Program Manager-Toll & Transit

IDFC FIRST Bank

2 - 6 years

0 Lacs

Mumbai Maharashtra India

Posted:1 week ago| Platform:

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Skills Required

data analysis marketing strategy development segmentation positioning pricing strategies retention sizing management portfolio analyze metrics risk support drive training efficiency effectiveness automation reporting reports research engineering technology

Work Mode

On-site

Job Type

Full Time

Job Description

Job Requirements Role/ Job Title: Program Manager-Toll & Transit Function/ Department: Toll & Transit Job Purpose The Program Manager would ensure all RUN projects of the business is implemented and monitored on a regular basis. The project team would also look into the data analysis and marketing side of the business. Roles & Responsibilities Program Strategy & Development: Develop and implement the overall strategy for the commercial vehicle FASTag program, including target market segmentation, product positioning, pricing strategies, retention strategies, competitive analysis, wallet sizing etc. Identify opportunities for growth and expansion. Product Management: Review the product life cycle from a business / sales lens and suggest changes to improve customer retention. Portfolio Management: Monitor the performance of the commercial vehicle portfolio, analyze key metrics (e.g., activation rates, churn ratios, partner level performance), and identify trends and areas for improvement. Develop and implement strategies to mitigate risk and optimize portfolio performance. Sales Support: Work closely with the sales teams to develop effective marketing campaigns and sales strategies to drive origination volume. Provide training and support to sales teams on FASTag products and processes. Process Improvement: Evaluate and improve the efficiency and effectiveness of the commercial vehicle FASTag processes. Identify opportunities for automation and streamlining. Reporting & Analysis: Prepare regular reports on the performance of the commercial vehicle FASTag program, including key metrics, trends, and insights. Provide data-driven recommendations to senior management. Vendor Management: Manage relationships with third-party vendors involved in the commercial vehicle FASTag process. Market Research: Stay abreast of industry trends, competitor activities, and related regulatory changes Education Qualification Graduation: Bachelor’s in engineering / technology / Math’s / Commerce / Arts / Science / Biology / Business / Computers / Engineering / Management Experience: 2 to 6 years of total experience. Show more Show less