159 Integrated Marketing Jobs - Page 6

Overview: Cvent is a leading meetings, events and hospitality technology provider with more than 4,800 employees and nearly 22,000 customers worldwide. Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship --a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to act, embrace risk, and make decisions as if they had founded the company themselves. We foster an environment that promotes agility, which means we don t have the luxury to wait for perfection. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections. About the role: As a key member of our Marketing Technology and Automation team, you will play a crucial role in leveraging technology to automate and elevate our global marketing programs. This position requires you to have experience with marketing technology as you will be an administrator of our marketing automation platform, Marketo. You will work closely with various teams to implement initiatives, support marketing system administration, ensure governance, and analyze performance. Your responsibilities will include developing and executing programs in Marketo to drive demand generation and enhance prospect and customer engagement. You will also support lead nurturing, scoring, dynamic segmentation, and database optimization efforts. Additionally, you will manage integrations with Marketo, Salesforce, and other marketing technologies, while proactively researching and implementing the latest best practices and strategies. Join us in this exciting opportunity to make a significant impact on our marketing automation efforts, drive demand generation, and contribute to the growth and success of Cvent. In This Role, You Will: Develop and execute programs in Marketo to drive demand generation and increase prospect and customer engagement. Support essential initiatives like lead nurturing, scoring, dynamic segmentation, and database optimization. Maintain and support integrations to Marketo, Salesforce, and other marketing technologies. Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards. Design and execute data management programs to bring better alignment between systems. Build and analyze reporting to show technical and automation effectiveness and trends. Heres What You Need: 1-4 years of experience using a marketing automation tool (Marketo preferred; Hubspot, Salesforce Marketing Cloud, or Eloqua also welcomed). Understanding of Marketing Automation and demand generation concepts and ability to implement the same using a Marketing Automation platform. Attention to detail, deadlines, and the ability to prioritize and execute multiple tasks. Excellent communication, problem-solving, teamwork, and future-thinking skills. Ability to dig in to understand user requirements and expectations and deliver on them. Fair understanding of CRM (preferably Salesforce) system and setup. Experience with integrated marketing tools like Marketo, Salesforce, Cvent, 6sense, Reachdesk, Drift, Bizible, Vidyard, and more. Experience working in a fast-paced, collaborative environment. Demonstrated ability working with a globally dispersed team. Basic knowledge of HTML.

Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member s contributions and offers a supportive environment for career development. Come, stay, and grow with us. Job Description Lead the design, development, and execution of integrated marketing automation campaigns across multiple channels. Manage complex Marketing Cloud projects, ensuring timely delivery and successful implementation. Develop and maintain sophisticated email marketing programs, including segmentation, personalization, A/B testing, and automation. Manage and optimize mobile marketing campaigns, including SMS, MMS, and push notifications. Integrate marketing automation with other Salesforce products, such as Sales Cloud and Service Cloud. Analyze campaign performance data to identify trends, measure ROI, and make data-driven recommendations for optimization. Collaborate with cross-functional teams, including marketing, sales, and product, to ensure alignment and achieve business objectives. Stay up to date on the latest Salesforce Marketing Cloud features and best practices. Lead and mentor junior team members on Salesforce Marketing Cloud best practices. Provide thought leadership and expertise on email marketing and digital marketing best practices. Qualifications Salesforce Marketing Cloud Platform Expertise Several end-end SFMC implementations Thorough knowledge of all core Marketing Cloud products (Email Studio, Journey Builder, Mobile Studio, Social Studio, Advertising Studio, Content Builder, Marketing Cloud Connect Interaction Studio, Data Studio). Advanced Features : Expertise in advanced features like predictive modeling, AI-powered personalization, and complex journey orchestration. Integration : Strong understanding of integrating using Marketing Cloud Connect with other Salesforce products (Sales Cloud, Service Cloud, Commerce Cloud) and external systems. Platform Administration : Ability to manage user permissions, data extensions, and other administrative tasks. Scripting & Coding : Proficiency in AMPscript, SSJS, SQL, HTML, CSS, and JavaScript for advanced customizations and integrations. API Integration : Experience with REST/SOAP APIs for connecting Marketing Cloud with other systems. Data Manipulation : Ability to extract, transform, and load (ETL) data from various sources.

Strategy & Planning Develop integrated marketing strategies for both verticals (ISP & Solar) Define buyer personas across residential, commercial, rural, and enterprise segments Plan and manage budgets for brand and performance campaigns Digital Marketing Lead campaigns across Google Ads, Meta, LinkedIn, YouTube & SEO Optimize cost metrics like CPL & CAC, and manage lead funnels Build and execute content calendars for blogs, email, and social media Offline & BTL Execute local campaigns: events, hoardings, flyers, kiosks, etc. Coordinate with vendors and internal teams for timely rollout Support sales/ops with area-specific promotions and branding Branding & Communication Ensure consistent brand messaging and visual identity Create brochures, videos, pitch decks, and sales material Liaise with designers, agencies, and freelancers as needed CRM & Customer Engagement Run referral programs, loyalty drives, and feedback surveys Improve experience via proactive communication and journey mapping Sync marketing with customer support and installation teams Team & Collaboration Lead a team or manage external partners for execution Collaborate with Sales, Product, and Tech on growth initiatives Report monthly metrics and insights to leadership

Summary The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution translating strategic inputs into actionable, automated use cases across paid, owned, and earned channels. Working closely with brand teams, analytics, and platform experts, this strategist ensures seamless journey design, personalization, and optimization leveraging the full capabilities of Salesforce Marketing Cloud and related technologies. About the Role #LI-Hybrid Location : Mexico City This role is based in Mexico City, Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you. The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution translating strategic inputs into actionable, automated use cases across paid, owned, and earned channels. Working closely with brand teams, analytics, and platform experts, this strategist ensures seamless journey design, personalization, and optimization leveraging the full capabilities of Salesforce Marketing Cloud and related technologies. Key responsibilities: Translate Marketing Strategy & CXP&O inputs into marketing automation use cases (e.g. Single / cross / multi-channel journeys, personalization) to align the outputs with business goals Design cross-channel journeys using segmentation, triggers, personalization and the Journey Builder icons Collaborate with Analytics and Insights Lead on audience selection and behavioural triggers Working with brands to develop business rules behind use cases and translate into technical requirements Facilitates the handover and subsequent documentation of logic and requirements to the Platform Experts Communicates and provides guidance on Marketing Cloud capabilities Works with brands towards journey optimization for feasibility & best practices Share thought leadership on journey design and optimization Essential requirements: 5-8+ years in marketing automation, experience design, or digital marketing Proficient in journey mapping, utilization of SFMCs Journey Builder Design and develop use cases for paid and earned channels Familiar with Salesforce Marketing Cloud and automation tools Strong understanding of data signals, segmentation, and personalization Experience writing briefs and functional documentation Knowledge of omnichannel and trigger-based engagement strategies Experience working with foreign markets Professional English proficiency Collaboration & Soft Skills: Strategic thinker balancing creativity with feasibility Clear communicator and detail-oriented planner Highly collaborative with cross-functional teams Passionate about customer experience and marketing innovation Commitment to Inclusion Novartis is committed to work with and provide reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to tas.mexico@novartis.com and let us know the nature of your request and your contact information. Please include the job requisition number in your message. Benefits and Rewards: Read our handbook to learn about all the ways we ll help you thrive personally and professionally:

Client Servicing Director Tempest Advertising | Bengaluru - Tempest Advertising Client Servicing Director Tempest Advertising is looking for a Client Servicing Director to join our dynamic Bengaluru team. This is a senior leadership role for a strategic thinker and relationship builder who can drive campaign success while maintaining exceptional client satisfaction. You will be the face of the agency for key clients leading relationships, managing integrated campaigns, and mentoring a high-performing account team. Your mission? To champion client goals, elevate service delivery, and fuel business growth through seamless collaboration with creative, digital, and strategy teams. Key Responsibilities: Act as the primary contact and strategic partner for top clients, fostering long-lasting relationships. Translate client goals into actionable strategies and campaign plans across digital, ATL, and BTL channels. Lead the end-to-end campaign lifecycle from briefing and timelines to delivery and performance tracking. Ensure seamless coordination between creative, digital, media, and operations teams. Present campaign proposals, reports, and insights with clarity and impact. Identify new opportunities for growth within existing accounts upselling, cross-selling, and innovation. Oversee client escalations and resolve issues with professionalism and agility. Lead and mentor a team of client servicing executives/account managers. Monitor project budgets, profitability, and timelines, ensuring delivery excellence. Stay ahead of trends, industry insights, and competitor activity to provide proactive solutions. Who You Are: A seasoned client services/account management professional with 6+ years of experience in advertising, digital, or branding agencies. A strong communicator with excellent interpersonal, leadership, and problem-solving skills. Adept at juggling multiple projects and client accounts with finesse. Strategic and solution-driven, with a deep understanding of brand building and integrated marketing. Client-obsessed, quality-driven, and results-focused. Qualifications: Bachelor s degree in Marketing, Mass Communication, Business, or a related field (MBA is a plus). Proven expertise in handling high-value accounts and large-scale campaigns. Experience in leading and mentoring teams. Preferred Skills: Strong grasp of digital marketing and performance media. Financial acumen for budget management and reporting. A passion for storytelling, branding, and creative innovation.

Client Servicing Director Tempest Advertising | Pune - Tempest Advertising Client Servicing Director The Client Services Director is responsible for overseeing and managing the client servicing function across the agency. This includes developing and maintaining strong client relationships, ensuring the delivery of high-quality campaigns, and leading a team of client servicing professionals to drive growth and client satisfaction. Key Responsibilities: Lead client strategy and build trusted advisory relationships with key clients. Oversee the execution of campaigns, ensuring alignment with brand goals, timelines, and budgets. Collaborate with internal teams creative, media, digital to deliver integrated marketing solutions. Drive new business from existing clients and support the new business team in pitching. Guide and mentor client servicing managers and executives across branches. Monitor account health, client satisfaction, and profitability. Stay updated on market trends, industry developments, and competitor activity. Present campaign plans, strategies, and performance reports to clients. Requirements: 10+ years of experience in client servicing, preferably in advertising or integrated marketing. Proven leadership and team management skills. Strong strategic thinking and business acumen. Excellent communication, presentation, and negotiation skills. Ability to work under pressure and manage multiple clients and teams. If you re ready to take ownership, build brands, and make an impact we d love to meet you! Work Location: Pune ( Work from Office)

Top Social Media Marketing Companies in Coimbatore - Repute Social Media Strategist Repute is a leading social media marketing agency in India, dedicated to delivering innovative and effective social media strategies for businesses. With years of experience and expertise in the industry, we have established ourselves as a go-to agency for businesses looking to boost their online presence. At Repute, we believe in staying ahead of the curve, and our team of professionals work tirelessly to deliver creative and cutting-edge social media strategies to our clients. Our commitment to quality and excellence has made us one of the most trusted names in the digital marketing industry. Our Team Of Experts At Repute, we have a team of seasoned professionals who are passionate about social media marketing. Our team comprises experts in different domains of digital marketing who work in synergy to create innovative strategies that help businesses achieve their marketing goals. We believe in nurturing our talent pool and providing continuous learning opportunities to our employees to help them stay updated with the latest trends and technologies in the industry. Why You Should Join Repute Exciting Work Culture: We have a dynamic and vibrant work culture that encourages innovation and creativity. Opportunity to Work with Renowned Brands: At Repute, you get to work with some of the biggest names in the industry and gain exposure to diverse business verticals. Continuous Learning: We provide ample opportunities for our employees to upskill and stay updated with the latest trends and technologies in the industry. Growth Opportunities: We believe in promoting from within and providing growth opportunities to our employees. Attractive Compensation: We offer competitive compensation packages that reward employees for their hard work and contribution to the company s growth. Roles and Responsibilities Develop and implement social media strategies to meet business objectives Conduct market research to identify new opportunities Monitor social media metrics and analyze data to improve performance Collaborate with cross-functional teams to create integrated marketing campaigns Stay updated with the latest trends and technologies in social media marketing Develop and implement influencer marketing strategies Manage social media advertising campaigns and budget Work with external agencies to deliver social media campaigns Manage online reputation and respond to customer queries Develop and implement social media crisis management plans Create and curate engaging content for social media platforms Manage social media accounts and engage with followers Develop and execute social media contests and giveaways Develop and execute social media influencer campaigns Prepare regular reports and presentations on social media performance Desired Skills In-depth understanding of social media platforms and their algorithms Excellent written and verbal communication skills Creative thinking and problem-solving skills Analytical skills and data-driven mindset Ability to work in a fast-paced and dynamic environment Strong project management skills Ability to multitask and prioritize tasks effectively Team player with excellent interpersonal skills Proficiency in social media management tools Knowledge of digital marketing trends and best practices Join Our Team At Repute, we are always on the lookout for talented individuals who can bring fresh perspectives and ideas to the table. We believe in creating a work environment that fosters growth, learning, and creativity. If you are passionate about social media marketing and want to be a part of a dynamic team, then we would love to hear from you. Apply for Above Job Repute s Creative team showcases success stories of creating unique content and designs that meet our clients goals. Become a part of our team where your creativity & talent gets acknowledged. Web Design & Development Repute is prominent in designing websites and development services for businesses across industries. Get yourself employed in our company where you gain the liberty to express your unique ideas. Become a part of an extraordinary team of creative and versatile thinkers!

Top Social Media Marketing Agency in Coimbatore - Repute Careers Social Media Executive Repute is a renowned name in the digital marketing industry in India. With years of experience and expertise in social media marketing, we have established ourselves as a leading agency that helps businesses grow their online presence. We are known for delivering quality services to our clients and helping them achieve their business goals through effective social media marketing strategies. At Repute, we are committed to providing a conducive and challenging work environment that helps our employees grow and excel in their careers. Our Team Of Experts At Repute, we have a team of seasoned professionals who are passionate about social media marketing. Our team comprises experts in different domains of digital marketing who work in synergy to create innovative strategies that help businesses achieve their marketing goals. We believe in nurturing our talent pool and providing continuous learning opportunities to our employees to help them stay updated with the latest trends and technologies in the industry. Why You Should Join Repute Exciting Work Culture: We have a dynamic and vibrant work culture that encourages innovation and creativity. Opportunity to Work with Renowned Brands: At Repute, you get to work with some of the biggest names in the industry and gain exposure to diverse business verticals. Continuous Learning: We provide ample opportunities for our employees to upskill and stay updated with the latest trends and technologies in the industry. Growth Opportunities: We believe in promoting from within and providing growth opportunities to our employees. Attractive Compensation: We offer competitive compensation packages that reward employees for their hard work and contribution to the company s growth. Roles and Responsibilities Develop and implement social media marketing strategies to meet business objectives Create and curate engaging content for social media platforms Manage social media accounts and engage with followers Monitor social media metrics and analyze data to improve performance Collaborate with cross-functional teams to create integrated marketing campaigns Stay updated with the latest trends and technologies in social media marketing Conduct market research to identify new opportunities Manage social media advertising campaigns and budget Create and manage influencer marketing campaigns Work with external agencies to deliver social media campaigns Manage online reputation and respond to customer queries Track competitors social media activity and analyze their strategies Work with the creative team to develop visual assets for social media Develop and implement social media crisis management plans Prepare regular reports and presentations on social media performance Desired Skills In-depth understanding of social media platforms and their algorithms Excellent written and verbal communication skills Creative thinking and problem-solving skills Analytical skills and data-driven mindset Ability to work in a fast-paced and dynamic environment Strong project management skills Ability to multitask and prioritize tasks effectively Team player with excellent interpersonal skills Proficiency in social media management tools Knowledge of digital marketing trends and best practices Join Our Team At Repute, we are always on the lookout for talented individuals who can bring fresh perspectives and ideas to the table. We believe in creating a work environment that fosters growth, learning, and creativity. If you are passionate about social media marketing and want to be a part of a dynamic team, then we would love to hear from you. Apply for Above Job Hiring Organization: Repute Digital Business Agency Job Location: Coimbatore Employment Type: Full-Time Repute s Creative team showcases success stories of creating unique content and designs that meet our clients goals. Become a part of our team where your creativity & talent gets acknowledged. Web Design & Development Repute is prominent in designing websites and development services for businesses across industries. Get yourself employed in our company where you gain the liberty to express your unique ideas. Become a part of an extraordinary team of creative and versatile thinkers!

Job Title: Global Assistant Brand Manager - Lifebuoy Core Work Location: Mumbai HQ Function/BU: Personal Care, Marketing BUSINESS CONTEXT Lifebuoy, the worlds first health soap launched in 1894 by William Lever, pioneered affordable hygiene in Victorian England. Evolving into the #1 germ protection soap synonymous with cleanliness and personal hygiene, it is now a global brand spanning Asia, Africa, and Arabia. Lifebuoys legacy extends beyond its classic soap bar to a myriad of soap variants, liquid body washes, hand washes, and hand sanitizers, ensuring daily hygiene and freshness for the entire family. Beyond products, Lifebuoy has successfully reached over 1 billion people through hand hygiene programs and TV campaigns, promoting healthier societies worldwide through NGO partnerships and behaviour change programmes that champion handwashing and healthy soap behaviours at critical junctures, boosting health and hygiene for billions globally. JOB PURPOSE Unilever is a place where you can bring your purpose to life with the work that you do - creating a better business and a better world. In this role, you will be responsible for ideating, developing and validating core innovations and advertising for the Indian market in based on Consumer Insights, in line with the Equity/Brand growth strategy. The success of this role depends on delivering competition beating mixes and achieving OTIF for comms and launches leading to brand health improvement (UBS) and achieving Market share targets. RESPONSIBILITIES Develop Equity/Brand growth strategies with an in-depth understanding of consumer/shopper trends and insights; competitive threats; and category or brand opportunities Identify and articulate consumer insights to create new-concept ideas and business opportunities Leverage new technologies, strategies, and processes to capture value opportunities (e. g. new claims, products, advertising, packaging) Lead development with cross-functional teams Deliver effective Integrated Marketing Campaigns; develop clear and persuasive strategies and campaign ideas Management of projects via IB, Innoflex and utilizing CIP fficiently and effectively monitor progress of projects and budgets. EXPERIENCES REQUIREMENTS Marketing experience in Brand Management and/or Innovation preferably with experience in Premium innovations Implementation of at least one business building initiative, e. g. new product launch, relaunch, packaging change Key involvement in business analysis, marketing plan development, and cross-functional project management Experience with data/analytics to build business and consumer hypotheses, leading to strong marketing executions/innovations.

Essential Duties and Responsibilities : Develop and execute successful SEO strategies to increase organic traffic and improve search engine rankings. Take ownership of assigned accounts and ensure deliverables are met within specified timelines. Conduct comprehensive keyword research to guide content creation and optimization efforts. Identify and address technical SEO issues on websites and recommend appropriate solutions. Optimize website content, including landing pages, meta tags, and site structure, for improved search visibility and user experience. Collect and analyze data using tools such as SEMrush, Ahrefs, Screaming Frog, MOZ, and Google Analytics to track and report on traffic, rankings, and other SEO metrics. Stay updated on industry trends, algorithm updates, and best practices in SEO and integrated marketing. Collaborate closely with cross-functional teams, including content, design, and development, to implement SEO recommendations and drive results. Communicate effectively with internal stakeholders and clients to provide regular updates, insights, and recommendations. Education and/or Work Experience Requirements : Bachelor s degree in marketing, communications, or a related field. 4+ years of experience in SEO with a strong understanding of standard and current SEO practices. Experience in conducting keyword research and optimizing website content. Familiarity with SEO reporting and analysis. Have proficiency in using tools such as SEMrush, Ahrefs, Screaming Frog, MOZ, and Google Analytics. Strong analytical skills and attention to detail. Excellent communication and interpersonal skills. Ability to work independently and as part of a team in a fast-paced environment. Proficiency in Microsoft Excel for data analysis and reporting. Joining : Immediate to 1 Month

About the Job Job Description: Campaign Orchestration Senior Associate As a Campaign Orchestration Senior Associate in our Connected Sales Marketing function, you will play a key role in the success of the firm s enterprise marketing campaign(s). Supporting the Campaign Strategist and Specialist and working with a team, you will assist in orchestrating a cross-functional marketing pod focused on designing, executing, launching and optimizing the campaign. These data-driven campaigns leverage a digital-first approach that target high-value clients and prospects, while bringing our brand to life. Your Day-to-Day May Include: Assisting with the development of comprehensive campaign execution plans with clear timelines, dependencies, and resource requirements in partnership with the Campaign Strategist and Specialist Managing the day-to-day operations of marketing campaigns, including coordinating deliverables, tracking progress, and troubleshooting issues Attending facilitating cross-functional campaign team meetings to align stakeholders, provide status updates, and drive decision-making Partnering with GTM Analytics to track performance metrics and synthesize reporting insights for stakeholder communication Coordinating with Content, Creative/Brand , Web and other cross-functional teams to ensure projects and tasks stay on track and are approved Managing campaign execution within marketing automation platforms and project management systems Documenting campaign processes, learnings, and best practices to drive continuous improvement Supporting the Campaign Strategist in preparing campaign results to present to leadership Other duties as assigned You Have the Following Technical Skills and Qualifications: Bachelors degree in Marketing, Business, Communications or related field 3-6 years of experience in marketing campaign management or marketing operations Demonstrated proficiency with marketing automation platforms (e.g., Marketo) and CRM systems Strong project management skills with experience using project management tools (e.g., Wrike) Strong understanding of integrated marketing campaign execution in a B2B environment Proven ability to manage multiple priorities in a fast-paced environment while maintaining attention to detail Strong communication and interpersonal skills with the ability to collaborate effectively across functions Experience with marketing analytics and performance reporting Adaptability to evolving priorities and agility in responding to market changes Can travel as needed

Clevertize Shaping the future of modern marketing About Clevertize At Clevertize, we re more than just an agency we re building the future of integrated marketing. Join us in a unique opportunity to work directly with the founders and leadership team, gaining deep insights into the business and driving real impact from day one. Role Overview As a Founders Office Associate, you ll be at the heart of our agency s growth and strategy initiatives. You ll work closely with founders and CXOs on high-impact projects that drive new business, optimize operations, and elevate our brand. Think of this role as a real-world MBA with accelerated learning and tangible outcomes. This is a launchpad for future leadership roles in growth, business strategy, or brand consulting tailored to your strengths and ambitions. What to Expect Direct mentorship from founders and senior leadership. Exposure to all facets of a growing integrated agency, including branding, digital, media, and technology. A fast-track growth trajectory into leadership roles. The opportunity to make a real impact from day one. Regular interactions with decision makers at leading brands. What We Expect from You A highly creative thinker with a problem-solving mindset. Exceptional follow-through on deadlines and commitments. A bias for action someone who gets things done and figures things out. Experience or aptitude for finding innovative hacks and solutions. Proficiency with LinkedIn and Google Suite (Sheets, Docs, Calendar). What We Don t Expect Remote work preferences. This role requires on-site presence in Bangalore for full immersion and visibility. A strict 9-to-5 mindset. Flexibility is key sometimes you ll be tackling exciting challenges beyond typical hours. Short-term engagements. We re investing in someone eager to grow with us for the long haul. Good-to-Have Previous experience or internships at marketing or creative agencies. Exposure to startups, particularly in operations or marketing roles. Familiarity with business development, go-to-market strategies, or marketing automation tools (e.g., HubSpot, Webflow). Experience preparing decks, reports, proposals, or business cases. Qualifications 1 to 4 years of relevant experience.

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: BTech/BSc/BCA Years of Experience: 3 to 5 years Language - Ability: English(International) - Proficient About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do This is a key role where campaign specialist is the end-to-end campaign executor of build and segmentation during the campaign execution lifecycle and will be responsible for delivering agreed activities for campaign deployment and He/she will support delivery via designated marketing automation tool such as UNICA. The role will require high level of expertise in consumer segmentation and loyalty tools, eye for detail and quality output. Ability to master the current UNICA CRM environment but also learn new CRM technologies as they roll out. Responsible for list extraction for different type of campaigns on UNICA platform. Strong SQL knowledge is required. Experience with campaign creation and ability to build campaign on different automation platforms as per clients BRD document. Understanding of offers, collaterals, segment, and collateral mapping concepts. Maintain campaign calendar with real time status of campaigns and go live status. Ensure timely completion of tasks and requests Ensure accurate reporting at required frequency Risk & Issue management Escalate risks as per the escalation matrix defined Identify gaps and areas for improvement in execution processes and propose improvement solutions Apply learning and industry standard best practices from experience What are we looking for Experience working in campaign eco-system specially email, SMS, or direct mail channels Execution experience in UNICA platform or similar marketing automation platform Hands on experience on SQL to perform data extraction using relevant tools Execution experience in database marketing, experience working in high pressure environments. 3 - 5 years of experience in marketing technology and operations focusing on execution of marketing campaigns on behalf of the Client Bachelor s degree in Computer Science, Computer Engineering, Computer Information Systems will be preferred Understanding of integrated marketing and customer data as it relates to targeting, segmentation, test/control design, and campaign analytics Understanding of marketing operations, processes, business requirements Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Strong written and verbal communication skills with strong analytical and problem-solving skills. Digital Marketing Campaigns Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification BTech,BSc,BCA

Position: Performance Marketing Manager (MGR) (Integrated Marketing) Job Description: What You Will Be Doing We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business. The Integrated Marketing Leader is a strategic role focused on developing and leading comprehensive marketing programs that seamlessly integrate across multiple channels and touchpoints. This individual will lead a team of marketing professionals to ensure consistent brand messaging, cohesive campaign execution, and alignment with business objectives. The ideal candidate will have a proven track record of developing innovative integrated marketing strategies that drive measurable results and possess strong leadership capabilities to inspire and guide their team toward achieving marketing excellence. If youre passionate about breaking down silos between marketing disciplines and creating unified, impactful marketing experiences that deliver business growth, this is the role for you! Key Responsibilities Strategic Leadership Lead best-practices review of media and creative strategies to maximize ROI of campaigns Develop and implement comprehensive integrated marketing strategies aligned with business objectives Build and maintain a high-performing marketing team through effective leadership, coaching, and professional development Collaborate closely with cross-functional teams to ensure seamless integration of marketing objectives and consistent brand messaging Shape the strategic & execution vision for communications across digital markets Guide budget allocation across channels to optimize performance & ROI Lead the planning and execution of comprehensive marketing campaigns spanning diverse platforms Drive innovation in marketing approaches & adopt emerging technologies & channels Operational Excellence Monitor and evaluate campaign performance, measure ROI, and provide regular reports to leadership Establish KPIs and metrics to track marketing effectiveness across channels Track performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas Manage company and product branding initiatives and standards Ensure alignment between marketing activities and sales objectives to drive revenue growth Maintain good relationships with major stakeholders in the company Lead the marketing team to brainstorm new marketing ideas for digital and social media Foster cross-functional collaboration between marketing specialties to create unified campaigns What we are looking for 8+ years of experience in marketing with at least 3 years in leadership positions Proven track record of developing and implementing successful integrated marketing strategies Experience leading and developing marketing teams of 10+ employees Strong organizational, leadership, and communication skills Deep understanding of multiple marketing channels including digital, social, content, events, and traditional media Proficiency in analytics tools and data-driven decision making Strong communication, presentation, and leadership skills Experience with marketing automation platforms and CRM systems Ability to manage complex and multi-channel campaigns Strategic mindset with ability to translate business objectives into effective marketing plans International marketing experience Knowledge of digital transformation and emerging marketing technologies Proven ability to increase marketing effectiveness and efficiency Experience with change management and organizational development Experience with marketing resource management and workflow optimization Preferred Qualifications: Experience in B2B marketing, particularly in technology or components industries Understanding of marketing attribution models across multiple touchpoints What s In It for You At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package. Insurance Bonus Growth Opportunity And more! About Arrow Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 133 and one of Fortune Magazine s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com . Our strategic direction of guiding innovation forward is expressed as Five Years Out, a way of thinking about the tangible future to bridge the gap between whats possible and the practical technologies to make it happen. Learn more at https://www.fiveyearsout.com/ . For more job opportunities, please visit https://careers.arrow.com/us/en . Location: IN-KA-Bangalore, India Time Type: Full time Job Category: Marketing and Communications

Position: Performance Marketing Manager (MGR) (Integrated Marketing) Job Description: What You Will Be Doing We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business. The Integrated Marketing Leader is a strategic role focused on developing and leading comprehensive marketing programs that seamlessly integrate across multiple channels and touchpoints. This individual will lead a team of marketing professionals to ensure consistent brand messaging, cohesive campaign execution, and alignment with business objectives. The ideal candidate will have a proven track record of developing innovative integrated marketing strategies that drive measurable results and possess strong leadership capabilities to inspire and guide their team toward achieving marketing excellence. If youre passionate about breaking down silos between marketing disciplines and creating unified, impactful marketing experiences that deliver business growth, this is the role for you! Key Responsibilities Strategic Leadership Lead best-practices review of media and creative strategies to maximize ROI of campaigns Develop and implement comprehensive integrated marketing strategies aligned with business objectives Build and maintain a high-performing marketing team through effective leadership, coaching, and professional development Collaborate closely with cross-functional teams to ensure seamless integration of marketing objectives and consistent brand messaging Shape the strategic & execution vision for communications across digital markets Guide budget allocation across channels to optimize performance & ROI Lead the planning and execution of comprehensive marketing campaigns spanning diverse platforms Drive innovation in marketing approaches & adopt emerging technologies & channels Operational Excellence Monitor and evaluate campaign performance, measure ROI, and provide regular reports to leadership Establish KPIs and metrics to track marketing effectiveness across channels Track performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas Manage company and product branding initiatives and standards Ensure alignment between marketing activities and sales objectives to drive revenue growth Maintain good relationships with major stakeholders in the company Lead the marketing team to brainstorm new marketing ideas for digital and social media Foster cross-functional collaboration between marketing specialties to create unified campaigns What we are looking for 8+ years of experience in marketing with at least 3 years in leadership positions Proven track record of developing and implementing successful integrated marketing strategies Experience leading and developing marketing teams of 10+ employees Strong organizational, leadership, and communication skills Deep understanding of multiple marketing channels including digital, social, content, events, and traditional media Proficiency in analytics tools and data-driven decision making Strong communication, presentation, and leadership skills Experience with marketing automation platforms and CRM systems Ability to manage complex and multi-channel campaigns Strategic mindset with ability to translate business objectives into effective marketing plans International marketing experience Knowledge of digital transformation and emerging marketing technologies Proven ability to increase marketing effectiveness and efficiency Experience with change management and organizational development Experience with marketing resource management and workflow optimization Preferred Qualifications: Experience in B2B marketing, particularly in technology or components industries Understanding of marketing attribution models across multiple touchpoints What s In It for You At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package. Insurance Bonus Growth Opportunity And more! Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 133 and one of Fortune Magazine s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com . . For more job opportunities, please visit https://careers.arrow.com/us/en . Location: IN-KA-Bangalore, India Time Type: Full time Job Category: Marketing and Communications

Overview: We are looking for a Senior Planner who will be working with senior Planning team members to lead the creation of highly integrated marketing campaigns and communication strategies. The Senior Planner, with through-the-line experience (mix of ATL, digital, commerce background preferred) should have experience in synthesizing qualitative and quantitative data from all available sources to provide strategic implications and creative inspiration. The ideal candidate needs to demonstrate strong and deep experience in digital/social, deep interest in popular culture as well as the ability to develop both brand ideas and integrated GTM plans. Roles & Responsibilities: Incorporate multiple methods (qualitative, quantitative, behavioural and planning) to form an integrated strategy Scour business / brand / marketing / culture for strong insights that may lead to powerful brand/campaign ideas Collaborate with servicing, digital and creative to ensure the quality of the creative brief and briefing process Pro-actively bring big ideas and holistic thinking to client based on tech industry occurrences Perform detailed evaluation of clients business environment including customer needs, capabilities/assets, and competitive realities to identify unique market opportunities and threats Build deep knowledge of diverse customer types (particularly GenZ & Alpha) Learn to work with tools like GWI, Warc, Statista, Comscore, TolunaStart, etc. to uncover deep consumer and audience understanding Participate in creative ideation sessions with clients and internal staff Articulate and present key themes into a compelling story in a beautifully designed presentation. Requirements: Postgraduate in advertising, marketing, communications, business and/or related fields 4-7 years of hands-on mainline or integrated strategy experience Keen interest in technology and its common uses. Being passionate about digital photography, gaming etc. will come in handy Interest in AI and other emerging tech is a must have. Any specialised training or degree will be appreciated Research or consumer insights background would be a plus, but not a necessity Prior writing/editorial experience will be given consideration Candidates with past experience in qualitative research can also apply Experience with consumer technology brands will be a bonus

We are looking for a Social Media Ninja (Senior Associate) for our Hyderabad location. Should be from an agency background with at least 2-3 years of experience. Not just the big idea person but also someone who can translate those exciting boardroom discussions to a project plan. Clarification: The final designation for the position will be basis the selected candidates existing experience and as per internal company standards. Responsibilities: Compile project briefs and effectively communicate Social Media plans/campaign strategies to clients Using data and behavioral insights to help formulate strategic solutions and relevant social media campaigns for brands Innovate in terms of ideas for content and impact campaign Client retention and relationship development Ensure maintenance of performance of accounts with minimum escalations Communicate and collaborate with internal teams like strategy team, creative team, video team, content team, Paid team, SEO team, etc Creation of orientation deck and process documentation Create documents for timelines, ratecards, SLAs, briefing documents, reporting templates, etc. Deliver monthly and quarterly reports and updates On cloud reporting templates and format with insight based reports Stay up to date with industry and market trends and best practices, continuously up-skilling according to the needs of the business and industry Requirements: In-depth understanding and knowledge of social media platforms Understanding of how integrated digital campaigns are created Hands on experience on tools like Semrush, Hootsuite, Sprinklr, etc Ability to develop deep insights from analytics and historical data Excellent written and spoken communication skills Perks at Work: 1. Five day work week from Monday to Friday 2. Maternity and Paternity leaves 3. Provident Fund and ESIC 4. Health Insurance 5. Gratuity 6. Excellent work exposure About ANTS: ANTS is an integrated marketing solutions company helping its clients scale their businesses in a digital-first world. Brand thought and consumer behavior is at the core of our work. We are an ingenious mix of industry stalwarts and young enthusiasts. We do custom-built tech assets with intuitive UI/UX, powerful SEO, unique Social Media campaigns, result-driven Performance Marketing, engaging Creative and content, meaningful films, and story-based Public Relations strategies for all our clients across industry segments. Visit us: www.antsdigital.in

Area Sales Executive / Manager - Setco Auto Systems Area Sales Executive / Manager Job Description Marketing Strategy & Branding Create and execute integrated marketing strategies across digital, trade shows, and industry events. Develop brand positioning and lead all branding initiatives. Oversee the creation of marketing materials, product catalogs, and online content. Team Leadership & Collaboration Build, lead, and mentor a high-performance sales and marketing team. Collaborate with product and operations teams to align GTM strategy. Performance Tracking & Reporting Track KPIs, analyze ROI on campaigns, and present insights to stakeholders. Sales Strategy & Business Development Develop and implement strategic sales plans to achieve short and long-term revenue targets. Identify and develop relationships with OEMs, Tier 1 suppliers, and aftermarket distributors. Lead B2B customer acquisition efforts and manage key accounts. Other Details Education and Experience Bachelor s degree in Engineering, Marketing, Business or related field; MBA preferred. 5 7 years of experience in B2B sales and marketing, preferably in the automotive or manufacturing sector. Proven experience in selling to OEMs and Tier 1/Tier 2 vendors. Strong understanding of auto component market dynamics, supply chains, and regulatory requirements. Hands-on experience in marketing automation tools, CRM systems, and digital marketing platforms. Excellent communication, negotiation, and leadership skills. Startup or entrepreneurial experience is highly desirable. Location : Kalol Contact HR Applying for : Area Sales Executive / Manager

Role & responsibilities Define and strategize priorities to formulate and implement marketing initiatives specific to each product, aligned with the scope, vision and long-term strategy of NIPL. Develop robust, integrated marketing strategies and campaigns that drive engagement and conversions. Collaborate with agencies, platforms (directly and indirectly) and other partners to build, execute and measure innovative marketing plans, ensuring efficient budget allocation and ROI tracking for each campaign Carryout financial planning/ROI for each campaign and monitor utilization of budget Work on seamless execution and delivery of campaign deliverables Make Brand and marketing execution plan for running the campaigns/ advertising Liaise with Business development team for driving product visibility and penetration through marketing and relationship management for NIPL products and services Formulate the branding and marketing strategy for all products of NIPL, targeting channel partners, merchants and end consumers; design, plan and oversee execution of effective marketing campaigns within assigned budget for NIPL and its products and services Lead and manage the development of initiatives to drive product activations through targeted marketing campaigns. Drive end to end marketing campaigns and work with external agencies for collateral creation Manage End-to-end ownership of processes and documentation related to marketing campaigns, advertising and promotions. Provide regular updates to stakeholders regarding campaign efficacy and insights along with plans for improvisation. Ensure audit compliance for all marketing activities and not just limited to maintaining databases and records Ensure timely delivery of ongoing campaigns to continuously re-enforce the usage of UPI/RuPay product and services. Gather customer feedback and generate ideas to increase customer engagement. Foster cross-functional collaboration with Marketing, Product, and Business Development teams to ensure consistent branding and messaging. Continuously evaluate and adjust campaigns based on performance metrics to maximize impact. Ensure compliance with marketing governance, industry standards, and internal guidelines

Get to work in a truly integrated team handling 360 aspects for a brand Will work closely with the leading publishers such as Google Facebook Will be exposed to Programmatic Measures of success - In three months: Understood the complete biddable media scenario on client s business, e.g. Search, Facebook, etc. Handled day to day tasks / requirement effectively In six months: Optimized implementation in all biddable media platforms Recommended and implemented best practice Explored and executed an innovation in one of the biddable media platforms In 12 months: Exceed client expectations in terms of biddable media implementation Create a road-map for the next year. Responsibilities of the role: Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance. Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals. Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available. Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis. What you will need: Relevant experience of 1 3 years in search marketing roles Expertise in Google analytics Through understanding of Google AdWords Understanding of Bid Management Tools Number Crunching Understanding of Programmatic

Description Position at GroupM Nexus Job Title: Executive - Social, GroupM Nexus Overview of job In this role, you will handle all biddable media platforms for various clients of GroupM in India. You will be responsible for ensuring end to end campaign management and implementation. Reporting of the role This role reports to the Manager/Sr. Manager 3 best things about the job: Get to work in a truly integrated team handling 360 aspects for a brand Will work closely with the leading publishers such as Google Facebook Will be exposed to Programmatic Measures of success - In three months: Understood the complete biddable media scenario on client s business, e.g. Search, Facebook, etc. Handled day to day tasks / requirement effectively In six months: Optimized implementation in all biddable media platforms Recommended and implemented best practice Explored and executed an innovation in one of the biddable media platforms In 12 months: Exceed client expectations in terms of biddable media implementation Create a road-map for the next year. Responsibilities of the role: Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance. Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals. Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available. Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis. What you will need: Relevant experience of 1 3 years in search marketing roles Expertise in Google analytics Through understanding of Google AdWords Understanding of Bid Management Tools Number Crunching Understanding of Programmatic About GroupM GroupM India is a data centric, digitally charged marketing services conglomerate. With our seven agencies including Maxus, MEC, MediaCom, Mindshare, Motivator, mSix, Essence, and specialty services, GroupM India gives clients the advantage of global operation and learnings, along with local expertise and market insight. With our investment in data, technology and diverse talent, GroupM India aims to shape the future and transform challenges into opportunities for our clients. Using innovative and creative thinking, we give brands the intelligence to effectively engage audiences across categories and create desired marketing outcomes. Discover more about GroupM at www.groupm.com Follow @GroupMAPAC on Twitter Follow GroupM on LinkedIn - https: / / www.linkedin.com / company / groupm About India Digital media advertising in India continues to grow at 30% in 2017, cementing India s position as the second largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology. With a booming economy, both traditional and new age industries are witnessing a boost in consumption, making India a high potential advertising market. With renewed foreign investments across several industries, India is an exciting market for any advertising professional. GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

At Sustainiam , we re on a mission to drive climate action through cutting-edge technology. As a rapidly growing climate tech company, we build solutions that empower businesses to track, reduce, and report their carbon emissions. If you re passionate about sustainability and love building brands that matter, we d love to meet you. Role Overview We are looking for a dynamic and strategic Content/Marketing Manager to lead our marketing initiatives. The ideal candidate will have 4-6 years of experience in marketing with a strong understanding of content creation and storytelling, particularly in SaaS, fintech , or product-based companies . You will be responsible for crafting and executing end-to-end marketing strategies that drive growth, engagement, and brand awareness. This role is 70% focused on marketing strategy and execution , and 30% on content development . Key Responsibilities Develop and execute integrated marketing strategies to build brand awareness and generate leads Drive and manage all marketing channels - digital, email, social media, events, and partnerships Plan and oversee content marketing initiatives (blogs, newsletters, case studies, etc.) aligned with our brand voice and business goals Analyze campaign performance and optimize for ROI across platforms Collaborate with cross-functional teams including product, sales, and design Manage external vendors and agencies (when needed) for marketing execution Conduct market research and competitor analysis to identify trends and opportunities Support product launches, webinars, and community engagement initiatives Requirements 4-6 years of hands-on experience in marketing and content roles Prior experience working with SaaS, fintech , or product-based companies is mandatory Strong understanding of digital marketing tools, analytics platforms, and campaign management Excellent communication and storytelling skills Ability to work independently and lead end-to-end marketing projects A strategic thinker with attention to detail and execution Passion for sustainability and climate tech is a plus What We Offer Opportunity to work in a purpose-driven climate tech company A collaborative, innovative, and impact-oriented work environment Competitive salary and growth opportunities

The Role Overview We are looking for a dynamic and results-oriented marketer to drive & execute the marketing strategy for Payments. As the Marketing Manager, you will be the voice of the consumer while championing the brand & business objectives. You will be responsible for influencing and executing strategies that drive overall business growth by understanding business context & helping translate that into marketing strategy & then executing the marketing strategy. This is a high-impact role that requires : a) First principle thinking, business & category understanding, ability to process and appreciate disparate category, business & consumer context & translate that into sharply focussed marketing strategy & plan of action. b) It will also need ability to bring the aligned marketing strategy to life. It will involve brief writing, ability to identity partners, creative flair, analytical abilities, media & research understanding. c) For daily success being on top of business context, structured thinking, presentation skills & relationship building with external and internal stakeholders are must have skills. This role warrants for the candidate to exhibit a high degree of accountability & ownership. You will work cross-functionally, collaborating with teams across Product, Business, Finance, Analytics, Tech, Legal, Procurement and Marketing to drive impact. Experience Min 5-7 years of experience of driving the marketing charter for categories across FMCG & internet brands (travel, fashion, fintech, D2C brands, e-commerce,edutech,F&B,consumer goods) Description The RoleMarketing Manager This role is in the Marketing team at PhonePe, reporting into AD, Marketing, Payments This role will be responsible for marketing of payments business. Responsibilities 1. Payments marketing will involve driving growth for the payments business through an integrated marketing approach. This will warrant strong category & business understanding, AOP deep dive, ability to process business data into insights and translate that into marketing strategies & actionables. 2. Marketing strategy & executionDefining business objectives & translating them into clear actionables from communication, media, reserach & measurement pov. Execution & operational excellence is critical. This will involve proactively planning for campaigns & their networks with ownership & accountability, breaking down tasks into action items & identifying & working with partners to drive high quality output in a timely manner. 3.Media channels know-howThis will involve understanding channel capabilities from a targeting, impact & measurement pov. Coordinating with channel owners like traditional media , social media, digital on and off deck,CRM & merchandising to define clear problem statements & follow up on solutions & impact. 4. Integrated campaign planningUnderstanding & appreciation of business realities into clear & simple problem statements & objectives through creative & media briefs. Identifying, evaluating & onboarding the right creative, content & media partners to solve for problem statements. Planning campaign networks & campaign designs and then working with agencies/ partners to timely deliver the output. 5. Research & Insights Ability & comfort with qualitative & quantitative data translation into insights that power planning at a strategy level, creative development, media planning & impact measurement. Prior experience of utilising Brand tracks, U&A like studies is mandatory. 6. Stakeholder mgmt Managing, influencing & collaborating with key stakeholders while navigating the system to seek clarity & inputs, influence decision making, negotiate, re-pivot if needed. Must haves 1. MBA from Tier 1 college with at least 5-7 years of Marketing experience in a well established & marketing first internet/ fintech + FMCG brand. Marketing experience to that is holistic and centred around a deep category & consumer understanding with bias for action & measurement. 2. Analytical bent of mind. Comfort with numbers & relevant business, media & research metrics to arrive at clear & actionable insights. 3. Relationship mgmtAbility to manage diff stakeholders while managing ambiguity & navigating the system to influence decision making, seek clarity, negotiate & drive impact 4. Media understandingProven experience of evaluating, measuring and optimising both traditional & digital media (paid & owned). Ability to plan & drive experiments that lead to incremental impact for the categories 5. Experience of working with different creative,research & media agencies with working relations across the top league agencies.Excellent brief writing skills for Business approach notes & creative and media agencies 6. First principle thinking Ability to think strategically, ask the right questions to get and drive clarity for key stakeholders. The ability to appreciate disparate pieces of information and translate that into clear actionables is important. 7. Execution excellenceOperational and execution excellence with a high sense of accountability & ownership Critical Requirement 1. Business & category understanding along with experience in bringing marketing strategies to life through excellence in program mgmt & marketing ops 2. Ability to process & translate different points of view & information to insights that help define clear & singular marketing tasks & goals. 3. A self-starter with a bias for action & measuring impact 4. Accountability & ownership of work 5.Agility & resilience to evolve ways of working in agile environments PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Position Summary: EyeROV is looking for a strategic yet hands-on Marketing Lead to drive brand visibility, qualified lead generation, and international market presence. This role will be instrumental in building and scaling the marketing engine across digital, content, PR, and events positioning EyeROV as a global leader in marine robotics and underwater inspection solution Key Responsibilities: Marketing Strategy & Execution: Develop and own the integrated marketing strategy aligned with sales targets, investor visibility, and EyeROV s international expansion across India, GCC, SEA and Europe Demand Generation: Design and implement lead generation campaigns across inbound and outbound channels SEO, SEM, LinkedIn, email marketing, webinars, and partner outreach. Content & Brand Positioning: Lead the creation of compelling marketing content including product brochures, case studies, pitch decks, videos, and website copy that clearly communicate product value. Event & Exhibition Marketing: Plan and manage EyeROV s participation in high-impact industry events and exhibitions; coordinate logistics, branding, and lead capture efforts. Digital & Web Presence: Own the website performance, SEO optimization, analytics tracking, and coordination with digital agencies and freelancers as needed. Sales Enablement: Work closely with the sales team to create marketing assets for RFPs, product demos, partner decks, and investor materials to accelerate conversions. Performance Tracking: Measure and report on campaign success using KPIs such as leads, conversion rates, CAC, and ROI. Apply data-driven decision-making to optimize performance. Cross-functional Collaboration: Act as a bridge between sales, product, and leadership teams to ensure messaging, priorities, and GTM initiatives are tightly aligned. PR & Thought Leadership: Lead PR initiatives, publish in industry media, and support founder branding through storytelling and strategic communication. Team & Vendor Management: Manage external vendors, creative freelancers, and potential marketing interns; ensure timely and quality delivery of projects. Skills : Strong proficiency in English and Hindi, with excellent verbal and written communication skills Ability to manage and prioritize multiple diverse projects in a fast-paced environment Skilled in building relationships and collaborating across teams and external stakeholders Quick to learn and understand technical specifications and translate them into marketing language Demonstrated analytical thinking and problem-solving ability with a strong focus on execution Effective stakeholder management with cross-functional alignment across sales, product, and leadership Deep understanding of B2B sales cycles and the role of marketing in driving pipeline and revenue Exhibits a leadership mindset while remaining hands-on and adaptable ideal for a high-growth startup environment Added Advantage Worked in the Industry - Marine / Oil & Gas / Hydro / Power Worked in startups Experience 5 - 10 Years Qualification: Bachelor s degree in engineering Or Marketing 5-10 years of experience in B2B marketing or growth-focused roles, ideally in deep-tech, robotics, or industrial sectors Type: At office (Kochi)

About the team: Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. About the role: This role is responsible for accelerating the depth of our partnership with agencies in the west market by building relationships with key agency stakeholders, transforming how we collaborate & integrate, evangelizing the Paytm Ads product suite, and educating & Engaging meaningfully with the agency teams. This position will focus specifically on developing and scaling relationships with the key agencies Expectations/ Requirements 1. Consult with Agencies to help them leverage Paytm Ads to grow their clients businesses. 2. Work collaboratively with all levels across the agency community (from CXO to execution) to build mutually beneficial ways of partnering to accelerate client adoption of the platform and products 3. Advise and execute on Paytm’s agency go-to-market strategy with the objective of maximizing long-term revenue into our Marketing Solutions business 4. Co-create programs and initiatives that bolster an agency’s value proposition to improve client business outcomes 5. Assess and understand the agency landscape; develop strong relationships and be responsible for engagement planning in support of a growth agenda 6. Evangelize new products and technologies to agency stakeholders 7. Own and execute an agency training and education strategy 8. Collaborate with sales and appropriate cross functional partners, including marketing, to ensure a coordinated approach to growing agency business 9. Serve as internal voice of the agency customer to help formulate product and shape marketing roadmaps Superpowers/ Skills that will help you succeed in this role 1. 5+ yrs. Marketing / Agency / Advertising /Sales experience 2. Experience managing internal and external relationships 3. Strong digital advertising experience expertise 4. Exhibits a high level of competency in oral and written communication skills 5. Demonstrated expertise in building relationships with senior agency decision-makers and working across teams within complex organizations to achieve objectives 6. An established network of agency and senior client relationships in the industry and deep understanding of the agency ecosystem 7. Proven track record of delivering results and generating transformational growth Education: Graduation is compulsory. Why join us? 1. A collaborative output driven program that brings cohesiveness across businesses through technology 2. Improve the average revenue per use by increasing the cross-sell opportunities Compensation: If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!