Job Title: Head of Sales – Automated Electroplating Plants Location: PAN India (Preferred base: Chennai / NCR) Reports to: Managing Director Experience Required: 10+ years in capital equipment/project sales Industry Focus: Surface Treatment Systems, Electroplating Plants, Metal Finishing Solutions Position Overview: We are looking for an experienced, target-driven, and visionary Head of Sales to lead our national and international business development efforts for automated electroplating plants and turnkey surface treatment systems . The ideal candidate will be responsible for strategic sales planning, high-value client acquisition, team leadership, and driving consistent growth in revenue and market share. Key Responsibilities: 1. Strategic Sales Planning & Target Achievement Develop and execute an annual sales strategy to achieve ₹25–30 crore in revenue. Translate annual targets into achievable quarterly and monthly goals across geographies. Ensure robust implementation across both domestic and international markets. 2. Business Development & Market Expansion Identify and tap into new business opportunities in surface treatment – including electroplating, anodizing, phosphating, and custom automation lines. Expand the customer base through B2B networking, exhibitions, cold calls, and OEM/contractor engagement. Build a healthy and predictable sales pipeline. 3. Client Engagement & Key Account Management Foster long-term relationships with existing and prospective customers. Conduct technical discussions, plant walk-throughs, and C-level presentations. Ensure high customer satisfaction, repeat business, and reference generation. 4. Proposal, Quotation & Closure Management Work closely with proposal/design teams to create accurate techno-commercial bids. Negotiate pricing, payment terms, warranties, and delivery conditions. Drive order closure while protecting company margins. 5. Sales Team Leadership Recruit, onboard, mentor, and retain a results-oriented sales team. Define KPIs, review performance, and implement data-driven reporting mechanisms. Foster a culture of accountability, technical excellence, and collaboration. 6. Market Intelligence & Competitor Analysis Track market movements, pricing trends, and new technologies. Identify gaps and recommend product/service enhancements to maintain leadership. Offer feedback to engineering and operations teams on customer needs. 7. CRM Management & Sales Reporting Leverage CRM tools for lead tracking, opportunity management, and pipeline visibility. Submit structured weekly, monthly, and quarterly reports to senior management. 8. Branding, Exhibitions & Thought Leadership Represent the company at trade expos, vendor meets, and customer events. Support branding, content development, customer case studies, and social media outreach. Establish company as a trusted partner in electroplating automation. ✅ Key Requirements: Proven track record of handling capital equipment/project sales worth ₹20 Cr+ annually. Deep domain expertise in surface finishing, metal treatment, or automation projects . Strong commercial acumen and deal-closing capability. Experience in managing long sales cycles and project-based B2B sales. Excellent communication, negotiation, and leadership qualities. Willing to travel extensively across India and abroad. 🎯 Preferred Qualifications: B.E./B.Tech – Mechanical, Electrical, Chemical, or Instrumentation. MBA in Marketing or Business Development (added advantage). Hands-on knowledge of rectifiers, tanks, PLCs, SCADA, and process automation will be an edge. Join us to lead the charge in reshaping the future of electroplating automation in India and beyond. Ready to make an impact? Apply now! at rajesh@electroplatingautomation.com Show more Show less