Lead Generation

The Lead Generation Officer is responsible for generating leads for the company’s product, exceeding the sales targets set by the Head of Operations. The Lead Generation Officer should drive an increase in sales, revenue growth, and expand KEY Wire’s market presence. This role involves the generation of leads within the media industry and meet the targets set by the Head of Operations, while building strong networks and relationships with existing and potential clients.

Key Responsibilities:

Develop and maintain a deep understanding of KEY Wire’s product to present and attract clients.

Develop and execute lead generation strategies.

Research and identify potential leads through various online and physical channels.

Contact and qualify leads through various communications channels, as indicated by the Head of

Sales.

Negotiate and make deals that are beneficial for the company.

Provide exceptional customer service.

Collaborate with the Sales Department to develop cohesive and effective lead generation strategies.

Develop and maintain strong relationships with existing and potential clients.

Study and analyse the market and competitors and identify new business opportunities.

Keep up with the latest marker trends and best practices for leads generation.

Suggest product adjustments based on the competitors and market analysis to maximise sales.

Carry out lead generation performance analysis through KPIs and other analytics tools.

Prepare and present reports regarding lead generation to the Sales Department and Head of Sales.

Participate in seminars and workshops that provide constant learning opportunities to maximise operational effectiveness.

Ensure compliance with industry regulations and company policies.

Build and maintain a strong network with partners in the industry.

Any other related duties.

Qualifications and Experience:

Bachelor’s degree in business, Finance, or a related field (e.g. Accounting, Marketing, Blockchain).

MBA or advanced degree in Business, Finance, or a related field (e.g. Accounting, Marketing, Blockchain), could be considered an advantage.

Proven record of generating leads and exceeding sales targets in a competitive environment.

Demonstrated ability to build strong relationships and inspire trust with clients.

Deep understanding of the media world, as well as web3 and blockchain landscapes, including market trends, technologies, and regulatory environments.

Skills:

Ability to collaborate and work with teams working fully remotely.

Excellent computer skills.

Proficient in sales analytics and CRM software.

Outstanding project management and time management skills.

Strong analytical and problem-solving skills.

Exceptional leadership negotiation and interpersonal skills.

Excellent presentation and communication skills.

Demonstrated ability to execute strategic plans and drive organizational success.

Passion for innovation and staying ahead of industry trends.

If you have crypto knowledge and fell this is the role for you, send your cv to tara@kimcharris.com