Senior Business Development Executive

Location: Hybrid (Mumbai, Delhi, Bengaluru)

Experience Required: 2–5 years in media/digital sales, business development, or sports/media marketing.

About the Role

We are seeking a dynamic and result-oriented professional with expertise in digital media, sports business, and brand partnerships. The ideal candidate will have a strong background in selling digital ad inventory, sponsorships, content monetization, and branded campaigns, with a proven ability to drive revenue growth across B2B and B2C segments. This role is critical in scaling CricTracker’s revenue streams through strategic partnerships and innovative sales approaches.

Key Responsibilities

• Drive revenue growth through branded content deals, sponsorships, digital advertising, ad inventory sales, and strategic B2B partnerships.
• Identify, pitch, and secure clients, including corporate brands, media agencies, and sponsors.
• Build and nurture long-term relationships with advertisers, sponsors, and business partners.
• Develop and implement sales strategies while exploring new revenue streams and emerging markets.
• Manage end-to-end sales cycle from lead generation, proposal creation, pitching, negotiation, to closure.
• Collaborate with internal teams to create impactful B2B and B2C marketing and sales campaigns.
• (Optional/Additional) Handle athlete-related sponsorship opportunities that align with CricTracker ecosystem.

Marketing & Strategy (B2B, B2C)

• Plan and execute marketing campaigns targeting consumers (B2C) and business partners (B2B).
• Enhance brand visibility of CricTracker across digital platforms, PR outlets, and media channels.
• Increase audience engagement through social media, influencer marketing, and community-driven strategies.
• Work with content teams to develop customized solutions for advertisers and sponsors.

Skills & Competencies

• Strong knowledge of B2B and B2C business models with proven success.
• Excellent communication, negotiation, and interpersonal skills for managing high-value stakeholders.
• Strong network within media agencies, sports brands, and advertisers.
• Ability to create and present tailored proposals and sales decks.
• Data-driven approach to measure campaign ROI and effectiveness.
• Demonstrated track record of revenue generation and exceeding targets.
• Proficiency in CRM tools and digital sales analytics software.

KPIs & Expectations

• Achievement of quarterly and annual revenue targets.
• Minimum client pitches and closures per month.
• Growth in brand partnerships and repeat business.
• Expansion into new categories of advertisers and sponsors.

Industry Expertise

• In-depth understanding of digital media, sports business ecosystem, brand partnerships, and content monetization.
• Hands-on experience in selling digital ad inventory, programmatic advertising, influencer marketing, and branded content.

What We Offer

• Competitive salary package based on experience and market standards.
• Attractive performance-based incentives.
• Opportunity to work directly with the CEO on high-impact strategic initiatives.
• Exposure to the global sports business and digital media ecosystem.

• Be part of one of India’s fastest-growing sports media platforms.