Social Media Manager

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Job Summary:

Social Media Manager

Key Responsibilities:

Strategy & Planning

• Develop and implement monthly content calendars and platform-specific strategies.
• Understand brand tone and target audience to create relevant and resonant content.

Content Creation & Coordination

• Collaborate with designers, video editors, and photographers to create visually appealing and on-brand content (reels, posts, carousels, stories).
• Write engaging and grammatically correct copy, captions, and hashtags.
• Ensure consistency in brand messaging and visual identity across platforms.

Platform Management

• Handle daily posting, scheduling, and optimization on platforms like Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and Threads.
• Actively monitor trends, hashtags, and platform updates to keep content relevant and fresh.

Engagement & Community Building

• Respond to DMs, comments, and mentions in a timely and brand-appropriate manner.
• Build and manage relationships with influencers, collaborators, and followers.
• Run polls, quizzes, giveaways, and interactive campaigns to grow engagement.

Analytics & Reporting

• Track key metrics (reach, engagement, growth, click-throughs, etc.) across platforms.
• Generate weekly/monthly reports and suggest improvements based on insights.

Campaign Management

• Plan and execute paid ad campaigns (in collaboration with performance team if needed).
• Support brand activations, product launches, or events with social media amplification.

Requirements:

• 2–4 years of hands-on experience managing social media pages.
• Strong understanding of social media algorithms, tools, and content formats.
• Ability to use Canva, Adobe Suite, CapCut, or other content creation/editing tools.
• Basic knowledge of paid campaigns (Facebook/Instagram ads, LinkedIn).
• Excellent communication and writing skills.
• Strong sense of design, aesthetics, and storytelling.

Bonus if you have:

• Experience managing accounts for brands in

  events, fashion, real estate, lifestyle, or media

  .
• Photography/videography skills or creative direction capabilities.
• Knowledge of meme trends and pop culture.

Work Details:

• 6-day working week (Monday to Saturday)
• Office Hours: 10:00 AM – 7:00 PM