Account Based Marketing Associate

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About NCG

NCG is a fast-growing tech services company revolutionizing enterprise talent management through its AI-native platform. With 2,000+ employees, we are scaling rapidly, helping global enterprises reimagine workforce transformation from campus to retirement.

Role Overview

ABM Associate

Key Responsibilities

• Strategic Account Targeting:

  Identify and map key decision-makers across HR, IT, and Procurement. Research workforce-related pain points and build tailored business cases.

• Executive Outreach:

  Run multi-channel campaigns (email, calls, LinkedIn) targeting senior leadership with compelling messaging on AI-driven workforce transformation.

• Platform Evangelism:

  Position NCG’s platform against legacy HR systems. Communicate complex AI capabilities in clear, business-focused language.

• Cross-Functional Collaboration:

  Work closely with Sales, Product Marketing, and Customer Success to craft account-specific strategies, demos, and ROI narratives.

• Pipeline Acceleration:

  Track and report on account engagement, conversion metrics, and campaign effectiveness. Optimize tactics based on market response.

Required Experience & Skills

• 3–5 years of B2B experience in ABM, SDR, or marketing roles within SaaS, HR Tech, or high-growth startups
• Proven ability to engage senior stakeholders and penetrate large enterprise accounts
• Strong communication, storytelling, and consultative selling skills
• Familiarity with CRM and sales tools (e.g., Salesforce, Outreach, Sales Navigator, ZoomInfo)
• Data-driven mindset with ability to analyze and adapt quickly
• Startup mindset: agile, proactive, and goal-oriented

What We Offer

• Competitive compensation and benefits
• Accelerated career growth in a fast-scaling company
• Exposure to executive leadership and strategic decision-making
• Cutting-edge tech stack and tools
• Opportunity to impact the $200B+ global talent management market