Performance Marketing specialist

ABOUT US

Livspace is Asiaʼs largest and fastest-growing omnichannel home interiors and renovation platform. Using its proprietary technology, Livspace provides a one-stop renovation solution for homeowners—from design to managed last mile fulfillment for all rooms in a home. The platform has organized a fragmented industry, bringing together designers, brands, manufacturers, and contractors to enable an eCommerce-like trusted, and predictable experience.

The company launched operations in Bengaluru, India in 2015. Since its inception, Livspace has organized a fragmented industry, bringing together a curated community of designers, brands, manufacturers and contractors. This has resulted in an e-commerce- like trusted and predictable experience for the homeowners. Livspace boasts of a community of 50000+ satisfied customers and over 2000 interior designers.

The company is already the largest employer of interior designers in the country. Livspace currently serves Singapore, Malaysia, Saudi Arabia as well as 30 metro and non-metro areas in India including - Bengaluru, Chennai, Delhi, Noida, Gurgaon, Mumbai, Thane, Pune, Hyderabad, Kolkata, Ahmedabad, Kochi, Jaipur, Lucknow, Indore, Surat, Coimbatore, Mysore, Mangalore, Vizag, Vijayawada.

Livspace has showcased phenomenal growth since its launch, having delivered over 125,000 rooms and selling over 7.5 million SKUs through its platform. The company also delivered 50,000 homes across all our serviceable locations.

The founders - Anuj Srivastava and Ramakant Sharma are former Google and Myntra executives respectively, who are seasoned entrepreneurs and successful angel investors. Livspaceʼs leadership team combines world-class talent and entrepreneurial experience gathered at some of the best companies in the world.

Livspace has raised around USD 450 million in capital from some of the top global investors including KKR, Ingka Group Investments (part of largest IKEA retailer Ingka Group), TPG Growth, Goldman Sachs, Kharis Capital, Venturi Partners, FFP (Peugeot Groupʼs Holding Company), EDBI, Bessemer Venture Partners, Jungle Ventures, Helion Ventures and UC-RNT. For more information, please visit: https://www.livspace.com/

About the Role:

Associate

Key Responsibilities:

• Develop and execute performance marketing strategies across

  Google Ads, Meta, Programmatic, LinkedIn, and other digital platforms

  .
• Manage and optimize a

  ₹5 Crore+ annual performance marketing budget

  to achieve business KPIs.
• Oversee

  SEO, SEM, Display Ads, Affiliate Marketing, and Retargeting campaigns

  .
• Leverage

  data analytics, AI-driven insights, and automation tools

  to enhance marketing efficiency.
• Collaborate with product, tech, and creative teams to optimize ad performance and landing page experience.
• Drive

  conversion rate optimization (CRO)

  strategies to enhance customer acquisition.
• Monitor

  CAC, LTV, ROAS, and other key performance metrics

  , ensuring sustainable scaling.
• Stay ahead of

  industry trends, new ad formats, and emerging digital marketing innovations

  .
• Lead and mentor a high-performance marketing team.

Key Requirements:

• 6+ years

  of experience in

  performance marketing

  within a technology-driven environment.
• Proven track record of managing large-scale budgets (₹5 Crore+ annually) and delivering strong

  ROI

  .
• Expertise in

  Google Ads, Facebook/Instagram Ads, LinkedIn Ads, Programmatic Advertising, and Affiliate Marketing

  .
• Strong analytical skills with experience in

  Google Analytics, Adobe Analytics, and data visualization tools

  .
• Hands-on experience with

  A/B testing, attribution modeling, and marketing automation platforms

  .
• Deep understanding of

  customer segmentation, audience targeting, and personalization techniques

  .
• Experience working with

  MarTech and AdTech stacks

  for data-driven campaign execution.
• Strong leadership skills with experience in

  team management and stakeholder collaboration

  .
• Excellent communication and problem-solving abilities.

Preferred Qualifications:

• Experience in

  B2C, D2C, or SaaS businesses

  .
• Knowledge of

  SQL, Python, or other data analysis tools

  is a plus.
• Previous experience scaling digital marketing in high-growth startups or enterprise-level tech companies.