159 Integrated Marketing Jobs - Page 5

For the opportunities with consistent data and considering company targets. Monitor progress toward marketing and sales targets consistently. Establish marketing and sales targets to drive performance and profitability. Manage the marketing and sales budget effectively to maximize ROI. Analyse sales performance metrics to evaluate effectiveness and identify areas for improvement. Prepare regular sales reports highlighting key performance indicators and market insights for senior management. Build and maintain strong relationships with key customers to enhance satisfaction and loyalty. Engage with customers through effective communication strategies to ensure their needs are met. Work closely with the marketing team to develop integrated marketing campaigns that support sales initiatives. Execute marketing campaigns and customer events in conjunction with product managers to enhance visibility. Lead negotiations with customers to secure favourable contract terms and conditions. Coordinate with market managers to prepare and achieve top-line annual budgets for the hub. Monitor profitable growth (order revenue and gross margin) of the product portfolio in collaboration with product marketing. Support the implementation of product marketing strategies in the factories to achieve targets. Oversee operational sales activities, including tender coordination, pricing setting, and order handling. Implement and maintain data quality in sales tools (e.g., Salesforce) for accurate reporting and analysis. Drive the local adoption of best practices and marketing & sales tools within the hub factories. Deploy the global product strategy in the hub, collecting feedback for technology roadmaps. Track hub market and technical trends, as well as competitor movements, to inform strategy. Facilitate effective communication between demand (WCFE) and supply (factory product marketing) to ensure alignment. Collaborate with teams to cultivate demand creation and drive orders while controlling operational needs. Foster a culture of accountability and collaboration within the sales and marketing team to drive performance. Your background Requirements Degree in Engineering, Business Administration, Sales, Marketing, or a related field. Minimum of [10] years of experience in marketing and sales management within the power T&D industry. A prior experience of handling the key customers in hub will be an added advantage. Demonstrated expertise in executing impactful marketing and sales strategies that align with organizational objectives and promote long-term growth. Strong proficiency in conducting market research and analysis to identify trends, customer needs, and competitive landscape. Exceptional verbal and written communication skills, enabling effective interactions with customers, stakeholders, and team members. Ability to inspire and guide teams towards achieving targets, fostering collaboration and a positive team spirit. Willingness to travel up to 40% to engage with stakeholders, attend industry events, and support business initiatives across hub.

Looking for smart, creative and open-minded B2B marketing leaders who can strategize, execute and manage integrated marketing campaigns that deliver tangible business results. The selected candidate will be part of the global marketing team specializing across a genre of functions, including outreach, campaign & event management, digital marketing, branding, messaging & positioning, strategic research and employee communications. As a core member of the tower within marketing, (s)he will play a Business Marketing role for the vertical or horizontal business unit. The key responsibilities will be as follows: Develop the annual business marketing plan and ensure meticulous execution of the same. Strategize, conceptualize, execute and manage integrated marketing and communications campaigns for the SBU / HBU. Work in partnership with the sales, solutions, content and design teams in developing cutting edge thought leadership (whitepapers, articles and blogs) and sales collaterals (brochures, flyers and cases studies) in a variety of engaging formats (videos, infographics and audio). Drive impact at flagship industry events, hosted roundtables and webcasts. Collaborate with functional teams within marketing to drive outreach across channels digital, social and tele-calling amongst others. Improve brand visibility for the business unit through relationships with industry analysts, advisors, industry associations and the media. Track and report metrics on leads, opportunities and closed business on a regular basis. About Skills & Competencies: A management graduate with a masters in marketing. Minimum 18-25 years of experience in B2B marketing preferably with a BPO, ITO or KPO firm. Experience in driving integrated marketing campaigns across global markets (US, UK and APAC). A dual-minded approachHighly creative and can innovate on the fly but also process-driven, thinks scale, and relies on data to make decisions. Location: Mumbai/Pune/Gurgaon/Bangalore Qualifications A management graduate with a masters in marketing. Job Location

carrying out market studies to discover answers about client requirements and traits Brainstorming and developing ideas for creative advertising campaigns assisting in outbound or inbound marketing sports by using demonstrating in various areas

Looking for smart, creative and open-minded B2B marketing leaders who can strategize, execute and manage integrated marketing campaigns that deliver tangible business results. The selected candidate will be part of the global marketing team specializing across a genre of functions, including outreach, campaign event management, digital marketing, branding, messaging positioning, strategic research and employee communications. As a core member of the tower within marketing, (s)he will play a Business Marketing role for the vertical or horizontal business unit. The key responsibilities will be as follows: Develop the annual business marketing plan and ensure meticulous execution of the same. Strategize, conceptualize, execute and manage integrated marketing and communications campaigns for the SBU / HBU. Work in partnership with the sales, solutions, content and design teams in developing cutting edge thought leadership (whitepapers, articles and blogs) and sales collaterals (brochures, flyers and cases studies) in a variety of engaging formats (videos, infographics and audio). Drive impact at flagship industry events, hosted roundtables and webcasts. Collaborate with functional teams within marketing to drive outreach across channels - digital, social and tele-calling amongst others. Improve brand visibility for the business unit through relationships with industry analysts, advisors, industry associations and the media. Track and report metrics on leads, opportunities and closed business on a regular basis. About Skills Competencies: A management graduate with a masters in marketing. Minimum 18-25 years of experience in B2B marketing preferably with a BPO, ITO or KPO firm. Experience in driving integrated marketing campaigns across global markets (US, UK and APAC). A dual-minded approach: Highly creative and can innovate on the fly but also process-driven, thinks scale, and relies on data to make decisions. Location: Mumbai/Pune/Gurgaon/Bangalore Qualifications A management graduate with a masters in marketing.

Apply Now JOB DESCRIPTION The Marcom Avenue is a dynamic and innovative integrated marketing agency that helps brands tell their stories, build customer relationships, and drive engagement. We offer a comprehensive suite of marketing solutions from digital strategy and content creation to media planning and execution empowering our clients to thrive in a fast-evolving marketplace. Role Overview We are looking for a talented and driven Content Writer Research Specialist with 5+ years of experience, a strong flair for writing, and a passion for research. The ideal candidate should possess a solid reading habit (including newspapers, news portals, and magazines) and a curiosity to dive deep into industry trends and customer insights. Key Responsibilities Content Development: Create high-quality, SEO-optimized content for editorial copy, websites, blogs, microsites, and landing pages. Marketing Collateral: Develop brand and marketing materials, including product descriptions, social media posts, email campaigns, and digital ads that drive engagement and conversions. Research Insights: Conduct comprehensive research to identify industry trends, customer needs, and competitive landscapes. Translate findings into compelling and informative content. Brand Consistency: Ensure consistency in voice, tone, and messaging across all content, aligned with the brand style and guidelines of clients or internal projects. SEO Implementation: Apply SEO best practices keyword usage, meta descriptions, internal linking to enhance search engine rankings and visibility. Cross-functional Collaboration: Work closely with marketing, design, and development teams to produce content that supports user experience and business goals. Editing Proofreading: Review and refine all content for grammatical accuracy, clarity, and brand alignment, ensuring professional-quality deliverables. Content Calendar Management: Develop and manage content calendars to plan, create, and publish content on schedule across various platforms. Qualifications Experience: 4 6 years of content writing, research, and editorial experience. Skills: Exceptional writing and editing skills, strong research capabilities, attention to detail, SEO knowledge, and familiarity with digital marketing principles. Reading Habit: A voracious reader with a strong grasp of current affairs, industry news, and market trends. Collaboration: Strong interpersonal and communication skills to work cross-functionally in a fast-paced environment. Location: Gurgaon Apply Now

About Team Pumpkin: Team Pumpkin is a full-service digital marketing agency helping brands create a meaningful impact through integrated marketing strategies. We specialize in digital transformation, performance marketing, content, social media, and e-commerce, working with clients across industries to build scalable, impactful solutions. As part of our e-commerce vertical, we work with multiple brands, helping them thrive on international marketplaces and direct-to-consumer (D2C) platforms. This is an agency role , where youll have the unique opportunity to collaborate with multiple global brands , scale their presence in international markets , and drive measurable growth through strategic marketplace management and performance marketing. Key Responsibilities: Go-to-Market Strategy: Develop and execute tailored launch plans for products across global marketplaces, ensuring alignment with local customer preferences, regulations, and competition. Marketplace Operations: Oversee end-to-end marketplace operations including product listings, content optimization, SEO, pricing, inventory updates, and promotional planning. Performance Marketing: Strategize and run paid and organic marketing campaigns to drive traffic and conversions; continuously optimize campaigns for maximum ROI and ROAS. Partnerships Relationships: Build and manage relationships with account managers from Amazon, Walmart, Noon, and other platforms to secure visibility and favorable placements. Analytics Reporting: Monitor KPIs, generate reports, and provide data-driven insights and recommendations to optimize sales performance and operational efficiency. Compliance: Ensure compliance with regional regulations regarding product listings, labeling, taxation, and packaging. Cross-Functional Collaboration: Work closely with internal teams (marketing, design, merchandising, customer service) and client stakeholders to execute cohesive e-commerce strategies. Skills and Qualifications: Experience: 3-5+ years in international e-commerce with a strong focus on marketplace operations and D2C platforms. Agency experience is a plus. E-commerce Knowledge: In-depth understanding of international marketplaces, platform algorithms, and trends. Analytical Mindset: Strong ability to interpret data, identify patterns, and implement performance-driven solutions. Communication Interpersonal Skills: Effective communicator with the ability to manage client relationships and cross-functional coordination. Problem-Solving: Resourceful and proactive in addressing operational or performance-related issues. Project Management: Strong organizational skills to manage multiple client projects simultaneously with attention to detail. Technical Proficiency: Familiar with tools like Amazon Seller Central, Shopify, Google Analytics, Facebook Ads Manager, and other e-commerce management platforms. Language Skills: Fluency in English; additional languages are a plus depending on markets handled.

About AIMC Apeejay Institute of Mass Communication (AIMC) , established in 2003, is a premier postgraduate institution under Apeejay Education. With a strong legacy of producing industry-ready media professionals, AIMC offers specialized programs in Broadcast Journalism, Advertising, PR/Corporate Communication, Event Management, Social Media, Bollywood Media Studies, News Anchoring, Cinematography, Video Editing, and Media Management. We focus on blending academic rigor with hands-on training to prepare students for careers in modern communication industries. Key Responsibilities Academic Responsibilities: - Design and deliver postgraduate-level curriculum in Advertising, Marketing Strategy, Media Planning, Creative Communication, and Digital Marketing. - Mentor students in industry-oriented projects, campaigns, and live case studies. - Supervise dissertations and major research/industry projects. - Encourage interdisciplinary teaching and learning with emerging communication technologies and platforms. Industry Integration & Student Placement: - Build and leverage industry connections to enhance student placement and internship opportunities. - Organize and moderate guest lectures, workshops, and masterclasses with leading industry professionals. - Guide students in developing portfolios and preparing for career opportunities in advertising and PR firms. Research & Innovation: - Conduct and publish research in peer-reviewed journals and contribute to AIMCs academic reputation. - Promote innovation and creativity in classroom teaching and project execution. Administrative & Institutional Contributions: - Play a proactive role in curriculum review, academic audits, and new course development. - Participate in faculty development initiatives, accreditation processes, and institutional events. Mandatory Qualifications & Skills: - PhD in Advertising, Mass Communication, Marketing, or a closely related field. - Minimum 10 years of academic experience at a reputed institution. - Minimum 10 years of senior-level industry experience in Advertising, Creative Strategy, Media Planning, or Digital Marketing. Desirable: - Demonstrated ability to bridge the gap between academia and industry. - Strong student mentorship and leadership skills. - Excellent oral and written communication abilities. - Proven experience in placement support and industry outreach. - Familiarity with current trends and platforms in digital and integrated marketing communication. Personal Attributes - Energetic, student-centric, and approachable. - Creative, forward-thinking, and adaptable to new technologies and pedagogies. - Committed to academic excellence and professional ethics. - Capable of working in a collaborative academic environment. CTC is not the constrain for the right candidate.

We are a US-based fintech company revolutionizing global trade for SMEs. At Drip Capital, we re redefining the future of trade finance and facilitation, empowering small and medium-sized enterprises (SMEs) to scale internationally with ease. With the global SME trade market exceeding $5 trillion, our mission is to provide businesses in emerging markets with seamless access to capital eliminating red tape and outdated processes. By leveraging cutting-edge technology, we make trade finance fast, efficient, and hassle-free. Beyond financing, we simplify trade and sourcing, helping SMEs navigate global markets effortlessly. Headquartered in Palo Alto, California, with offices in India, Drip Capital is strategically positioned to meet the evolving needs of SMEs in emerging markets. Backed by top investors including Accel, Peak XV, Wing VC, Sequoia India, Y Combinator, GMO, SMBC Japan, Barclays, and IFC Drip has facilitated over $7 billion in trade across 10,000+ buyers and sellers. As we continue to grow, we remain committed to transforming global trade for SMEs worldwide. Role Overview We re looking for a Performance Marketing leader to drive growth in the US market our largest and fastest-growing region. You ll own and execute high-impact digital campaigns to drive brand awareness and inbound lead generation, working hand-in-hand with sales, content, and product marketing teams. This is not just another "set-it-and-forget-it" role. Were looking for a doer, a tinkerer, a strategic thinker with a performance mindset who s ready to move fast and scale faster. What You ll Be Doing Strategy Execution: Own and execute the end-to-end performance marketing strategy across paid (Google Ads, LinkedIn, Display, etc.) and unpaid (SEO, content marketing, etc.) channels. Team Leadership: Manage and mentor a cross-functional team of content creators, campaign managers, and SEO specialists to deliver consistent brand and lead generation outcomes. SEO Ownership: Drive organic visibility through a data-driven SEO roadmap. Collaborate with content and product teams to ensure alignment with SEO best practices. Campaign Management: Plan, implement, and optimize integrated marketing campaigns that clearly articulate product value propositions to our B2B target audience. Analytics Optimization: Analyze performance data to continuously improve conversion metrics, CAC, and overall marketing ROI. US Market Focus: Design and tailor campaigns specifically for the US B2B landscape, ensuring messaging, channels, and tactics are localized and effective. Cross-functional Collaboration: Work closely with Product, Sales, and Founders to align on growth goals and messaging consistency. What Makes You a Great Fit 5 8 years of progressive experience in B2B marketing, with a strong focus on performance channels. Demonstrated success in managing both paid and organic marketing strategies. Deep understanding of SEO principles and content strategy. Experience in US B2B markets is a must. Proven leadership capabilities and ability to inspire and guide a team. Strong analytical mindset with comfort in using data to make informed decisions. Excellent written and verbal communication skills; ability to represent marketing initiatives with executive presence. Exposure to fintech or SaaS is a plus.

Company Overview: At Sid s Farm, we are a dedicated D2C brand committed to delivering 100% pure dairy products of the highest quality. Every drop of milk and product we offer embodies our promise of purity, quality, and safety. Founded in 2013 and named after our founder s son, Sid, our company reflects a father s commitment to providing the best for families and future generations. What began as a service to a few families has grown into a proud community, now serving over 25,000 families. Our employees are our greatest Cheerleaders and Assets, and we are committed to fostering a culture of Growth and Development. We provide ample opportunities for professional advancement, ongoing training, and mentorship to help our team members reach their full potential. At Sid s Farm, we are passionate about ensuring that every product we create meets the highest standards for you and your loved ones. We also create a workplace where our employees can thrive and contribute meaningfully. We are growing like never before, expanding our horizons in Hyderabad, Bangalore, and a few more locations soon. We are a solid family of 500+ employees looking forward to more Culture Champions to enable every individual s growth story. Role Summary: Position: Brand Manager Experience: 10 to 12 Years Location: Hyderabad (On-site) We are seeking a seasoned Brand Manager to spearhead brand strategy and consumer engagement for a high-growth D2C Dairy Startup. This senior leadership role requires a visionary marketing professional in brand management, strategic marketing, and consumer insights within the FMCG, Dairy, or D2C sectors. As a key strategic leader, you will be responsible for defining and executing a comprehensive brand strategy that strengthens market positioning, drives consumer loyalty, and accelerates growth. This role demands a strong blend of strategic thinking, creative execution, and data-driven decision-making to enhance brand equity and market share in a competitive landscape. Responsibilities: Brand Leadership & Strategy : Develop and execute a robust, long-term brand vision that aligns with business objectives and market dynamics. Integrated Marketing & Consumer Engagement : Drive 360-degree marketing strategies across digital, ATL, BTL, and influencer marketing to enhance brand visibility and customer experience. Market Intelligence & Consumer Insights : Lead data-driven decision-making by leveraging market research, competitive analysis, and consumer behavior insights by liaising with the performance marketing team. Retail & Omnichannel Presence : Strengthen brand presence across online and offline channels, driving retail activations, partnerships, and experiential marketing. P&L Ownership & ROI Optimization : Manage branding budgets effectively to ensure high ROI and sustainable brand growth. Leadership & Team Development : Mentor and guide creative units (BTL, Branding, and Content) fostering a culture of innovation, agility, and excellence. Ideal Candidate Profile: Intensive experience in brand management, marketing strategy, and consumer engagement within D2C, FMCG, or dairy/agri-food industries. Proven track record of building and scaling consumer brands, with expertise in digital-first marketing, omnichannel strategies, and product storytelling. Strong strategic acumen, analytical mindset, and execution excellence, with a demonstrated ability to drive business growth through brand initiatives. Experience in stakeholder management and cross-functional collaboration at senior leadership levels. Entrepreneurial mindset with the ability to navigate fast-paced, high-growth environments and lead transformational change. Exceptional communication, leadership, and team-building skills. Benefits: Competitive salary and performance-based incentives. Opportunity to be a key player in the growth of a high-impact D2C brand. Collaborative and dynamic work environment focused on innovation and community engagement. Health and wellness benefits. Why Sid s Farm? Working at a Farm is fun and not quite literally though. But here we go with all the reasons to help you choose Sid s Farm as your preferred workplace. 1 . Innovative Culture - With a commitment to quality and innovation, you ll be part of a forward-thinking team that values fresh ideas and approaches with a new vision to act upon. If you re passionate about high-quality dairy products and ideas, working at Sids Farm allows you to be part of a team that shares that commitment and creativity. 2. Sustainability Focus : Sids Farm prioritizes sustainable practices, allowing employees to contribute to environmentally friendly initiatives and feel good about their impact. Visit our Farm to gain a deeper understanding of what we do. 3. Growth Opportunities - As a growing company, there are ample chances for career advancement and professional development, allowing you to evolve alongside the business as you would be handling every nerve of the business. Working in a growing D2C Brand just elevates your learning curve by leaps and bounds. 4. Community Engagement - Sids Farm actively engages with local communities, providing employees with opportunities to participate in outreach programs and make a difference. 5. Strong Values - The company emphasizes transparency, integrity, and customer satisfaction, fostering a positive and ethical work environment. 6. Doing what you Love - Here you will always end up doing what you love and in a more liberal way. Ideas and actions have no boundaries here as long as you have figured it all out. How to Apply? This is a high-impact leadership role offering the opportunity to shape the brand s future, influence strategic decisions, and drive long-term business success in a rapidly expanding D2C dairy category. If youre passionate about consumer brands and ready to take a market-leading dairy startup to the next level, we d love to hear from you! In the meantime, we invite you to dive into our world by following us on Instagram and LinkedIn . There, you can explore our vibrant community, get a behind-the-scenes look at our farm, and stay updated on all the exciting things happening at Sids Farm. Stay updated by checking out our exciting Career Opportunities .

About Onething Onething is a global UI UX design company. We are here to design a difference, not only on screens, but in everything we do. Our portfolio includes brands across different industries, and we optimize every opportunity where design can create a real impact. We are a people-first organization, where talent surpasses prejudices. At Onething, no idea is small, and no stone is left unturned to make it big. Join us, and witness how it s like, to be nurtured, grow & excel in a place that is free of all judgements! P.S We are all crazy about animals, movies, music & cheese! You too? Then join the party! Heading 1 Heading 2 Heading 3 Heading 4 Heading 5 Heading 6 Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Block quote Ordered list Item 1 Item 2 Item 3 Unordered list Item A Item B Item C Text link Bold text Emphasis Superscript Subscript Key Responsibilities We re on the lookout for a Marketing Manager who brings both creative intuition and strategic clarity to the table. Someone who understands the pulse of brand storytelling, has built campaigns from scratch, and knows what it takes to grow engagement across platforms. If you re equal parts planner and doer, and thrive in fast-paced environments where every day looks a little different, this ones for you. This role is for someone who has grown with the digital world who gets the nuances of the hustle behind content calendars, the science of performance metrics, and the art of building a brand. Build and execute integrated marketing strategies that drive visibility, engagement, and brand affinity. Own our content and social roadmap crafting campaigns, managing calendars, and overseeing execution across platforms. Collaborate with in-house creative, strategy, and motion teams to develop high-impact marketing assets. Lead narrative building for our website, social media, emailers, and thought leadership initiatives. Explore new channels, tools, and trends to keep the brand current and culturally relevant. Track and analyse campaign performance turning insights into optimised strategies. Manage marketing projects end-to-end, ensuring timelines, consistency, and impact. Work closely with leadership to align marketing goals with business objectives and growth plans. Job requirements 3-5 years of experience in marketing, with deep, hands-on involvement in content strategy, planning, and execution. Strong understanding of building brand presence across platforms like Instagram, LinkedIn, and more, with content that both performs and tells a story. Proven ability to take a content brief and turn it into high-impact campaigns, narratives, and formats. Comfortable collaborating with creative teams to bring ideas to life from scratch. Experience using tools like Meta Suite, Notion, Mailchimp, Google Analytics, and similar. Excellent communicator with strong organisational skills able to manage timelines, feedback, and outcomes with clarity. Proactive and self-led someone who can independently own marketing initiatives and see them through. Agency experience is a plus, especially if youve worked across fast-moving teams and diverse content formats. Why Join Us? At Onething, we push boundaries and redefine what s possible through design. Join us to work on impactful projects, collaborate with a passionate team, and grow in an environment that values creativity and innovation. Let s create visual magic together! Apply now

Job Description The ideal candidate will lead initiatives to generate and engage with business partners to build new business for the company. This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and have a demonstrated ability to execute a particular strategy. Responsibilities Identify partnership opportunities Develop new relationships in an effort to grow business and help the company expand Maintain existing business Work on client management & internal coordination for performance campaigns. Be the bridge between the client and the media team + media team & creative team Sharing creative input on ideas and campaigns by having primary experience in managing & interacting with online consumers and brands. Managing multiple client accounts for Media specifically. Drive client retention, renewals, upsells and client satisfaction. Think critically when planning to assure project success Qualifications Bachelors degree or equivalent experience 1- 2 years of prior agency-related business development experience Strong communication and interpersonal skills Proven knowledge and execution of successful development strategies Focused and goal-oriented

Essential Duties and Responsibilities : Develop and execute successful SEO strategies to increase organic traffic and improve search engine rankings. Take ownership of assigned accounts and ensure deliverables are met within specified timelines. Conduct comprehensive keyword research to guide content creation and optimization efforts. Identify and address technical SEO issues on websites and recommend appropriate solutions. Optimize website content, including landing pages, meta tags, and site structure, for improved search visibility and user experience. Collect and analyze data using tools such as SEMrush, Ahrefs, Screaming Frog, MOZ, and Google Analytics to track and report on traffic, rankings, and other SEO metrics. Stay updated on industry trends, algorithm updates, and best practices in SEO and integrated marketing. Collaborate closely with cross-functional teams, including content, design, and development, to implement SEO recommendations and drive results. Communicate effectively with internal stakeholders and clients to provide regular updates, insights, and recommendations. Education and/or Work Experience Requirements : Bachelor s degree in marketing, communications, or a related field. 4+ years of experience in SEO with a strong understanding of standard and current SEO practices. Experience in conducting keyword research and optimizing website content. Familiarity with SEO reporting and analysis. Have proficiency in using tools such as SEMrush, Ahrefs, Screaming Frog, MOZ, and Google Analytics. Strong analytical skills and attention to detail. Excellent communication and interpersonal skills. Ability to work independently and as part of a team in a fast-paced environment. Proficiency in Microsoft Excel for data analysis and reporting.

Job Summary 1-3 years of full-time copywriting experience at a digital or integrated marketing agency. Strong conceptual thinking and ability to craft engaging, concise, and creative copy. Excellent command of the English language and communication skills. Passion for sports such as cricket, football, and track sports and others with an understanding of the culture and trends. Key Responsibility - Conceptualize and create high-impact sports content across multiple platforms. Craft engaging short-form copy for social media, marketing campaigns, and digital assets. Be receptive to creative inputs and process feedback to deliver error-free output Collaborate with designers, supervisors, and team members to bring creative ideas to life. Write compelling marketing materials that effectively communicate the value of sports brands, products, and events. Minimize revisions through a strong understanding of brand objectives and audience insights. Stay updated on sports trends to produce relevant, real-time content. Participate in training and workshops to enhance writing and creative skills.

Job Summary 4-5 years of full-time copywriting experience in a digital/integrated marketing agency Experience in generating content strategy, campaign ideas, conceptualizing content, and drafting copy Experience with implementing visualization in ideation and content Experience in delivering campaigns and their content across the digital media ecosystem Effortless communication skills and great command over language Ability to derive usable insights/inputs for assigned brand(s) and market competition including (but not limited to) trending topics, on-going campaigns, and creative innovations. Key Responsibility - Deliver content strategy, ideate campaigns, conceptualize content, and draft lines of copy for assigned brands/projects Assist supervisors in delegating work efficiently to assigned writers and guide assigned writers during the completion of tasks by answering questions and offering actionable directions Practice and implement visualization in ideation and content Contribute ideas and lines of copy to marketing pitches for flagship prospects and accounts Be receptive to feedback and creative inputs to ensure error-free output Be inclusive and ensure objectivity in creative processes and discussions Collaborate with designers, supervisors, and other members of the team to improve output and to fulfil brief s objective(s) Maintain great working relations with writers as well as members of other internal teams Sustain autonomous processes for delivering ideas and copy Ensure the creation of strong case studies and stronger award entries for executed campaigns as per relevant categories Develop conflict-resolution skills by practicing problem-solving at a copy-process level with members of other teams Participate in training programs and workshops to develop skills and knowledge relevant to the role

Location(s): India City/Cities: Gurugram Travel Required: 00% - 25% Relocation Provided: Yes Job Posting End Date: June 29, 2025 Shift: Job Description Summary: Role Overview The Media Operations Lead role is central to driving strategic media initiatives and innovations enhancing TCCCs engagement with the consumers. The role requires a strategic thinker and the ability to innovate in the media landscape. In this role, you will lead strategic planning across all our Owned, Earned, Shared and Paid media. This role is responsible for leading a team, in partnership with brand marketers, creative partners, public relations, customer teams and bottling partners, for determining how to best invest brands direct marketing expense (DME) to build best-in-class consumer connections. Reports Into: Senior Director, Marketing - Integrated Marketing Experience (IMX) Location: Gurgaon, Haryana (IN) Focus, Scope and Impact: Media Planning, Operations, and Amplification Develop and implement strategic media plans and connections across various brands and campaigns, focusing on effective resource distribution. Lead negotiations in paid media investments against national and local media (TV, Print, OOH, Radio, Digital, etc.) and customer media (In-store, PRN), social and search efforts with the support of media agencies. Optimise media plans to outperform competitors in brand KPIs, ensuring efficient media purchase and maximising value through strategic negotiation. Lead the digital transformation for all brands. Strong Control and adjust media investments, while overseeing budget alignment and approvals. Facilitate media-related audits and recommend ideal DME (Direct Marketing Expenses) allocations. Monitor brand presence and ensure compliance with policies, productivity standards, and opportunities, coordinating with field teams and bottlers. Establish a crisis management routine for the timely resolution of social media issues. Analyse program/ campaign effectiveness , provide post-program reviews that capture learnings and incorporate them into future work. Analyse media competitive activity and communicate insights to marketing teams. Serve as the primary contact for media representatives and contribute significantly to the IMX (Integrated Marketing Experience) team s overall agenda. Lead and manage KPIs for a team of media professionals and manage the agency Minimum Qualifications and Requirements: 14+ years of marketing experience with expertise in media planning and operations Experience managing cross-functional and cross-geographical teams, with strong negotiation skills. Ability to influence brand and creative strategy at both OU and global levels, leading efforts in media planning, asset management, partnerships, and influencer engagement. Agile working capability, leading diverse teams, and managing multiple external relationships. Prior people leadership experience What We Can Do For You Iconic Brand: Work on the most recognised brand in the world and be part of developing the brands next chapter. Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights. Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation. Skills: Analytical Skills, Budgeting, Communication, Creative Strategies, Human Insights, Integrated Marketing Communications, Media Planning, Team Leadership Our Purpose and Growth Culture: We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

The Media Operations Lead role is central to driving strategic media initiatives and innovations enhancing TCCCs engagement with the consumers. The role requires a strategic thinker and the ability to innovate in the media landscape. In this role, you will lead strategic planning across all our Owned, Earned, Shared and Paid media. This role is responsible for leading a team, in partnership with brand marketers, creative partners, public relations, customer teams and bottling partners, for determining how to best invest brands direct marketing expense (DME) to build best-in-class consumer connections. Reports Into: Senior Director, Marketing - Integrated Marketing Experience (IMX) Location: Gurgaon, Haryana (IN) Focus, Scope and Impact: Media Planning, Operations, and Amplification Develop and implement strategic media plans and connections across various brands and campaigns, focusing on effective resource distribution. Lead negotiations in paid media investments against national and local media (TV, Print, OOH, Radio, Digital, etc.) and customer media (In-store, PRN), social and search efforts with the support of media agencies. Optimise media plans to outperform competitors in brand KPIs, ensuring efficient media purchase and maximising value through strategic negotiation. Lead the digital transformation for all brands. Strong Control and adjust media investments, while overseeing budget alignment and approvals. Facilitate media-related audits and recommend ideal DME (Direct Marketing Expenses) allocations. Monitor brand presence and ensure compliance with policies, productivity standards, and opportunities, coordinating with field teams and bottlers. Establish a crisis management routine for the timely resolution of social media issues. Analyse program/ campaign effectiveness , provide post-program reviews that capture learnings and incorporate them into future work. Analyse media competitive activity and communicate insights to marketing teams. Serve as the primary contact for media representatives and contribute significantly to the IMX (Integrated Marketing Experience) team s overall agenda. Lead and manage KPIs for a team of media professionals and manage the agency Minimum Qualifications and Requirements: 14+ years of marketing experience with expertise in media planning and operations Experience managing cross-functional and cross-geographical teams, with strong negotiation skills. Ability to influence brand and creative strategy at both OU and global levels, leading efforts in media planning, asset management, partnerships, and influencer engagement. Agile working capability, leading diverse teams, and managing multiple external relationships. Prior people leadership experience What We Can Do For You Iconic Brand: Work on the most recognised brand in the world and be part of developing the brands next chapter. Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights. Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.

Will be responsible for the global field marketing efforts and for developing and executing the integrated marketing plan to meet and exceed the demand & pipeline goals across our market segments, regions, and target audiences. Drive brand awareness and thought leadership across CXO communities and industries Grow pipeline momentum leveraging mix of programs like - Industry events, webinars, digital marketing, account based marketing and customer advocacy. Partner with sales leadership on territory planning. Be an advocate for the sales department and help the rest of the marketing department understand their priorities. Be an advocate for the marketing department and help the sales department understand the marketing departments priorities. Collaborate closely with product & solution marketing, content marketing, digital, creative, customer advocacy and paid media teams while optimizing the marketing mix across channels to drive conversion into the pipeline. Communicate key campaigns and assets to internal constituents, including field, partner, customer marketing, sales teams, and 3rd parties, and establish a structured feedback loop to ensure successful Campaign GTM. Conduct analysis, review, and update quarterly and yearly goals, and adjust where needed to stay on target to meet campaign & pipeline goals. What are we looking for? The ideal candidate will have a strong track record with high-growth B2B SaaS companies with proven experience in building, scaling, and optimising integrated marketing campaigns to meet the demand and pipeline goals, preferably in a global capacity. Knowledge of the MEA and APAC markets is a must. Relationships with key vendors, agencies and media are needed Demand Generation Execution for Enterprise Segment 9-12 years of marketing experience in a SaaS based organisation People management experience with a track record of empowering teams, meritocratic leader with experience in hiring, nurturing and growing a high-performing team Strong communication skills without a fear of overcommunication. This role will require effective collaboration and coordination across internal and external stakeholders. Demonstrated experience building credibility with and delivering results for the sales teams. Ability to take ambiguous problems and solve them in a structured data-supported way Proven experience successfully leading cross-functional teams; knowledge of demand generation, digital marketing, account-based marketing (ABM), and partner marketing Ability to operate in a fast-paced and open environment and create the context and working environment for associates to deliver beyond expectations Deep understanding of how to use market intelligence, insight, and data to formulate and develop strategies and plans Knowledge of and experience working with the partner ecosystem and best practices in partner marketing and co-marketing Accountable for organisational alignment, planning, and budget management Deep understanding of functional aspects of campaign management and technical administration through marketing automation tools

Who are we? Founded in 2014 by Khadim Batti and Vara Kumar, Whatfix is a leading global B2B SaaS provider and the largest pure-play enterprise digital adoption platform (DAP). Whatfix empowers companies to maximize the ROI of their digital investments across the application lifecycle, from ideation to training to the deployment of software. Driving user productivity, ensuring process compliance, and improving user experience of internal and customer-facing applications. Spearheading the category with serial innovation and unmatched customer-centricity, Whatfix is the only DAP innovating beyond the category, positioning itself as a comprehensive suite for GenAI-powered digital adoption, analytics, and application simulation. Whatfix product suite consists of 3 products - DAP, Product Analytics, and Mirror. This product suite helps businesses accelerate ROI on digital investments by streamlining application deployment across its lifecycle. Whatfix has seven offices across the US, India, UK, Germany, Singapore, and Australia and a presence across 40+ countries. Customers: 700+ enterprise customers, including over 80 Fortune 500 companies such as Shell, Microsoft, Schneider Electric, and UPS Supply Chain Solutions. Investors: Raised a total of ~$270 million. Most recently Series E round of $125 Million led by Warburg Pincus with participation from existing investor SoftBank Vision Fund 2. Other investors include Cisco Investments, Eight Roads Ventures (A division of Fidelity Investments), Dragoneer Investments, Peak XV Partners, and Stellaris Venture Partners. With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the Top 50 Indian Software Companies as per G2 Best Software Awards. Recognized as a Leader in the digital adoption platforms (DAP) category for the past 4+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group. The only vendor recognized as a Customers Choice in the 2024 Gartner Voice of the Customer for Digital Adoption Platforms has once again earned the Customers Choice distinction in 2025. We also boast a star rating of 4.6 on G2 Crowd, 4.5 on Gartner Peer Insights, and a high CSAT of 99.8% Highest-Ranking DAP on 2023 Deloitte Technology Fast 500 North America for Fourth Consecutive Year Won the Silver for Stevies Employer of the Year 2023 Computer Software category and also recognized as Great Place to Work 2022-2023 Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal On the G2 peer review platform, Whatfix has received 77 Leader badges across all market segments, including Small, Medium, and Enterprise, in 2024, among numerous other industry recognitions. What will you get to do? This full-time position reporting to the Director of Brand Marketing has only one goal to highlight Whatfix as the indisputable leader of our category, founded upon our Customer First mentality. In achieving that goal, this person should have a comprehensive understanding of building a brand, internally and externally, through strategy and positioning, organic and paid campaign development and distribution, design and pre-/post-production systems (web, design, video, etc), market research and trends, and beyond. Additionally, this role will actively work on inter-departmental projects that improve the representation of our category leadership (with first and foremost attention being the service of our Customers), so prior success working with cross-functional teams and executing across integrated OKRs is essential. Champion Brand Voice, Tone, and Visual Identity standards across the team, bringing our Customer First mentality to the forefront Orchestrate and execute integrated marketing campaigns through organizational events, organic social, website and owned properties, paid placement, and more Manage and prioritize project tickets in the request system, set milestones and timelines, and drive cross-functional team assignments through distribution Proactively set up teammates for success in their work by assisting with long-term goals and helping them own short-term results Collaborate with stakeholders across the broader organization to create a stronger Brand representation for every Whatfixer What should you have? 8+ years of experience in brand management/development with high growth, omnichannel consumer brand 5+ years of experience in B2B, Tech, Enterprise, or startups preferable Experience developing and/or executing integrated marketing campaigns, history of taking ideation and conception through execution, deployment, and statistical analysis Broad range of marketing knowledge growing a brand, with expertises ranging from brand management and development to media and channel strategy Goal-oriented and data-driven mindset, with the ability to understand consumer behavior and trends, turning them into resonant, impactful campaigns Ability to deliver work independently, testing and learning latest and greatest brand/content/marketing strategies, while actively helping and supporting others as an essential POC of the Brand Marketing team Experience with budget ownership with understanding of how investments impact business results across core brand metrics and sales KPIs Time and project management skills, including the ability to work on multiple projects across different functional stakeholders at once Outstanding relationship-building skills, including great written and verbal communication abilities Perks & Benefits (India) Best-in-class medical insurance coverage Free lunch & dinner buffet Doorstep cab drop facility Education sponsorship Internal job transfer & global mobility programs Scope to represent Whatfix at global events We also provide uncapped incentives, bonus plans and opportunities to employees (especially those in GTM teams) to travel to meet our global customers Note: We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast and scale Fast; No Hierarchies for Communication; Deep Dive and innovate; Trust, Do it as you own it;

About the Role As Senior Campaign Manager, your mission is to drive the commercial success of the Nothing product line in India by leading fully integrated, insight-driven marketing campaigns - from pre-launch through to lifecycle. You ll ensure relevance to local audiences, generate demand, and bring best-in-class execution across channels. This is a high-impact, cross-functional role ideal for someone who thrives in fast-paced environments, operates with precision and creativity, and is eager to build a disruptive technology brand. Key Responsibilities Lead Integrated Marketing Campaigns (IMC) Own campaigns end-to-end: pre-launch, launch, and lifecycle. Ensure all touchpoints (paid, owned, earned) feel connected and consistent. Drive alignment across functions - PR, Social, Paid Media, Retail, and others - to keep workstreams coordinated and timelines on track. Continuously improve workflows and handovers across teams to maximize efficiency. Define Local Product & Launch Strategy Adapt global product positioning and messaging for the Indian market. Define the India GTM plan: timing, messaging, channel strategy, and execution roadmap in close collaboration with cross-functional teams. Oversee Creative Briefing & Asset Delivery Write and manage creative briefs for all phases - from hero films to PDPs, channel banners, and social content. Work with in-house creatives and agencies to deliver on time, within budget, and to the highest quality standards. Ensure assets are optimized for each platform and align with campaign messaging. Campaign Budget & Performance Management Own the full campaign budget, tracking spend and ROI. Use data and insights to shape plans and make informed optimizations throughout the campaign cycle. Report performance regularly, with a strong focus on learnings and continuous improvement. Channel Marketing Act as the primary marketing lead for channel partners. Align on campaign timelines, promotional windows, co-branded assets, and content rollout. Ensure our products are well-represented and maximized across all key partner platforms at critical moments. What Were Looking For Proven experience in integrated marketing campaign management, ideally within tech, consumer electronics, or high-growth consumer brands. Strong grasp of the full marketing mix and how to orchestrate it effectively across campaign phases. Demonstrated ownership mindset - able to drive business performance and work independently. Exceptional attention to detail, with a high bar for creative execution. Strong cross-functional leadership skills and the ability to bring clarity and direction to teams. Experience working with limited budgets and maximizing impact through efficiency and creativity. A passion for building brand experiences that are bold, cohesive, and memorable.

About the Role As Senior Campaign Manager, your mission is to drive the commercial success of the Nothing product line in India by leading fully integrated, insight-driven marketing campaigns - from pre-launch through to lifecycle. You ll ensure relevance to local audiences, generate demand, and bring best-in-class execution across channels. This is a high-impact, cross-functional role ideal for someone who thrives in fast-paced environments, operates with precision and creativity, and is eager to build a disruptive technology brand. Key Responsibilities Lead Integrated Marketing Campaigns (IMC) Own campaigns end-to-end: pre-launch, launch, and lifecycle. Ensure all touchpoints (paid, owned, earned) feel connected and consistent. Drive alignment across functions - PR, Social, Paid Media, Retail, and others - to keep workstreams coordinated and timelines on track. Continuously improve workflows and handovers across teams to maximize efficiency. Define Local Product & Launch Strategy Adapt global product positioning and messaging for the Indian market. Define the India GTM plan: timing, messaging, channel strategy, and execution roadmap in close collaboration with cross-functional teams. Oversee Creative Briefing & Asset Delivery Write and manage creative briefs for all phases - from hero films to PDPs, channel banners, and social content. Work with in-house creatives and agencies to deliver on time, within budget, and to the highest quality standards. Ensure assets are optimized for each platform and align with campaign messaging. Campaign Budget & Performance Management Own the full campaign budget, tracking spend and ROI. Use data and insights to shape plans and make informed optimizations throughout the campaign cycle. Report performance regularly, with a strong focus on learnings and continuous improvement. Channel Marketing Act as the primary marketing lead for channel partners. Align on campaign timelines, promotional windows, co-branded assets, and content rollout. Ensure our products are well-represented and maximized across all key partner platforms at critical moments. What Were Looking For Proven experience in integrated marketing campaign management, ideally within tech, consumer electronics, or high-growth consumer brands. Strong grasp of the full marketing mix and how to orchestrate it effectively across campaign phases. Demonstrated ownership mindset - able to drive business performance and work independently. Exceptional attention to detail, with a high bar for creative execution. Strong cross-functional leadership skills and the ability to bring clarity and direction to teams. Experience working with limited budgets and maximizing impact through efficiency and creativity. A passion for building brand experiences that are bold, cohesive, and memorable.

The Marketing Senior Specialist Advisor is a highly skilled and advanced portfolio marketer, responsible for marketing Applications and Business Process Services to the external marketplace in Asia Pacific, Middle East & Africa, working with the regional marketing and sales teams. The Marketing Senior Specialist Advisor collaborates with cross functional teams to develop compelling messaging, content, and campaigns that highlight the value of company services in the assigned markets. This role ensures that the regional Sales and GTM functions are informed, trained and enabled to sell the services. III. Responsibilities might includeList responsibilities in bullet form "“ example provided Develops specific marketing plans and activities for services to establish, enhance or distinguish NTT DATA capabilities within the competitive arena. Collaborates to develop thought leadership content and point of view papers that support the positioning of the products/services in market. Contributes to the development and execution of a value proposition and messaging strategy for products/services in Applications and Business Process Services. Converts the technical positioning of the product/service into key market messages, positioning collateral and sales tools. Articulates value propositions to clients and internal stakeholders, such as sales and consulting teams. Analyzes the competitive landscape and identifies the competitive differentiation of company product against competitor products. Collaborates with regional marketing teams to drive market positioning programs and activities that are product related, thereby clearly positioning the company and the product in the market. Creates regionally relevant client marketing/reference content such as website, case studies, videos and references. Creates product presentation content that communicates the unique selling points, features and benefits of the product or solution. Works with internal teams to define and develop the required communication, training and other collateral that will enable the sales force to sell a particular product. Defines the content for and ensures the development of client collateral, sales tools, marketing programs, and sales plays. Influences the development of product go-to-market programs, initiatives and campaigns to drive awareness, interest and demand for the product. Tracks and monitors the success of the program on a scorecard or dashboard that reflects the associated metrics. Conducts competitive reviews for new initiatives and existing enhancements and monitors relevance in the context of changing market conditions and client dynamics. IV. Skills RequiredList required skills in bullet form "“ example provided) Advanced leadership collaboration and engagement skills to effectively interact with senior level stakeholders. Excellent business and commercial acumen. Excellent interpersonal skills to drive collaboration for campaigns, value propositions and marketing messages. Excellent coaching and mentoring skills. Excellent marketing writing skills with a creative flair. Strategic thinking ability to be able to think longer term impacts of marketing programs. Ability to implement sustainable and practical solutions in the business. Advanced ability to present information in a clear, concise manner. Expert analytical ability with strong attention to detail. Significant specialist knowledge of product marketing methodologies, best practices and tactics (e.g. integrated marketing campaigns). Significant knowledge and understanding of all relevant industry standards. Excellent written and verbal communications skills Ability to work with and manage many projects within the required deadlines. Significant knowledge and understanding of web analytics data (Google Analytics, WebTrends). V. Preferred skills and experienceList any nice to have skills and/or experience "“ example provided Post Graduate degree in Marketing, Communications, Journalism, Advertising, or English preferred Bachelor"™s degree or equivalent in Business, Marketing, Communication or relevant field Minimum of 12+ years business/portfolio marketing experience in a top tier IT services firm Significant experience in a product marketing role preferably in the high-tech industry. Significant experience in a product marketing targeting large enterprises in Asia Pacific, Middle East & Africa. Significant experience in launching new high-tech products and communicating benefits Significant demonstrated experience managing complex projects and executing on marketing. Significant project management experience. Significant experience in software or technology B2B product marketing. Significant experience launching new technology products or solutions. Significant experience in conducting market analysis, developing

The Marketing Senior Specialist Advisor is a highly skilled and advanced portfolio marketer, responsible for marketing Applications and Business Process Services to the external marketplace in North America, working with the regional marketing and sales teams. The Marketing Senior Specialist Advisor collaborates with cross functional teams to develop compelling messaging, content, and campaigns that highlight the value of company services in the assigned markets. This role ensures that the regional Sales and GTM functions are informed, trained and enabled to sell the services. III. Responsibilities might includeList responsibilities in bullet form "“ example provided Develops specific marketing plans and activities for services to establish, enhance or distinguish NTT DATA capabilities within the competitive arena. Collaborates to develop thought leadership content and point of view papers that support the positioning of the products/services in market. Contributes to the development and execution of a value proposition and messaging strategy for products/services in Applications and Business Process Services. Converts the technical positioning of the product/service into key market messages, positioning collateral and sales tools. Articulates value propositions to clients and internal stakeholders, such as sales and consulting teams. Analyzes the competitive landscape and identifies the competitive differentiation of company product against competitor products. Collaborates with regional marketing teams to drive market positioning programs and activities that are product related, thereby clearly positioning the company and the product in the market. Creates regionally relevant client marketing/reference content such as website, case studies, videos and references. Creates product presentation content that communicates the unique selling points, features and benefits of the product or solution. Works with internal teams to define and develop the required communication, training and other collateral that will enable the sales force to sell a particular product. Defines the content for and ensures the development of client collateral, sales tools, marketing programs, and sales plays. Influences the development of product go-to-market programs, initiatives and campaigns to drive awareness, interest and demand for the product. Tracks and monitors the success of the program on a scorecard or dashboard that reflects the associated metrics. Conducts competitive reviews for new initiatives and existing enhancements and monitors relevance in the context of changing market conditions and client dynamics. IV. Skills RequiredList required skills in bullet form "“ example provided) Advanced leadership collaboration and engagement skills to effectively interact with senior level stakeholders. Excellent business and commercial acumen. Excellent interpersonal skills to drive collaboration for campaigns, value propositions and marketing messages. Excellent coaching and mentoring skills. Excellent marketing writing skills with a creative flair. Strategic thinking ability to be able to think longer term impacts of marketing programs. Ability to implement sustainable and practical solutions in the business. Advanced ability to present information in a clear, concise manner. Expert analytical ability with strong attention to detail. Significant specialist knowledge of product marketing methodologies, best practices and tactics (e.g. integrated marketing campaigns). Significant knowledge and understanding of all relevant industry standards. Excellent written and verbal communications skills Ability to work with and manage many projects within the required deadlines. Significant knowledge and understanding of web analytics data (Google Analytics, WebTrends). V. Preferred skills and experienceList any nice to have skills and/or experience "“ example provided Post Graduate degree in Marketing, Communications, Journalism, Advertising, or English preferred Bachelor"™s degree or equivalent in Business, Marketing, Communication or relevant field Minimum of 12+ years business/portfolio marketing experience in a top tier IT services firm Significant experience in a product marketing role preferably in the high-tech industry. Significant experience in a product marketing targeting large enterprises in North America. Significant experience in launching new high-tech products and communicating benefits Significant demonstrated experience managing complex projects and executing on marketing. Significant project management experience. Significant experience in software or technology B2B product marketing. Significant experience launching new technology products or solutions. Significant experience in conducting market analysis, developing market messaging, and communicating benefits

Develop, maintain and implement the Brand Plans covering: - Customer segmentation, competition analysis, brand budget planning - Plans alignment with current strategic business directions - Implementation plan of brand plans - Work closely with the Sales team to ensure that all marketing activities are adequately reflected in sales Price benchmarking with competition and translating the competitor price positioning in the brand maps and marketing plans; State lever price benchmarking to incorporate local elements and ensure that product is positioned competitively for consumers and channel both Managing and ensuring a healthy Product Portfolio for brands Integrated marketing communications plan, including Marketing calendar in close coordination with Agencies, Product Management, Sales team o Knowledge of ATL and BTL media and how to use it in brand plans o Briefing the agency; Evaluation of creative o Local adaptations of brand materials as per regional needs Brand Reviews to strengthen strategic alignments for product/brand growth - Ensure all marketing activities are evaluated in terms of return on investment (ROI) and a detailed review is carried out post activities Brand activations with result-orientation and time and cost ownership - Developing Execution Plan with Roles and responsibilities - Timeline adherence to execute on-ground plans - Monitoring and publishing dashboard for all ongoing activities Innovative marketing solutions to deliver higher impact - Identify new platforms for engaging with the customers - Business case for pilot project and experiment - Pilot implementation, Learning, Preparing PDCA and scaling up for all India use Drive market research for brands with research team o Briefing the Research Head o Interaction with the Research team o Field visit with the Research team o Aligning actions based on research Direct touch with Customer, channel contacts for first hand analysis and implementation of strategies; Generating insights by regularly visiting markets and working with sales team, these insights would reflect in the brand plans and brand innovations Key Expectation: To be able to implement simultaneous activities and programs on time and on budget, producing the agreed top line growth and MS gain Success in this role will require a close relationship with sales, product / technical team and key dealers. In addition, a thorough understanding of the external market and competitor activities is essential. Experience Minimum 5 years of experience in Marketing / Sales with understanding of the appropriate marketing tools and principles Qualifications BE Mechanical / Automobile/ Agriculture , MBA ( preferred )

Position: Email Marketing Specialist Job Description: What You Will Be Doing We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business. The Email Marketing Specialist is responsible for creating and executing email marketing campaigns using Eloqua and other marketing automation platforms to engage both our client base and prospect base for increased lead generation. This role requires an individual who can design and build HTML emails, implement best practices for email deliverability, and continuously optimize campaign performance. The ideal candidate will have experience with email marketing, campaign management, and marketing automation platforms. They will work collaboratively with cross-functional teams to ensure timely delivery, brand consistency, and measurable results for all email marketing initiatives. If youre passionate about creating effective email marketing campaigns and have strong skills in both creative design and technical implementation, this is the role for you! Key Responsibilities Email Campaign Creation & Management Create email marketing campaigns using marketing automation software (Eloqua) for both client and prospect base Design and build HTML emails including custom templates, general email, and responsive newsletter designs Create and send emails in consultation with program managers according to marketing plans Follow best practice in email design guidelines and documentation Coordinate email marketing program development and implementation Manage email marketing campaigns, implementation of A/B tests and delivery optimization Consult with project managers to assess requirements Ensure email campaigns comply with best practices and adhere to CAN-SPAM and other data privacy laws Optimize email program for deliverability, list hygiene, and other best practices Performance Optimization & Technical Support Track & measure the success of content marketing efforts, including email marketing Monitor and understand subscriber behavior to influence business decisions Implement segmentation and lead scoring for targeted campaigns Measure & analyze communications effectiveness through comprehensive reporting Understand campaign objectives, plans, and processes to provide suggestions for improving leads Create tailored solutions on the Eloqua platform Provide Eloqua system expertise & act as point person for internal email users Provide training, create templates, and troubleshoot problems for email marketing users Manage campaign execution processes and quality control What we are looking for 3+ years of experience in email marketing or marketing automation Experience with Eloqua and similar marketing automation platforms Knowledge of email design guidelines and subscriber behavior Experience with segmentation and marketing program implementation Understanding of email marketing and campaign development Experience with B2B marketing and campaign management Proficiency in HTML for email development and template creation Experience with A/B testing and campaign optimization techniques Understanding of email deliverability best practices and compliance requirements Preferred Qualifications: Certifications in Eloqua or other marketing automation platforms Experience with lead scoring and nurturing workflows Experience with data analysis and campaign optimization Knowledge of integrated marketing approaches across channels Experience with cross-channel marketing campaigns Knowledge of CSS and responsive email design techniques Experience with content strategy and development for email marketing What s In It for You At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package. Insurance Bonus Growth Opportunity And more! About Arrow Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 133 and one of Fortune Magazine s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com . . For more job opportunities, please visit https://careers.arrow.com/us/en . Location: IN-KA-Bangalore, India Time Type: Full time Job Category: Business Support

Wee looking for a high-performing Sales Head to lead the growth engine of GETA, our cutting-edge AI-driven engagement and CRM platform. This role is for a strategic thinker and doer someone who thrives on building markets, closing enterprise deals, and scaling high-performing teams in a fast-paced tech environment. You will be at the forefront of our Go-To-Market efforts and play a pivotal role in driving revenue growth, partnerships, and customer success. Key Responsibilities Own and achieve annual and quarterly revenue targets. Design and execute GETA\u2019s Go-To-Market (GTM) strategy. Build and lead outbound sales efforts, partner networks, and channel strategies. Actively represent GETA at industry events, forums, and exhibitions to generate leads. Manage the full sales lifecycle\u2014from prospecting to closure. Hire, mentor, and grow a high-performance sales team. Track key sales metrics and optimize for conversion rates and average deal size. Engage directly with high-value accounts and strategic opportunities. Ensure CRM hygiene\u2014accurate updates on status, stage, and outcome reasons. Deliver consistent reporting on pipeline health, forecasts, and strategic insights. Key Requirements 8-12 years of B2B sales experience, preferably in SaaS, CRM, or AI-led products. Demonstrated success in leading and scaling sales teams. Expertise in GTM design and execution. Outstanding communication, negotiation, and relationship-building skills. Data-driven mindset with strong analytical skills. Startup-ready: agile, fast, and adaptable Deep alignment with SRV Medias values of ownership, agility, collaboration, and innovation. About Us: