Search Engine Optimization Executive

Company Description

Green Delight Innovations Private Limited, established in 2018, is a social enterprise driven by sustainability and innovation. Through its brand Bliss Natural, the company addresses menstrual hygiene using eco-friendly products created from Kenaf, an absorbent and antimicrobial fiber. This approach reduces plastic waste and carbon emissions, ensuring safer feminine hygiene solutions while also being environmentally conscious. Bliss Natural products are biobased certified, produced in an FDA-registered facility, and focus on chemical-free and plastic-free manufacturing. Committed to creating social impact, the company supports initiatives to end period poverty in India by donating one pad for every ten pads sold and aligns with eight UN sustainable development goals.

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Executive based in Coimbatore. The SEO Executive will be responsible for conducting keyword research, performing on-page SEO optimizations, building high-quality backlinks, and executing SEO audits. Additionally, the role includes leveraging social media marketing to enhance online visibility, analyzing performance metrics, and staying updated on SEO best practices to improve overall search engine rankings.

Qualifications

• Proficiency in performing Keyword Research and implementing On-Page SEO optimizations
• Experience with Link Building strategies and techniques
• Familiarity with conducting comprehensive SEO Audits
• Understanding of Social Media Marketing to support SEO efforts
• Strong analytical skills and proficiency in using SEO tools like Google Analytics, Google Search Console, and SEMrush or similar platforms
• Bachelor’s degree in Marketing, Communications, or a related field