Sales and Business Development Executive

Sales & Business Development Executive

Location: Chennai, India

Department: Sales & Marketing

Reports To: Sales Head

About Innotrat Labs: Innotrat Labs is an innovative and fast-growing technology startup at the forefront of embedded systems, IoT, AI, and educational technology. We are dedicated to empowering innovation through cutting-edge products like InnoView, Innofab, Innomart, Eureka, and our E-Learning platform, aiming to revolutionize how users develop embedded products. We are a team of passionate engineers fostering a dynamic and collaborative environment.

Role Overview: We are seeking a proactive and results-driven Sales & Business Development Executive with 2-3 years of experience to join our team in Chennai. This pivotal role will be responsible for driving business growth, generating revenue, and expanding our market presence for both our hardware and software products. The ideal candidate will be an excellent communicator, a strategic thinker, and a go-getter who is passionate about technology and can bring in new orders.

Key Responsibilities:

● Actively identify, prospect, and secure new business opportunities to achieve and exceed sales targets.

● Develop and implement effective sales strategies for both B2B (business-to-business) and B2C (business-to-consumer) markets.

● Plan and execute regular sales visits to potential clients, schools, colleges, and technology enthusiasts to demonstrate our products and convert leads into orders.

● Develop a deep understanding of Innotrat's hardware and software products to effectively communicate their value propositions and technical specifications to customers.

● Act as a crucial link between the market and the product team. Proactively collect and pass on customer feedback, market trends, and competitive insights to help inform future product development.

● Maintain a healthy sales pipeline, manage leads, and report on sales activities and forecasts.

● Represent Innotrat at industry events, conferences, and workshops to expand our network and generate new leads.

● Work with a high degree of efficiency to manage time, resources, and customer relationships, ensuring a seamless sales process from initial contact to post-sales support.

● Work diligently to meet and exceed monthly, quarterly, and annual sales targets.

Qualifications & Skills:

● Bachelor's degree in Business, Marketing, Electronics, or a related field.

● Proven experience in a sales role, preferably in the technology sector (hardware and/or software).

● Excellent communication, negotiation, and interpersonal skills.

● Strong, hands-on experience in both B2B and B2C sales strategies.

● A results-driven mindset with a history of meeting or exceeding sales targets.

● Ability to work independently, manage a territory, and prioritize tasks effectively.

● Familiarity with CRM software and sales reporting tools is a plus.

● A positive attitude, high energy, and the ability to handle rejection gracefully.

● Willingness to travel locally within Chennai for sales visits.

● Knowledge of embedded systems, IoT, or educational technology is a strong advantage.

●Must own a two-wheeler with a valid license.

● Role involves frequent field visits (2 days in office and 3 days in the field).

● Five-day working week.

Why Join Innotrat Labs?

● Be a core part of a rapidly growing tech startup and directly impact our revenue growth.

● Work with innovative, cutting-edge products in the exciting fields of embedded systems and IoT.

● Opportunity to influence sales strategy and grow into a leadership role.

● Dynamic, fast-paced environment with significant room for professional growth and learning.

● Collaborate with a passionate team dedicated to empowering innovation.

Package: 3.6 LPA

Experience: 2–3 years (only candidates with adequate sales and business development experience will be considered)

To Apply: Please send your resume to hr@innotrat.in

with the subject line: "Application for Sales & Business Development Executive".

Job Type: Full-time

Pay: ₹28,333.00 - ₹30,000.00 per month

Ability to commute/relocate:

• Saidapet, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• Sales and Business Development: 2 years (Required)

Language:

• English (Required)

Willingness to travel:

• 75% (Required)

Work Location: In person

Expected Start Date: 08/09/2025