VP -Marketing

Adissia Developers

13 - 19 years

30 - 35 Lacs

coimbatore

Posted:1 hour ago| Platform:

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Skills Required

team management customer relationship relationship building real estate lead qualification sales strategy sales activities advertising distribution tracking sales lead management coordination marketing campaigns negotiation vp closure pricing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Develop and implement comprehensive pre\-sales customer relationship strategies to maximize lead conversion and enhance prospect engagement across all real estate projects.
Execute systematic lead qualification and nurturing processes to convert inquiries into genuine prospects and ultimately into confirmed bookings.
Oversee prospect journey mapping from initial contact through site visits, negotiations, and booking confirmation to ensure optimal conversion rates.
Coordinate with marketing teams to develop targeted campaigns and lead generation strategies that attract qualified prospects to various projects.
Establish and maintain pre\-sales service standards and response protocols to ensure consistent and professional prospect engagement.
Monitor and analyze lead sources, conversion rates, and prospect behavior to optimize pre\-sales strategies and improve pipeline performance.
Develop and execute prospect engagement programs including follow\-up sequences, personalized communications, and relationship building activities.
Manage prospect database and ensure accurate maintenance of lead information, preferences, source tracking, and interaction history.
Coordinate with sales teams to ensure smooth handoff of qualified prospects and provide comprehensive prospect briefings for effective closure.
Implement prospect communication strategies including project presentations, pricing discussions, payment plan explanations, and documentation guidance.
Establish lead scoring and prioritization systems to focus efforts on high\-potential prospects and optimize resource allocation.
Conduct regular prospect feedback collection and analysis to understand market preferences and improve project positioning.
Develop and maintain relationships with potential investors, NRIs, and high\-value prospects requiring specialized pre\-sales approach.
Coordinate prospect events, site visits, model flat showcases, and project launches to generate interest and drive conversions.
Ensure compliance with all regulatory requirements related to pre\-sales activities, advertising standards, and prospect data management.
Execute channel partner coordination for lead management, ensuring proper lead distribution and tracking across different partner categories.
Oversee the preparation and delivery of project presentations, brochures, price lists, and technical specifications to prospects.
Monitor competitor activities and market trends to adjust pre\-sales strategies and maintain competitive positioning.

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