Job
Description
Role Summary: The Lead Designer will oversee the creative direction and product development for Eliius and NBYO , two sister brands rooted in sustainability and ethical design. This role demands a visionary with a strong grasp of modern aesthetics, circular design, and market awareness—capable of maintaining distinct brand identities under a unified sustainability ethos. The Lead Designer is responsible for concept development, design execution, sample oversight, and team leadership across both collections. Key Responsibilities: Creative Direction – Two Brands, One Philosophy, Drive seasonal design direction for Eliius (contemporary/wearable elegance) and NBYO (youth-driven, streetwear-inspired garments and activewear) . Ensure collections reflect a shared commitment to sustainability , circularity, and ethical production, while meeting the unique aesthetic and lifestyle needs of each brand's audience. Develop cohesive mood boards, color stories, and fabric narratives for each season. Research & Innovation Conduct trend, customer, and competitor research focused on sustainable fashion innovations, responsible textiles, and consumer behavior. Identify opportunities to incorporate low-impact materials, zero-waste design , and regenerative practices . Design Development & Execution Translate concepts into design sketches, CADs, tech packs, and final product specifications. Select certified sustainable fabrics, trims , and finishes for each collection in coordination with sourcing and production. Lead sample reviews and iterate on fit, construction, and design improvements. Cross-Functional Collaboration Partner with pattern makers, technical designers, sourcing, and production teams to align design with manufacturing capabilities. Collaborate with marketing and brand teams to translate product design into compelling visual storytelling, photoshoots, and campaigns. Team Management & Leadership Supervise and mentor junior designers, freelancers, and interns. Delegate tasks across both brand pipelines while maintaining timelines and creative integrity. Promote a collaborative, values-driven design culture rooted in purpose and innovation. Qualifications: Bachelor’s degree in Fashion Design or equivalent; postgraduate studies in Sustainable Design a plus. 6+ years of experience in fashion design, with 2+ in a lead or senior role. Experience designing across multiple brand aesthetics , ideally including contemporary fashion and streetwear/athleisure for both men and women Deep understanding of sustainable materials , ethical sourcing, and circular design models. Proficient in Adobe Creative Suite (Illustrator, Photoshop), PLM or PDM systems, and CAD sketching. Excellent sense of silhouette, construction, color, and market trends. Strong communication, leadership, and time-management skills. Preferred Traits: Passionate advocate for sustainability in fashion—not just in materials but also in production, packaging, and lifecycle thinking. Visionary yet practical—able to create runway-worthy ideas that work in real-world production. Detail-oriented and quality-obsessed, with a keen understanding of consumer expectations. Show more Show less
