Search Engine Optimization Specialist

Job Title:

Location

Package

Experience Required:

We’re seeking a results-driven SEO Specialist with 2+ years of hands-on experience in optimizing websites, improving organic visibility, and driving measurable traffic growth. The ideal candidate is both analytical and creative — someone who understands SEO strategy, content optimization, keyword research, and technical SEO best practices.

You’ll collaborate closely with content, marketing, and development teams to execute end-to-end SEO initiatives that strengthen our digital presence and support business growth.

Responsibilities

• Conduct comprehensive keyword research, competitor analysis, and SEO audits to identify growth opportunities.
• Plan and execute on-page optimization strategies (meta tags, headings, internal linking, content structure, schema markup, etc.).
• Implement and manage off-page SEO campaigns, including backlink acquisition, outreach, and link-building strategies.
• Collaborate with content writers to optimize blogs, landing pages, and web content for both search intent and user experience.
• Monitor and analyze website performance metrics using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
• Optimize website structure and navigation to improve crawlability and indexation.
• Work with developers to address technical SEO issues such as page speed, mobile responsiveness, and site architecture.
• Track, report, and present SEO performance, rankings, and ROI improvements to stakeholders.
• Stay updated with search engine algorithms, SEO trends, and emerging digital marketing practices.

Requirements

• Bachelor’s degree in Marketing, Computer Science, Communications, or a related field.

• 2+ years of professional SEO experience

  (agency or in-house).
• Proficiency with SEO tools such as

  Google Analytics, Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, or Ubersuggest

  .
• Strong understanding of

  on-page, off-page, and technical SEO

  .
• Basic knowledge of

  HTML, CSS, and website CMS (WordPress, Shopify, or similar)

  .
• Familiarity with

  Google Ads and social media marketing

  is a plus.
• Excellent communication, reporting, and analytical skills.

Preferred Skills (Nice to Have)

• Experience with

  local SEO

  and

  Google Business Profile optimization

  .
• Knowledge of

  content strategy and keyword clustering

  .
• Understanding of

  AI-driven SEO tools

  and

  automation for keyword research and optimization

  .
• Ability to collaborate across teams in a

  fast-paced digital environment

  .

What We Offer

• Opportunity to work on diverse projects across industries.
• Growth-focused environment with

  continuous learning and certifications

  .
• Flexible work options and performance-based incentives.
• Collaborative, innovation-driven culture.