Lead Generation Manager

About INOX Software Solutions Pvt Ltd

At INOX Software Solutions, we specialize in delivering innovative software development, IT consulting, and digital transformation services. Our goal is to empower businesses with scalable, secure, and cutting-edge solutions. We are now seeking a highly driven Lead Generation Manager to expand our client base and strengthen our market presence.

Role Overview

The Lead Generation Manager will be responsible for developing and executing strategies to identify, nurture, and convert potential leads into qualified business opportunities. This role requires expertise in lead research, digital outreach, pipeline management, and close collaboration with the sales team to achieve revenue goals.

Key Responsibilities

• Develop and implement effective lead generation strategies aligned with company objectives.
• Identify target markets and key decision-makers through research, networking, and digital tools.
• Use platforms like LinkedIn, email campaigns, CRM, and marketing automation to generate and nurture leads.
• Collaborate with the marketing team to design campaigns that attract and engage potential clients.
• Qualify inbound and outbound leads and ensure a steady pipeline of opportunities.
• Track, analyze, and report lead generation performance using analytics tools.
• Work closely with the sales team to hand over qualified leads and support conversion.
• Explore partnerships, events, and industry forums to maximize outreach.
• Continuously refine processes to improve lead quality and conversion rates.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3+ years of proven experience in B2B lead generation, preferably in IT/Software services.
• Knowledge of CRM tools will be an add-on
• Proficiency in email marketing, LinkedIn outreach, and digital prospecting.
• Excellent communication, negotiation, and relationship-building skills.
• Data-driven mindset with strong analytical and reporting abilities.
• Ability to manage and mentor a small team of lead generation executives.

What We Offer

• Competitive salary with performance-based appraisals
• Opportunity to work with a fast-growing software solutions company.
• Professional growth and career advancement opportunities.
• A collaborative and innovation-driven work environment.
• Flexible working hours to help you work life balance

Job Types: Full-time, Permanent

Benefits:

• Cell phone reimbursement
• Flexible schedule
• Paid sick time
• Paid time off

Work Location: In person