Junior Programmatic Analyst

Junior Programmatic Analyst

Your role will include:

• Deliverables include monthly campaign reporting, quarterly, and campaign wrap reporting via PowerPoint.

• Set up and monitor Zeta Brand Lift surveys and Zeta Marketing surveys.

• Work with the Zeta Sales and Customer Success teams to ensure surveys are executed with successful results.

• Work with internal teams to compile survey insights once surveys are completed.

• Assist in pulling/setting up reports and custom analyses, as requested.

• Assist in growing Zeta’s Programmatic revenue quarter over quarter via campaign support, optimizations and incremental. 

Who you are :

• A great communicator with a passion to learn.

• Someone with an aptitude for media and strategy and able to contextually relay advanced concepts to clients.

 • Able to multitask and prioritize high-priority requests with specific SLAs.

• Have a high degree of creativity, self-motivation, and drive.

 • Eagerness to work in a team environment that will be constantly changing day to day.

• Enthusiastic team player with a penchant for collaboration and knowledge sharing.

• Data driven, technical, self-starting, and curious

What you need:

• Internship or up to 1 year of working experience in the Programmatic, AdTech or MarTech Space

• Programmatic Advertising knowledge a plus

• Aptitude with SQL query language, Tableau, HIVE, Python, Vertica, PowerPoint and Excel/pivot tables

• Excellent presentation/visualization/storytelling skills

• Excellent troubleshooting and diagnostic skills

• Professional oral and written communication skills

• Bachelor’s degree in media, Business, Economics, Statistics, Marketing and/or equivalent experience

Bonus if you have:

• Experience in a digital media/Programmatic analytics role

• Experience pulling data & putting together actionable audience insights reports across different programmatic channels

• Experience with VBA/Excel Macros, Tableau, Python or other data manipulation tools a plus

Company Summary:

Zeta Global is a NYSE listed data-powered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola, the Company combines the industry’s 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to unlock consumer intent, personalize experiences and help our clients drive business growth. Our technology runs on the Zeta Marketing Platform, which powers ‘end to end’ marketing programs for some of the world’s leading brands. With expertise encompassing all digital marketing channels – Email, Display, Social, Search and Mobile – Zeta orchestrates acquisition and engagement programs that deliver results that are scalable, repeatable and sustainable. Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law

Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm

https://www.forbes.com/sites/shelleykohan/2024/06/19/amazon-partners-with-zeta-global-to-delivergen-ai-marketing-automation/

 https://www.cnbc.com/video/2024/05/06/zeta-global-ceo-david-steinberg-talks-ai-in-focus-at-milkenconference.html

 https://www.businesswire.com/news/home/20240904622808/en/Zeta-Increases-3Q%E2%80%9924- Guidance

https://www.prnewswire.com/news-releases/zeta-global-opens-ai--data-labs-in-san-francisco-and-nyc300945353.html

https://www.prnewswire.com/news-releases/zeta-global-recognized-in-enterprise-marketing-software-andcross-channel-campaign-management-reports-by-independent-research-firm-300938241.html