Influencer Marketing Manager

Job Description

Influencer Marketing Manager Location : Gurgaon, Haryana, India (On-site) Company : Protein World Salary : ₹8–10 LPA Essence : A radiant fusion of strategic brilliance, creative storytelling, and authentic connection Our Vision Protein World is a transformative force, sparking self-discovery and wellness through premium health and fitness solutions. We are more than a brand—we are a movement, cultivating a high-vibration community that thrives on positivity, purpose, and inspiration. From our dynamic Gurgaon hub, we empower lives globally, and we seek passionate visionaries to amplify our legacy of transformation. The Role We are searching for an Influencer Marketing Manager, a strategic storyteller who will ignite Protein World’s presence through authentic influencer partnerships. This role is a blend of creativity and strategy, where you will curate impactful campaigns that resonate with our wellness-driven audience. By forging connections with influencers and crafting compelling narratives, you will elevate our brand’s digital footprint, embodying our mission to inspire and uplift lives with elegance and authenticity. Key Responsibilities Influencer Synergy : Identify, recruit, and manage relationships with influencers across social platforms (Instagram, YouTube, etc.), ensuring alignment with Protein World’s wellness ethos. Campaign Artistry : Design and execute influencer marketing campaigns that drive engagement, brand awareness, and conversions, harmonizing creativity with measurable outcomes. Narrative Craftsmanship : Collaborate with influencers to create authentic, brand-aligned content (e.g., posts, stories, videos) that inspires our community and amplifies our mission. Strategic Insight : Analyze campaign performance using analytics tools (e.g., Google Analytics, social media insights) to optimize strategies and elevate impact. Collaborative Harmony : Partner with marketing, creative, and digital teams to ensure cohesive brand messaging across campaigns, fostering synergy and shared purpose. Market Pulse : Stay ahead of influencer trends and wellness industry shifts, bringing fresh ideas to keep Protein World’s campaigns vibrant and innovative. Who You Are You are a beacon of creativity, strategy, and authenticity, with a passion for wellness and a spirit that resonates with Protein World’s high-vibration energy. We seek: Education : A Bachelor’s or Master’s degree in Marketing, Advertising, or a related field (required). Experience : 3–5 years in influencer marketing or digital marketing, with a proven track record of managing successful influencer campaigns (portfolio or case studies required). Skills : Expertise in influencer platforms, social media analytics, and campaign management tools (e.g., Hootsuite, Sprout Social). Strong negotiation and relationship-building skills to foster authentic influencer partnerships. Proficiency in crafting compelling campaign briefs and brand-aligned content. Familiarity with wellness, fitness, or premium consumer brands is a plus. Creative Passion : A natural ability to weave strategic campaigns that are innovative, authentic, and infused with wellness-inspired storytelling. Qualities : Exceptional emotional intelligence, integrity, and a proactive, radiant spirit. You are organized, adaptable, and thrive in a dynamic environment where creativity and purpose converge. Advantage : Experience with Shopify, content creation, or basic graphic design skills (e.g., Canva, Adobe Suite) is highly valued. Why Protein World? A Noble Calling : Shape a brand that inspires wellness and self-actualization on a global stage. Transformative Impact : Craft campaigns that resonate deeply, fostering connection within our vibrant community. A Refined Collective : Join a passionate team in our Gurgaon office, where creativity, integrity, and high-energy collaboration thrive. Elevated Growth : Expand your expertise, forge meaningful connections, and enjoy perks like health insurance, gym access, and product discounts. Show more Show less