Manager – B2B Sales

Company Description

Cosmos Sports is a leading provider of fashion and sports goods, including equipment, accessories, apparel, and footwear. Serving a wide customer base from individuals to institutions and clubs, Cosmos Sports has maintained client satisfaction for over 35 years. In addition to its flagship Cosmos brand, the company is an authorized retailer for renowned brands such as Adidas, Nike, Yonex, and Ashaway. Headquartered in Kozhikode, Cosmos Sports operates a research and development wing focused on expanding its business into manufacturing and sports infrastructure services, supported by partnerships with leading manufacturers.

Key Responsibilities:

• Develop and execute the B2B growth strategy for Kerala

  across institutions, corporates, retailers, government buyers, fitness centres, residential complexes, resorts, and gifting clients.

• Lead, mentor, and manage a team of Territory Sales Managers (TSMs)

  across various districts to drive strong on-ground execution.

• Drive sales of sports and fitness equipment, accessories, and merchandise

  through institutional, retail, and commercial channels.

• Identify and expand business opportunities in the fitness segment

  —including gyms, boutique fitness studios, residential societies, gated communities, and resort properties.

• Grow institutional sales

  by engaging with schools, colleges, academies, clubs, corporates, and other large-volume buyers.

• Manage government procurement processes

  , including tenders, quotations, and full-cycle order handling via the

  GEM Portal

  .

• Ensure smooth end-to-end sales execution

  —from lead generation, qualification, and proposal development to negotiation, closing, delivery coordination, and payment follow-up.

• Build and maintain strong relationships

  with key stakeholders across institutions, government departments, retail partners, fitness operators, and commercial property managers.

• Own sales reporting, forecasting, pipeline visibility, and periodic performance reviews

  for internal management.

Requirements:

• 5–8 years of relevant B2B sales experience

  in sports equipment, fitness equipment, retail distribution, institutional sales, or corporate gifting.

• Mandatory:

  Experience selling to

  fitness centres, residential complexes, resorts, or commercial fitness projects

  (preferred).
• Proven experience in selling to retailers and driving

  distribution-led sales

  is an added advantage.
• Strong working knowledge of

  GEM Portal operations

  and government tender processes.

• Leadership exposure

  with experience managing district-level or statewide sales teams.
• Excellent communication, negotiation, stakeholder management, and relationship-building skills.
• Strong understanding of

  Kerala market dynamics

  , buyer behaviour, and institutional ecosystem (preferred).