Product Marketing Specialist

GTMVerse is your go-to-market engine designed for SaaS teams who want results — not fluff. From positioning to paid campaigns, SEO to storytelling — our team plugs in where you need firepower the most. Whether you’re launching, scaling, or repositioning, we bring the strategy, systems, and speed to win your market.

We’re a growing startup based out of Chennai, and we’re on the lookout for a smart, creative, and hands-on Product Marketer to join our crew. If you're someone who loves blending creativity with data, understands customers, and can turn product features into stories that people care about — we want to talk to you.

Title : Product Marketer (1–4 Years Exp.)

Location : Chennai or Bangalore

What you'll be doing:

As one of the first marketing hires, you’ll wear many hats and help shape how our product is understood, adopted, and loved. You’ll:

• Own product positioning & messaging:

  Craft clear, differentiated narratives that connect our SaaS product to real customer pain points and value.

• Conduct market & user research:

  Understand our customers, competitors, and market trends to guide go-to-market strategy.

• Launch new features & products:

  Collaborate with product, sales, and customer success to plan and execute product launches and updates.

• Create marketing collateral:

  Develop sales enablement materials, case studies, landing pages, and email campaigns that articulate value and drive conversions.

• Work closely with growth & content teams:

  Support campaigns, webinars, and community initiatives that build awareness and drive pipeline.

• Measure and iterate:

  Track metrics such as product adoption, lead quality, and campaign performance to inform future strategy.

What we're looking for:

• 2–4 years of experience in

  product marketing, SaaS marketing, or growth marketing

  .
• Strong grasp of

  B2B SaaS GTM motion

  , buyer journeys, and customer personas.
• Exceptional written and verbal communication skills, you can turn complex features into clear, human stories.
• Comfortable working cross-functionally with

  product, design, and sales teams

  .
• Curious, data-driven, and proactive in learning both the product and the customer.
• Bonus: Experience with tools like

  HubSpot, Notion, or Productboard

  .

What we offer :

• You’ll get to work at the intersection of

  strategy, storytelling, and go-to-market execution

  .
• You’ll shape how we position our product in the market and influence growth directly.
• Flat hierarchy, fast execution, and space to own outcomes, not just tasks.