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Sturlite India
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Sales Executive

Sales Executive

Sturlite India

25 years

0 Lacs

alappuzha kerala india

Posted:1 week ago| Platform:

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Skills Required

management manufacturing trading electrical lighting drive pricing strategies training support marketing finance processing reports communication negotiation analysis presentation excel powerpoint engineering compensation

Work Mode

On-site

Job Type

Full Time

Job Description

Skills:

primary sales, secondary sales, Dealer Management, LED, Distributor Management, sales,

Company Overview

Sturlite Electric Pvt Ltd. is a leading manufacturing and trading company specializing in LED lights, fans, wires, and switches. Headquartered in Bangalore, we serve the electrical needs of customers nationwide, leveraging a workforce of over 500 employees and a commitment to quality and innovation in the manufacturing industry. Visit us at www.sturlite.com for more information.Job Title: Sales Executive Lighting SalesDepartment: SalesReports To: Sales Manager

Job Purpose

To drive sales of lighting products by developing and maintaining strong relationships with distributors, dealers, and channel partners. Responsible for achieving sales targets, expanding market presence, and ensuring customer satisfaction within the assigned territory.

Key Responsibilities

Identify, appoint, and manage distributors and dealers in the assigned region.
Achieve monthly/quarterly/annual sales targets for lighting products.
Build and maintain strong relationships with channel partners to ensure consistent sales growth.
Conduct regular market visits to monitor competitor activities, market trends, and customer feedback.
Ensure effective implementation of sales schemes, promotions, and pricing strategies at dealer/distributor level.
Provide training and product knowledge support to channel partners and their sales teams.
Coordinate with internal teams (marketing, supply chain, finance) to ensure smooth order processing, timely deliveries, and payment collections.
Prepare sales reports, forecasts, and MIS for management review.
Identify new business opportunities and develop strategies to increase market share.

Key Skills & Competencies

Strong knowledge of lighting industry / electrical products.
Excellent communication, negotiation, and relationship-building skills.
Ability to work independently and achieve targets.
Market intelligence and competitor analysis skills.
Good presentation and MS Office (Excel/PowerPoint) skills.

Qualifications & Experience

Bachelors degree in Business Administration / Marketing / Electrical Engineering (preferred).

25 years of experience in B2B / channel sales, preferably in lighting, electricals, or consumer durables.Proven track record of achieving sales targets through distributors and dealers.

Willingness To Travel Extensively Within Assigned Territory. Compensation

Competitive salary + incentives/commissions based on performance.

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Sales Executive