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The Versatile Club
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Performance Marketing Manager

Performance Marketing Manager

The Versatile Club

4 years

0 Lacs

india

Posted:1 day ago| Platform:

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Skills Required

marketing optimization design automation strategy pipeline reporting ads strategies test targeting messaging reports efficiency hubspot zapier automate capture lean metrics data management collaboration drive

Work Mode

On-site

Job Type

Full Time

Job Description

Position Overview

We are looking for a

Performance Marketing Manager

to take full ownership of our paid acquisition and funnel optimization efforts. In this role, you will design and execute high-impact campaigns, optimize for ROI, and implement automation that makes our marketing engine more scalable and efficient.You’ll be directly responsible for driving qualified B2B leads and ensuring our performance marketing strategy contributes meaningfully to pipeline growth. Reporting to the Growth Leader, you’ll play a critical role in shaping how we acquire, convert, and retain customers.

Key Responsibilities

Performance Marketing Ownership

Plan, manage, and optimize campaigns across Google Ads, Meta Ads, LinkedIn, and other performance channels.
Develop strategies to maximize ROI, improve CTRs, and lower cost per lead (CPL).
Continuously test creatives, targeting, bidding, and messaging to scale results.
Produce regular reports with clear performance insights and action plans.

Funnel Optimization & Remarketing

Build and manage full-funnel strategies from awareness to conversion.
Design effective remarketing campaigns to re-engage high-intent prospects.
Experiment with landing pages, CTAs, and nurture flows to boost conversion rates.

Automation & Efficiency

Identify and implement automation opportunities using tools like HubSpot, Zapier, and ActiveCampaign.
Automate campaign reporting, lead capture, and nurturing workflows to improve productivity.
Continuously refine processes to ensure lean and scalable execution.

Lead Generation & Growth

Own strategies for consistent, high-quality B2B lead generation.
Explore new growth channels, partnerships, and acquisition tactics.
Collaborate closely with sales to align on lead quality, handoff processes, and conversion metrics.

Qualifications

4+ years of hands-on experience managing performance marketing campaigns in a B2B environment.
Proven expertise in Google Ads, Meta Ads, and LinkedIn Ads with measurable results in lead generation.
Strong knowledge of funnels, remarketing, and conversion optimization.
Experience with marketing automation tools (HubSpot, Zapier, ActiveCampaign, etc.).
Data-driven mindset with strong analytical and problem-solving skills.
Bonus: Exposure to B2B sales cycles and pipeline management.
Excellent collaboration skills with the ability to thrive in a fast-growth environment.

Our Values

Bootstrapped Mindset: Be resourceful, ROI-focused, and strategic.
Rapid Growth: Move fast, test quickly, and scale what works.
Efficiency First: Use automation and smart systems to eliminate waste.

Why Join Us?

As a

Performance Marketing Manager

, you’ll be at the center of our growth strategy—owning the channels, the funnels, and the systems that drive revenue. If you love building scalable marketing engines and making every ad dollar count, this role is built for you.Skills: funnel optimization,performance marketing,optimization,lead generation,b2b

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Personal Settings

Performance Marketing Manager

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Position Overview

Performance Marketing Manager

Key Responsibilities

Performance Marketing Ownership

Funnel Optimization & Remarketing

Automation & Efficiency

Lead Generation & Growth

Qualifications

Our Values

Why Join Us?

Performance Marketing Manager

More Jobs at The Versatile Club