Marketing And Public Relations Specialist

Job Title:

Location:

Role Overview

Marketing & Public Relations Specialist

Key Responsibilities

• Strategy & Planning:

  Develop and execute integrated marketing and PR campaigns to drive brand awareness and generate qualified leads.

• Content Creation:

  Write and edit press releases, blog posts, social media content, email newsletters, and marketing collateral.

• Media Relations:

  Cultivate relationships with local and industry media outlets; pitch stories and secure coverage.

• Event Support:

  Coordinate and promote community outreach events, homebuyer workshops, and industry conferences.

• Digital Marketing:

  Manage social media channels, monitor performance metrics, and optimize campaigns for engagement and conversion.

• Brand Management:

  Ensure consistent messaging and visual identity across all internal and external communications.

• Analytics & Reporting:

  Track campaign results, prepare reports on PR/media coverage, and recommend data-driven improvements.

Qualifications

• Bachelor’s degree in

  Communications

  ,

  Marketing

  ,

  Public Relations

  , or a closely related field.

• 3+ years

  of experience in marketing, PR, or communications—experience in the mortgage, financial services, or real estate industries is a plus.
• Exceptional written and verbal communication skills; strong storytelling ability.
• Proficient with social media platforms, email marketing tools (e.g., Mailchimp), and basic graphic design software (e.g., Canva, Adobe Creative Suite).
• Demonstrated success building media relationships and securing press coverage.
• Strong project-management skills and attention to detail, with the ability to juggle multiple initiatives simultaneously.
• Analytical mindset with experience interpreting campaign metrics and ROI.
• Collaborative team player with a proactive, problem-solving attitude.

How to Apply

Please submit your resume, a cover letter detailing a recent PR or marketing campaign you led, and two professional writing samples to careers@sgsnassociates.com with the subject line “Marketing & PR Specialist Application.”