Account Based Marketing Associate

Location: Bangalore

Experience: 3 - 5 Years

Notice Period: Immediate to 15 Days

CTC: 10 - 15 LPA

About NCG

NCG is a fast-growing tech services company revolutionizing enterprise talent management through its AI-native platform. With 2,000+ employees, we are scaling rapidly, helping global enterprises reimagine workforce transformation from campus to retirement.

Role Overview

As an ABM Associate, you will be instrumental in driving targeted marketing campaigns toward C-level executives (CHROs, CPOs, etc.) across Global 2000 companies. This role demands agility, creativity, and deep market insight to position NCGs AI-powered platform as the go-to solution for enterprise talent challenges.

Key Responsibilities

• Strategic Account Targeting:
• Identify and map key decision-makers across HR, IT, and Procurement. Research workforce-related pain points and build tailored business cases.
• Executive Outreach:

Run multi-channel campaigns (email, calls, LinkedIn) targeting senior leadership with compelling messaging on AI-driven workforce transformation.

• Platform Evangelism:

Position NCG’s platform against legacy HR systems. Communicate complex AI capabilities in clear, business-focused language.Work closely with Sales, Product Marketing, and Customer Success to craft account-specific strategies, demos, and ROI narratives.Track and report on account engagement, conversion metrics, and campaign effectiveness. Optimize tactics based on market response.

• Cross-Functional Collaboration:
• Pipeline Acceleration:

Required Experience & Skills

• 3–5 years of B2B experience in ABM, SDR, or marketing roles within SaaS, HR Tech, or high-growth startups
• Proven ability to engage senior stakeholders and penetrate large enterprise accounts
• Strong communication, storytelling, and consultative selling skills
• Familiarity with CRM and sales tools (e.g., Salesforce, Outreach, Sales Navigator, ZoomInfo)
• Data-driven mindset with ability to analyze and adapt quickly
• Startup mindset: agile, proactive, and goal-oriented

What We Offer

• Competitive compensation and benefits
• Accelerated career growth in a fast-scaling company
• Exposure to executive leadership and strategic decision-making
• Cutting-edge tech stack and tools
• Opportunity to impact the $200B+ global talent management market

Job Type: Full-time

Pay: ₹1,000,000.00 - ₹1,500,000.00 per year

Experience:

• Account Based Marketing Associate: 3 years (Preferred)

Work Location: In person