Overview:
Yanolja Cloud Solution Pvt. Ltd. (YCS); formerly eZee Technosys, is a global end-to-end hospitality technology provider specializing in solutions for small and medium-sized accommodation businesses. With more than 410+ team members and 17+ years of experience, YCS currently serves 33,000+ customers across 170+ countries, offering software in 50+ supported languages with 24/7 support.
We have local teams in 15 countries, including India, Thailand, Indonesia, the Philippines, Sri Lanka, South Africa, Tanzania, Uganda,Mexico and the USA, and we’re expanding rapidly.
Roles & Responsibilities:
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Develop and execute integrated marketing strategies to enhance brand visibility and generate qualified leads across domestic and international markets.
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Oversee all digital marketing initiatives — including Google Ads, Meta Ads, SEO/SEM, email campaigns, and social media marketing — ensuring measurable ROI.
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Collaborate closely with Sales, Product, and Customer Success teams to design campaigns that align with business objectives and drive revenue growth.
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Plan and manage marketing budgets effectively, ensuring optimal allocation and tracking performance metrics.
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Lead content creation efforts — including blogs, case studies, newsletters, and product collaterals — in coordination with internal and external stakeholders.
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Manage and mentor the marketing team, ensuring consistent performance, creativity, and alignment with company goals.
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Research and identify new market opportunities, trends, and competitors to support data-driven decision-making.
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Plan and execute product launches, webinars, events, and partnerships that strengthen YCS’s position as a global hospitality tech leader.
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Work with the global marketing team of Yanolja Group to align regional campaigns with the global brand strategy.
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Prepare detailed performance reports and present actionable insights to the management team.
Key Competencies for the Role:
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Marketing Expertise: Proven track record with 5+ years of experience in digital and strategic marketing, preferably in SaaS or hospitality tech.
Leadership & Collaboration: Experience leading a small marketing team and working cross-functionally with sales and product teams.
Performance Marketing: Proficiency in tools like Google Ads, Meta Ads, HubSpot, Zoho, or similar platforms to drive and optimize campaigns.
Content & Branding Skills: Strong storytelling, creative thinking, and understanding of brand positioning across multiple markets.
Analytical Skills: Ability to interpret campaign data, measure ROI, and adjust strategies for maximum impact.
Communication: Excellent written and verbal communication in English; additional language fluency is a plus.
Time Management: Capable of managing multiple projects simultaneously and meeting deadlines in a fast-paced environment.
Additional Benefits:
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Work with one of the top global hospitality IT solution providers.
Competitive Salary + Performance Incentive Plan.
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Global exposure — collaborate with cross-country teams and markets.
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Opportunity to lead strategic marketing initiatives that influence global business growth.
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A dynamic environment that encourages innovation, creativity, and professional growth.
Requirements:
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Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
Minimum 5 years of experience in digital marketing or brand management.
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Proven success in lead generation, campaign management, and marketing analytics.
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Strong understanding of B2B marketing and SaaS industry dynamics.
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Excellent presentation, negotiation, and interpersonal skills.
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Self-motivated, detail-oriented, and adaptable to changing priorities.
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Comfortable working with CRM and marketing automation tools.