Product Manager

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

Product Manager | Unit: Economic Times Business Verticals

About the role

ET Business Verticals - builds digital products and platforms serving communities of seasoned professionals and decision makers across 20+ industries.

We’re looking for an energetic Product Manager with strong product instincts, customer discovery skills, and hands-on experience using AI tools and automation techniques to drive growth, improve workflows, and create delightful consumer experiences.

Key Responsibilities

• Lead discovery, hypothesis validation, design, and delivery for multiple product initiatives.
• Translate market trends, user insights and data into clear problem statements and actionable solutions.
• Collaborate with design to build effective workflows that optimise usability, adoption, and conversion.
• Use data and experimentation to validate ideas, refine user journeys, and measure impact.
• Build, fine-tune and leverage AI agents, automations, and AI tools for prototyping, content creation, drafting intelligent workflows and growth experiments.
• Balance user empathy with commercial understanding to deliver measurable results.
• Manage end to end product cycles independently with attention to detail - from defining problems to coordinating design, engineering, and launch, with limited supervision.

Who should apply (3 to 5 years of Core PM experience or equivalent):

• Ex-founders or PMs from B2B SaaS, D2C, or digital-first companies with proven 0→1 experience.
• Hands-on with AI tools or automation for product workflows, growth, or creative use cases.
• Strong design sense and ability to critique usability with attention to detail.

Skilled in structured problem-solving and data-driven decision-making (SQL, Amplitude, GA or similar).

• Adept at identifying user pain points through interviews and behavioural insights.
• Notable side projects, significant intrapreneurial, or entrepreneurial initiatives in the past are highly valued.
• Proactive, resourceful, and comfortable experimenting with AI and emerging tech.

Why join ET?

Envision, define and deliver impactful digital products that combine deep understanding of business communities, data, UX, and AI-first approach within India’s most trusted media platform.

You’ll own meaningful problems, operate with autonomy, and grow alongside a team that values clarity, craft, and initiative.