Sales Account Manager

Entertainment Network (India) Limited (ENIL),

Over the years, Mirchi has evolved into a 360-degree entertainment powerhouse, with iconic IPs like the Mirchi Music Awards (in 8 languages), Mirchi Top 20 and some of the largest on-ground concerts in India. With unmatched content and deep audience engagement, it continues to lead in listenership across metros and reginal markets. Digitally, Mirchi operates 1 online radio stations, manages the largest radio website, and leads on Facebook, Twitter, and YouTube in the radio space.

To strengthen its digital presence, Mirchi acquired Ganna, one of India’s leading music streaming platforms, in Dec’23 to ensure dominance in the music and audio content space online.

 To ensure revenue generation for the company:

 Making sales calls.

 Preparing client proposals & presentations.

 Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly.

 Preparing  sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.

 Maintain strong relationships with clients and agencies in the person’s portfolio.

 Market Information :

 Conducting competition tracking and monitoring on frequent basis.

 Understand in detail about client spends at a brand level and then develop Go to Market approach.

 To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties.

 Media Tracking to generate prospects.

 Provide written brief to programming for the spot / commercial based on inputs from client / agency.

 Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler).

 Ensure the pricing is maintained as per stipulated target.

 Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR.

 Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment.

STAKEHOLDER MANAGEMENGT

 Content Team, Finance, Scheduling, Corp Office etc

QUALIFICATIONS

• MBA/PGDM with 2-6 years of experience in Sales & Marketing from any Industry

Collaboration

Ability to work under pressure Adaptability

Strong branding focus

Good Communication Skills

Understanding of local market & language is mandatory

Must be willing to travel locally for client meetings