Marketing Specialist

2 - 5 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Us

RoboMQ is a fast-growing API and data integration company helping enterprises automate critical business processes to cut costs, boost efficiency, and enhance user experiences.

Hire2Retire

We foster a dynamic, growth-oriented culture where innovation, learning, and collaboration drive cutting-edge SaaS development.

https://www.robomq.io/about-us/


Before you apply, make sure:

  • You have a minimum 2-5 years of relevant experience in content writing for Software or SaaS products.
  • You have 2-4 years of digital marketing experience.
  • Position type:

    Full time


Digital Content Creator

The ideal candidate is tech-savvy, creative, and well-versed in digital marketing strategies, with the ability to turn online channels into drivers of brand growth and revenue.


The job responsibilities can be broken up as 70% Content Creation and 30% Digital Marketing.

Key Responsibilities

  • Express complex technology use cases in simple coherent text for consumption on the web, social media, and as white papers and case studies
  • You should be a concise and coherent storyteller or copywriter.
  • Content creation including web pages, white papers, AD copy, blog, images, technical product documentation, videos, and other multimedia for the web, mobile and social media
  • Creating and managing inbound marketing campaigns
  • Work with the product team to align the marketing messaging with the product roadmap
  • Work with technical teams in designing UX and visual elements
  • Manage partner relationships with cloud marketplaces, reseller channels, and OEM partnerships

Key Skills

Content creation, wordpress management, image and graphics, digital marketing, blog, technical writing, video making, inbound marketing, content strategy

Required Experience and Qualifications

  • Strong English language skills in verbal and written communication.
  • Prior experience in content marketing and content writing for software companies.
  • Experience in running and optimizing digital campaigns across social media, Google Ads, email, and other channels will be preferred.
  • Understanding of company’s online presence, including website updates (WordPress/CMS), SEO efforts, and analytics tracking.
  • Skilled in using Microsoft Office, Adobe Creative Cloud or any other designing tool.
  • Ability to explain technical concepts to end-users, create documents and presentation and be able to effectively communicate ideas
  • Bachelor's or a master’s degree preferably in Journalism, science, humanities, literature, technology or marketing

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