Manager, Communications & Marketing

Organisation Background:

Muskaan Dreams is a pioneering tech nonprofit committed to revolutionising education for government school children in India. Our mission is to foster tech innovation, STEM learning, and 21st-century skills among students, empowering them to thrive in the digital age. We achieve this by equipping teachers with cutting-edge technology, partnering with government systems at the state and district levels, and prioritising scalability and efficiency to maximise our impact so that every student should have an opportunity to take advantage of the promise of digital learning and coding.

We are on a mission to enable tech for one Million students by 2025. For more information about Muskaan Dreams, please visit www.muskaandreams.org.

Position Summary:

Designation: Manager Content & communications

Reporting to:

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Position Overview:

Reporting to the Head of Communications & Marketing and based in Noida, you will be responsible for strengthening our brand narrative, visibility, trust, and overall perception across digital platforms.

In this role, you will lead the organisation’s social media strategy—crafting compelling stories, driving meaningful engagement, and ensuring consistent brand representation. Your creativity, strategic thinking, and deep understanding of content and digital platforms will be instrumental in expanding our reach and amplifying our impact.

We are looking for someone who brings innovative ideas, understands the creator economy, strong execution capabilities, and the ability to translate complex work into powerful, relatable digital content. If you are an experienced social media professional with an entrepreneurial mindset, a sense of ownership, and a passion for social impact and education, we invite you to apply for this exciting opportunity.

The key responsibilities include:

Key Responsibilities (but not limited to):

1. Social Media Strategy & Execution

• Develop and implement a cohesive social media strategy aligned with organizational goals.
• Manage day-to-day handling of all social media platforms—content calendars, posting, engagement, and community management.
• Track performance, analyse insights, and optimise content for growth and engagement.

2. Content Writing & Creation

• Create compelling, clear, and engaging content for social media, blogs, newsletters, campaigns, and internal/external communications.
• Produce multimedia content including short videos, reels, graphics, stories, and digital campaigns.
• Write human-centred stories, case studies, and impact narratives that bring our work to life.

3. Brand Building & Storytelling

• Ensure consistent brand voice, messaging, and visual identity across all digital platforms.
• Strengthen the organisation’s storytelling through fresh, innovative content ideas.
• Maintain and update brand guidelines and digital asset libraries.

4. Digital Marketing & Growth

• Support digital marketing initiatives including SEO-friendly content, email marketing, and audience-led campaigns.
• Develop strategies to grow reach, improve engagement, and drive traffic across platforms.

5. Campaign Planning & Management

• Conceptualise and execute end-to-end social media and digital campaigns for events, initiatives, and fundraising.
• Monitor campaign performance, generate reports, and optimise based on key metrics.

6. Collaboration & Coordination

• Work closely with program, partnerships, and leadership teams to gather stories, updates, and insights for content.
• Coordinate with designers, videographers, and external partners for timely content production.

7. Community Listening & Trendspotting

• Stay updated on digital trends, youth culture, and platform best practices.
• Identify opportunities to leverage trending formats and conversations to increase relevance and impact.

This role requires 5+ years of experience in communications, marketing, or related fields, with a proven track record in strategy development, content creation, and digital marketing.

Qualifications:

• Bachelors/Masters degree in Marketing, Communications, or a related field.

• Minimum of 5 years of progressive experience in communications roles, preferably in startups or small businesses.

• Understanding of creators economy specific to visual storytelling is preferred

• Strong understanding of digital marketing, tools, and platforms.

• Creative thinker with a keen eye for design and storytelling.

• Strategic mindset with the ability to analyse data, evaluate performance, and make data-driven decisions.

• Demonstrated Managerership and team management experience,

• Passion for social impact, education, and technology.

Muskaan Dreams offers compensation as per the experience & competitive pay with excellent benefits. The non-monetary compensation includes a unique opportunity to be part of an innovative, meaningful, fun and rapidly growing organisation that is transforming the lives of millions of children in India by integrating and bringing technology to government school classrooms.

To be successful at Muskaan Dreams, you will also:

• Have a passion for our mission and a strong desire to achieve impact at scale with speed
• Embrace challenges as opportunities and drive innovation in our quest for educational transformation.
• Approach problems with a solution-oriented mindset, turning obstacles into stepping stones for progress.
• Be a proactive and innovative thinker who achieves results and creates positive change
• Have a very high level of personal and professional integrity and trustworthiness
• Embrace diversity and a commitment to collaboration
• Thrive in a fast-paced environment

Note: Muskaan Dreams is proud to be an equal opportunity employer committed to identifying and developing the skills and Managerership of people from diverse backgrounds. EOE/M/F/Vet/Disabled

How to Apply: Click here to apply orhttps://muskaandreams.org/career/

Process

Note:

Digital promise to every child