International Marketing Executive

Job Summary

The International Marketing Employee will be responsible for developing and managing overseas markets, generating export sales leads, building relationships with international buyers, and strengthening the company’s global presence. The role involves market research, client communication, trade promotion, and coordination with internal teams to ensure smooth export operations.

Roles & Responsibilities :

Market Development & Sales

• Identify and develop new international markets for company products.
• Generate export inquiries and convert them into confirmed orders.
• Build and maintain strong relationships with overseas buyers, importers, distributors, and agents.
• Negotiate prices, payment terms, delivery schedules, and contracts with international clients.

Marketing & Promotion

• Plan and execute international marketing strategies to increase brand visibility.
• Represent the company in international trade fairs, exhibitions, buyer-seller meets, and virtual meetings.
• Coordinate with APEDA, embassies, export promotion councils, and international trade bodies.
• Prepare marketing presentations, product profiles, and company credentials for global clients.

Export Coordination

• Coordinate with logistics, documentation, and production teams to ensure timely shipment.
• Monitor export documentation requirements such as invoices, packing lists, COO, phytosanitary certificates, etc.
• Track shipments and follow up for payments and customer satisfaction.

Market Research & Reporting

• Conduct market research on demand trends, pricing, competitors, and regulations in target countries.
• Analyze export performance and submit regular MIS reports to management.
• Keep updated on international trade policies, import regulations, and compliance norms.

Skills & CompetenciesTechnical & Professional Skills

• Knowledge of international trade, export procedures, and Incoterms
• Strong understanding of global marketing and export sales
• Ability to draft professional emails, proposals, and presentations
• Familiarity with CRM tools, MS Excel, Word, PowerPoint
• Knowledge of agri-export products (fruits/FMCG) is an advantage

Communication & Interpersonal Skills

• Excellent verbal and written communication skills in English
• Strong negotiation and persuasion skills
• Ability to interact confidently with international clients across cultures
• Customer-oriented mindset

Personal Attributes

• Result-driven and target-oriented
• Willingness to travel internationally (if required)
• Ability to work independently and under pressure
• Strong follow-up and coordination skills

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance

Work Location: In person