Search Engine Optimization Executive

About Us:

With a startup-driven mindset and an expanding service portfolio, STATTimes Marketing & Communication Pvt. Ltd. is shaping impactful marketing through creative execution, audience-focused communication, and agile project delivery.

Based in CBD Belapur, Mumbai, STATTimes is an emerging media, marketing, and communications company led by a committed leadership team dedicated to building innovative communication solutions, strategic content frameworks, and media-led engagement for modern brands.

Who we are looking for?

We are looking for a data-driven and growth-oriented Digital Marketing professional with strong expertise in SEO, SEM, Performance Marketing, and Content Strategy, preferably with experience in news media, online publications, or event-based businesses.

The ideal candidate should understand audience behavior, traffic trends, and be able to scale organic and paid performance across platforms.

Search Engine Optimization (SEO):

• Conduct keyword research, competitor analysis, and market trend study.
• Optimize website structure, content, metadata, and internal linking.
• Track and improve keyword rankings, site visibility, and SERP features.
• Work with editorial teams to implement SEO best practices for news articles, blogs, and event pages.
• Manage technical SEO audits (crawlability, indexing, site speed, schema markup).

Performance Marketing:

• Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms.
• Manage campaign budgets, pacing, A/B testing, and landing page optimization.
• Deliver growth-focused ROI through CPL, CPC, CTA, and conversion-driven strategies.
• Monitor campaign analytics and implement data-backed decisions.

Digital Marketing & Growth:

• Create and implement holistic marketing strategies to drive website traffic, lead generation, and brand visibility.
• Manage social media strategies for engagement, follower growth, and campaign execution.
• Collaborate with content, editorial, and design teams to ensure brand consistency.
• Execute email marketing, remarketing, and drip campaigns for event promotions.

Analytics & Reporting:

• Strong knowledge of Google Analytics (GA4), Search Console, Tag Manager, SEMrush, Ahrefs, SimilarWeb, etc.
• Track KPIs: Organic traffic, CTR, CPA, Conversion rate, Engagement metrics.
• Prepare weekly & monthly performance reports with insights and action plans.
• Recommend strategic improvements based on analytical data.

Required Skills & Competencies:

• Proven experience (3–5 years) in SEO, SEM, Performance Marketing, and Digital Growth.
• Experience working in News Media, Digital Publishing, or Event Management industries.
• Strong understanding of news SEO (Top Stories, Discover, trending keywords, Google News).
• Expertise in running paid campaigns and performance optimization.
• Excellent analytical skills and ability to interpret data.
• Good communication and collaboration skills.
• Creative mindset with a problem-solving approach.

Preferred Qualification

• Bachelor’s degree in Marketing, Mass Communication, Business, or related fields.
• Certifications in Google Ads, Meta Ads, SEO, or Digital Marketing.
• Knowledge of event marketing funnels and lead-generation strategies.

Interested candidate can share their CV at hr@statmarcomgroup.com or contact on 8433681769