Marketing Specialist

What you ll do

• Campaign Development: Plan, execute, and monitor marketing campaigns across various channels, including digital, social media, email, and print.
• Content Creation: Collaborate with the content team to develop engaging and relevant marketing materials that align with brand messaging and goals.
• Market Research: Conduct research to identify market trends, customer needs, and competitive landscape to inform marketing strategies.
• Analytics and Reporting: Track and analyze campaign performance metrics, providing insights and recommendations for optimization.
• Brand Management: Ensure consistency in brand messaging and visual identity across all marketing channels.
• Collaboration: Work closely with cross-functional teams, including sales, product, and design, to support integrated marketing efforts.
• Event Coordination: Assist in planning and executing promotional events, trade shows, and other marketing activities.
• Brand Building: Ensure consistent and effective brand messaging across all platforms and communications.

What you ll bring

• Bachelor s degree in Marketing, Business, Communications, or a related field.
• Proven experience in a marketing role, with a track record of successful campaign execution.
• Strong understanding of digital marketing channels and tools.
• Excellent written and verbal communication skills.
• Proficiency in marketing analytics tools (e.g., Google Analytics) and CRM systems.
• Creative thinking and problem-solving skills.
• Ability to work independently and manage multiple projects simultaneously.