze consumer insights, competitor activity, and market trends. Marketing Campaign Management: Coordinate and support the execution of ATL (TV, print, radio) and BTL (in-store, events, promotions) marketing campaigns. Monitor campaign performance, track KPIs, and assist in preparing performance reports. Product & Packaging Development: Support in product innovation projects, including packaging, pricing, and launches. Liaise with R&D and supply chain teams for smooth rollout of new products. Cross-functional Collaboration: Work with sales teams to align brand initiatives with retail strategies. Coordinate with creative and media agencies for timely development and delivery of assets. Budget & Admin Support: Assist in managing brand budgets and processing invoices. Maintain marketing calendars, databases, and other brand documentation. Key Requirements: Education: Bachelor's degree in Marketing, Business Administration, or related field. MBA in Marketing is a plus. Experience: 13 years of experience in brand management, marketing, or related roles (FMCG, retail, consumer goods preferred). Skills: Strong analytical and research skills Excellent communication and presentation abilities Project management and organizational skills Proficiency in MS Office (Excel, PowerPoint); familiarity with digital marketing tools is a plus Creative mindset with attention to detail

Account Management- Brand Specialist As a Brand Specialist you would be a part of Amazon Vendor Services (AVS) Team of Retail Business Services, you will have the exciting opportunity to help shape and deliver on a strategy for managing Amazon AVS vendors. AVS team is looking for a bright, customer centric, driven, and creative candidate to join our team. You will interface internally with leaders from our Retail and Vendor Services teams and will be responsible for all aspects of the vendor's business with Amazon. You will engage directly with multiple internal teams to optimize the product line for key manufacturers (vendors) on Amazon. You will utilize a wide range of skills and work across major functional areas such as site merchandising, buying, inventory management, finance, operations and online marketing, to drive the performance of strategic vendor partners at Amazon. In this role you will be focused on operational aspects of managing the customer relationships with our vendors. You will conceive, create and analyze a wide range of marketing activities/campaigns to grow the vendor's traffic, brand awareness, customer conversion, and revenue on Amazon. Also, you will look into operational aspects of vendor's business with Amazon, root cause analysis of issues and opportunities affecting business. Timings will be as per EU shift, 12:00 pm IST to 9:00 pm IST Key job responsibilities Establish long term partnerships with key vendor partners for the group of vendors handled. Partnering with the Retail Category Team and build successful communication channels at all levels, set proper expectations, provide clear status communications, and manage towards a growth plan for the vendors. Build and execute on a joint business plan that delivers on key business opportunities and relevant KPIs for the vendors and Amazon. Conduct deep dive analysis on vendor issues and publish recommendations and action plans based on data to improve vendor experience. Success will be measured by the performance of your vendors on input metrics and impact on creating a great customer experience for buying consumers. Conduct regular WBRs, MBRs with the vendors, highlight business metric performance and building action plans. Basic Qualifications Minimum B2.2 level French Language Certification is Mandatory, C1 preferred. 1+ years of account management, project or program management, buying experience, or in an operations role. Preferred Qualifications MBA/PGDM, equivalent post-graduation. Minimum B2.2 level French Language Certification is Mandatory, C1 preferred. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Amazon.com strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. The SBS - Assistant Brand Manager will work on offering dedicated support to top-tiered brands to grow with Amazon by identifying and improving key customer inputs for growth such as content, marketing and stock availability among others. Apart from this, the SBS - Assistant Brand Manager will also help brands leverage Amazon's tools and programs to improve on their business inputs. We are seeking creative, goal-oriented and highly entrepreneurial people to join our exciting and fast-paced team. About The Role As a SBS - Assistant Brand Manager, you will focus on delivering 5 core focus areas for the brand: Selection, demand generation, catalogue quality, business advice and availability. The person who joins the leadership team in this position must share our passion and commitment for serving our customers. This ideal candidate should have experience in forging and building brand relationships. Some understanding of planning product cycles and selling online is preferred. The right candidate will be flexible, action and results oriented, self-starting and have strong analytical skills. He or she must have a proven track record in taking ownership, driving results and moving with speed to implement ideas in a fast-paced environment. He should be entrepreneurial with the confidence to make independent, data-driven decisions. The candidate must demonstrate the ability to succeed at: planning and forecasting, and driving an online business. The candidate must be an effective communicator in working with some of Amazon's most important partners and vendors, as well as with internal colleagues and groups. Responsibilities This person will have responsibility for: Building selection: Identify selection gaps. Track brand's offline catalogue to ensure all relevant selection is present on Amazon. Demand generation: Responsible for demand generation. This includes working with other members on the category management team to create a marketing calendar based on vendor's objectives Business Advice: Support participation of brand in Amazon programs Availability: Ensuring continuous availability of products Catalogue Quality on Amazon: Ensuring the best input from brand is updated for customer interface on Amazon Detail Pages through perfect Images, Product descriptions, etc. Basic Qualifications 1+ years of account management, project or program management or buying experience Bachelor's degree Experience using analytical specific tools such as Google Analytics, SQL or HTML Preferred Qualifications Experience in process improvement Experience managing large amounts of data Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Key Responsibilities : Launch Planning & Execution: Develop and manage comprehensive launch plans, detailing key milestones, deliverables, and timelines Ensure that all stakeholders understand their roles and responsibilities throughout the launch process Cross-Functional Coordination: Collaborate closely with Product Management, Engineering, Marketing, Sales, Customer Support, and other departments to align on launch objectives, timelines, and deliverables Launch Readiness: Oversee the launch readiness of all relevant departments, ensuring that product documentation, marketing materials, training resources, and support tools are fully prepared before the product goes live Risk Management: Identify and mitigate potential risks that could impact the success of the product launch Develop contingency plans to address unforeseen challenges Communication: Act as the primary point of communication for all product launch activities, providing regular updates to stakeholders and ensuring that everyone is informed of progress and potential issues Post-Launch Evaluation: Lead post-launch assessments to measure the success of the product launch, gather feedback, and identify areas for improvement in future launches Continuous Improvement: Continuously refine launch processes based on feedback and lessons learned to enhance efficiency and effectiveness in future launches

Aster Medcity is looking for Senior Executive Marketing to join our dynamic team and embark on a rewarding career journey Marketing Strategy: Develop and implement marketing strategies aligned with the company's overall objectives and target markets Campaign Management: Plan and execute marketing campaigns, including online and offline marketing activities Brand Management: Oversee brand development and ensure brand consistency across all marketing materials Market Research: Conduct market research to identify customer needs, market trends, and competitor analysis Digital Marketing: Lead digital marketing efforts, including social media marketing, email campaigns, content marketing, and search engine optimization (SEO) Advertising and Promotion: Manage advertising initiatives, media placements, and promotional activities Budgeting and Resource Allocation: Allocate marketing budgets effectively across different marketing channels and campaigns

Aster Medcity is looking for Senior Executive Marketing to join our dynamic team and embark on a rewarding career journey Marketing Strategy: Develop and implement marketing strategies aligned with the company's overall objectives and target markets Campaign Management: Plan and execute marketing campaigns, including online and offline marketing activities Brand Management: Oversee brand development and ensure brand consistency across all marketing materials Market Research: Conduct market research to identify customer needs, market trends, and competitor analysis Digital Marketing: Lead digital marketing efforts, including social media marketing, email campaigns, content marketing, and search engine optimization (SEO) Advertising and Promotion: Manage advertising initiatives, media placements, and promotional activities Budgeting and Resource Allocation: Allocate marketing budgets effectively across different marketing channels and campaigns

Aster Medcity is looking for Senior Executive Marketing to join our dynamic team and embark on a rewarding career journey Marketing Strategy: Develop and implement marketing strategies aligned with the company's overall objectives and target markets Campaign Management: Plan and execute marketing campaigns, including online and offline marketing activities Brand Management: Oversee brand development and ensure brand consistency across all marketing materials Market Research: Conduct market research to identify customer needs, market trends, and competitor analysis Digital Marketing: Lead digital marketing efforts, including social media marketing, email campaigns, content marketing, and search engine optimization (SEO) Advertising and Promotion: Manage advertising initiatives, media placements, and promotional activities Budgeting and Resource Allocation: Allocate marketing budgets effectively across different marketing channels and campaigns

Aster Medcity is looking for Senior Executive Marketing to join our dynamic team and embark on a rewarding career journey Marketing Strategy: Develop and implement marketing strategies aligned with the company's overall objectives and target markets Campaign Management: Plan and execute marketing campaigns, including online and offline marketing activities Brand Management: Oversee brand development and ensure brand consistency across all marketing materials Market Research: Conduct market research to identify customer needs, market trends, and competitor analysis Digital Marketing: Lead digital marketing efforts, including social media marketing, email campaigns, content marketing, and search engine optimization (SEO) Advertising and Promotion: Manage advertising initiatives, media placements, and promotional activities Budgeting and Resource Allocation: Allocate marketing budgets effectively across different marketing channels and campaigns

Executive Marketing Communication & Business Development Aster Medcity is looking for an Executive Marketing Communication & Business Development to join our dynamic team and embark on a rewarding career journey. Develop and implement marketing strategies Coordinate business development initiatives Ensure brand consistency across channels Analyze performance and optimize campaigns

Aster Medcity Executive.Marketing.AsterHealth Academy Develop and execute marketing strategies to promote the organizations products and services. Manage social media platforms, digital marketing campaigns, and content creation. Analyze market trends and customer feedback to refine marketing strategies. Coordinate with sales and product teams to develop marketing materials. Prepare and present marketing performance reports to senior management. Ensure consistent brand messaging across all marketing channels.

Aster Medcity Executive.Marketing.AsterHealth Academy Develop and execute marketing strategies to promote the organizations products and services. Manage social media platforms, digital marketing campaigns, and content creation. Analyze market trends and customer feedback to refine marketing strategies. Coordinate with sales and product teams to develop marketing materials. Prepare and present marketing performance reports to senior management. Ensure consistent brand messaging across all marketing channels.