We’re Hiring: Social Media Manager (Kolkata Only!) 🚀 Kaari Katha is on the lookout for a Social Media Manager to take our fast-growing D2C ethnic wear brand to the next level! If you live and breathe social media, love fashion, and know how to create scroll-stopping content—this role is for you! What You'll Do 📲 Manage our social media presence across Instagram, YouTube, Pinterest & LinkedIn 🎯 Plan and execute high-impact marketing campaigns 🤝 Identify, manage & collaborate with influencers 💬 Engage with our community—respond to comments, spark conversations & build brand love 📊 Track, analyze & optimize social media performance to drive growth 🚗 Willing to travel within Kolkata for work Who We're Looking For ✨ Passionate about growing a young, thriving D2C fashion brand 🎥 Comfortable with iPhone videography, photography & storytelling 📈 Data-driven mindset—knows how to analyze and improve social media performance 🖌 Basic design skills (Canva, Adobe Spark) + familiarity with video editing tools 📢 Exceptional copywriting & creative thinking skills 🎨 Aesthetically inclined with a deep understanding of fashion & trends 💡 Up-to-date with the latest social media algorithms & trends 📍 Location: FULL TIME in our Kolkata office How to Apply 📩 Send your CV & Portfolio to support@kaarikatha.com 💡 Bonus: Analyze our Instagram (@kaarikatha) and tell us in 3 lines—what you love & what you'd improve! Join us and be part of a brand that’s redefining everyday ethnic wear with comfort and style—while making a real impact!
Job Overview: The Performance Marketing Manager will be responsible for designing, implementing, and monitoring digital advertising campaigns across multiple platforms including Google Ads, Facebook Ads Manager, Instagram, YouTube, and Meta. This role is pivotal in driving sales and enhancing our brand's online presence by leveraging data-driven strategies to optimize ad spend and increase ROI. The ideal candidate will be a creative thinker with a keen eye for detail and an analytical mindset to assess campaign performance and drive continuous improvement. Key Responsibilities: Develop and execute comprehensive digital advertising strategies to drive sales and brand awareness across various platforms including Google Ads, Facebook Ads Manager, Instagram, YouTube, and Meta. Monitor and analyze the performance of advertising campaigns, adjusting strategies as needed to maximize effectiveness and ROI. Collaborate with the content creation and marketing teams to ensure that ad creatives are compelling and aligned with brand messaging. Utilize A/B testing and other data analysis techniques to optimize ad campaigns for better performance. Manage advertising budget effectively, ensuring optimal allocation across platforms and campaigns. Stay updated with the latest trends and best practices in digital advertising and performance marketing. Generate regular reports on campaign performance, insights, and recommendations for future strategies. Work closely with the sales and web development teams to monitor sales performance on the website and identify opportunities for improvement.
Job Overview: The Performance Marketing Manager will be responsible for designing, implementing, and monitoring digital advertising campaigns across multiple platforms including Google Ads, Facebook Ads Manager, Instagram, YouTube, and Meta. This role is pivotal in driving sales and enhancing our brand's online presence by leveraging data-driven strategies to optimize ad spend and increase ROI. The ideal candidate will be a creative thinker with a keen eye for detail and an analytical mindset to assess campaign performance and drive continuous improvement. Key Responsibilities: Develop and execute comprehensive digital advertising strategies to drive sales and brand awareness across various platforms including Google Ads, Facebook Ads Manager, Instagram, YouTube, and Meta. Monitor and analyze the performance of advertising campaigns, adjusting strategies as needed to maximize effectiveness and ROI. Collaborate with the content creation and marketing teams to ensure that ad creatives are compelling and aligned with brand messaging. Utilize A/B testing and other data analysis techniques to optimize ad campaigns for better performance. Manage advertising budget effectively, ensuring optimal allocation across platforms and campaigns. Stay updated with the latest trends and best practices in digital advertising and performance marketing. Generate regular reports on campaign performance, insights, and recommendations for future strategies. Work closely with the sales and web development teams to monitor sales performance on the website and identify opportunities for improvement.