Social Media Account Manager

Department: Digital Strategy & Content

About Infinitum:

Infinitum Media Network Pvt. Ltd. is a new-age media and creator growth company, working at the intersection of digital strategy, content marketing, influencer partnerships, and platform monetization. As one of the recognized agencies under the YouTube Shopping Affiliate Program, we work with some of the most dynamic creators, influencers, and brands across India and globally.

We're now expanding our social media and creator account services and are looking for a driven and organized Social Media Account Manager who can lead, manage, and grow multiple client/creator accounts across platforms.

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Key Responsibilities:

Strategy & Account Ownership

• Manage and grow multiple creator and brand social media accounts (Instagram, YouTube, LinkedIn, Facebook, etc.)

• Build monthly content calendars aligned with brand tone, trends, and growth objectives

• Lead onboarding for new creators or client brands — understanding their vision, goals, and digital footprint

• Customize strategies based on creator type (educational, fashion, tech, etc.) and business vertical

Content & Campaign Coordination

• Coordinate between internal teams (design, video, writing, analytics) to ensure timely content delivery

• Draft and schedule posts across platforms using tools like Meta Business Suite, Buffer, Later, or similar

• Guide visual and caption direction for reels, carousels, story sets, or shorts to ensure consistency and performance

• Plan and support execution of campaign launches, affiliate promotions, or collaborations

Community & Engagement

• Track and respond to follower messages, comments, or brand interactions (where relevant)

• Monitor creator audience engagement and suggest optimizations for reels/posts

• Run platform-specific experiments (like hashtag variations or timing tests)

Analytics, Reporting & Insights

• Analyze performance weekly and monthly using in-built platform analytics and tools like Notion, Google Sheets, or Looker Studio

• Prepare dashboards and performance reports for internal and client review

• Provide data-backed suggestions on content or engagement strategies

Optional: Paid Media & Partnerships

• Assist the performance marketing team with paid social boosts and cross-platform audience retargeting

• Support in influencer/brand outreach for creator partnerships or monetization opportunities

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Required Skills & Qualifications:

• 5–6 years of experience managing creator or brand accounts on social media

• Strong understanding of platform algorithms, audience targeting, and content trends

• Proficiency with Canva, Meta Suite, YouTube Studio, Google Sheets, and task management tools like Trello, Notion, or Asana

• Strong communication skills – both with clients and internal teams

• Ability to multitask across accounts with attention to deadlines

• Interest in creator economy, influencer marketing, and digital monetization strategies

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Preferred Background:

• Bachelor's degree in Marketing, Mass Communication, Digital Media, or relevant field

• Bonus: Certification from Meta Blueprint, YouTube Creator Academy, Google Digital, etc.

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What You’ll Get:

• Work with top-tier creators and YouTube partners

• Opportunity to build social strategy across multiple verticals

• Exposure to fast-scaling campaigns, affiliate models, and monetization tools

• Flexible work culture with performance-based growth

• • Be part of a future-facing media company that understands creators as entrepreneurs