SEO Manager

We seek a dynamic and highly-skilled SEO manager to join our team .

As an SEO Manager, you will be responsible for developing and implementing effective search engine optimisation strategies to drive organic traffic and improve our online presence. This includes managing on-page SEO and off-page SEO activities, optimizing keywords and phrases, link building and analyzing web analytics data.

If you have a knack for the search engine landscape to unlock online marketing potential, we would like to hear from you.

You will work with talented professionals, leverage cutting-edge SEO tools and contribute to our company's growth and success. We offer attractive salary packages alongside an inclusive, mission-driven work culture that encourages exceptional professional progress.

Objectives of this role

• Developing and executing comprehensive search engine optimization strategies to achieve business objectives.
• Monitoring and analyzing website performance using SEO tools and analytics platforms, providing regular reports and recommendations for optimization.
• Collaborate with content creators and digital marketing teams to develop and optimize high-quality, keyword-rich content for improved organic visibility.
• Executing link-building activities to ensure quality links from reputable sources.
• Working closely with cross-functional teams, such as content, design and product, to ensure optimal content performance.
• Collaborating with marketing teams to integrate SEO with other digital marketing initiatives for cohesive campaigns.

Your tasks

• Conduct thorough keyword research and SEO analysis to identify relevant target keywords and phrases.
• Develop and execute effective on-page and off-page SEO strategies to improve website visibility and SERP rankings.
• Optimize website content, meta tags, headers and URLs to ensure alignment with target keywords and enhance search engine crawlability.
• Identify technical SEO issues and collaborate with the web development team to implement solutions for improved website performance and user experience.
• Conduct SEO audits, competitive analysis and benchmarking to identify opportunities for improvement and stay ahead of competitors in search rankings.
• Track and analyze website traffic, user behavior and conversion rates to assess the effectiveness of SEO strategies and make data-driven recommendations.
• Stay abreast of emerging SEO trends and technologies, exploring innovative approaches to enhance our SEO efforts further.

Required skills and qualifications

• A bachelor's degree in marketing, digital marketing or a related field.
• Relevant SEO certifications (such from Google, HubSpot and/or Semrush).
• 2+ years of experience as an SEO manager or a similar SEO-focused role.
• In-depth knowledge of SEO best practices, search engine algorithms and digital marketing trends, with a strong understanding of the Indian search landscape.
• Proficiency with SEO and analytics tools like Google Search Console, SEMrush, Google Keyword Planner and Google Analytics.
• Knowledge of A/B testing, local SEO and SEO reporting tools.
• Experience with content management systems (CMS) and website optimization platforms, like WordPress.
• Experience with SEO for local businesses and Google My Business optimization.
• Strong analytical skills and the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.

Preferred skills and qualifications

• Basic to intermediate understanding of website design, development, HTML/CSS coding, Pay Per Click (PPC) advertising and link-building strategies.
• Knowledge of technical SEO, including speed optimization for web and mobile.
• Detail-oriented with strong organizational and project management skills.
• Familiarity with social media marketing and its impact on SEO.
• Experience with SEO testing and experimentation.
• Understanding of conversion rate optimization (CRO) principles.
• Strong project management skills to handle multiple SEO initiatives simultaneously.

Job Types: Full-time, Permanent

Pay: ₹400,000.00 - ₹800,000.00 per year

Benefits:

• Food provided

Work Location: In person