Sales Manager

Position:

Location:

Reports To:

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Job Summary

Mumbai and Western India markets

Key Responsibilities

1. Dealer Appointment Strategy

• Develop and execute a comprehensive dealer appointment plan for the Mumbai region and surrounding markets.
• Identify and evaluate potential dealers based on capability, reach, and alignment with company standards.
• Negotiate and finalize dealership agreements in line with company policies.

2. Domain Expertise Utilization

• Use strong packaging industry domain knowledge to identify new business opportunities.
• Assess dealer operational efficiency and technical capabilities to ensure effective product representation.

3. Relationship Development

• Build long-term, trust-based relationships with dealers, distributors, and channel partners.
• Conduct scheduled performance review meetings and resolve dealer challenges proactively.

4. Training and Development

• Conduct structured training programs for dealer sales teams on product knowledge, sales techniques, and competitive positioning.
• Provide ongoing sales support, guidance, and capability-building.

5. Performance Monitoring and Support

• Track dealer performance using KPIs such as sales targets, conversion ratios, and order frequency.
• Provide actionable feedback and support strategies to maximize dealer sales performance.

6. Market Insights and Analysis

• Conduct regular market research to understand emerging trends, competitor offerings, and buyer behavior specific to the Mumbai market.
• Generate reports and recommend corrective actions to strengthen market position.

7. Co-Marketing Initiatives

• Collaborate with dealers on co-branded marketing activities, trade events, and promotional campaigns.
• Ensure availability of marketing collateral and promotional materials.

8. Feedback Loop & Continuous Improvement

• Implement a structured feedback system to gather insights from dealers and customers.
• Coordinate with product and marketing teams to integrate feedback into planning and development.
  

Qualifications & Experience

• Bachelor’s degree in Business Administration, Marketing, or related fields; MBA preferred.
• 3–8 years of experience in Sales/Business Development within the

  Packaging Industry

  .
• Strong skills in dealer management, negotiation, CRM usage, and market analysis.
  

Key Attributes

• Self-driven and result-oriented
• Strong relationship-building capability
• Strategic thinker with strong execution ability
• Willingness to travel extensively across India