Email Delivery Manager

Job Title: Email Delivery Manager

Company: WhatJobs Ltd
Location: Bangalore, India (Office-Based)
Salary: 8,40,000.00
Type: Full-Time
Reports to: Chief Operating Officer
Experience Level: 3–6 years

About WhatJobs Ltd

WhatJobs is one of the world’s largest job search platforms, operating in over 70 countries and 22 languages, connecting millions of job seekers and employers every month. Headquartered in the UK with operations across Europe, the USA, and Asia, we are now transitioning into an AI-powered global job discovery platform.

Role Overview

We’re hiring an experienced Email Delivery Manager to take ownership of our global cold outreach and campaign infrastructure. You’ll combine technical expertise with a strategic mindset to manage cold email systems, list segmentation, CRM workflows, and deliverability performance at scale. You must be highly proficient in building systems, not just executing tasks, and driven by measurable revenue outcomes, not vanity metrics.

Key Responsibilities:

Email Infrastructure Management

• Own and configure all email infrastructure settings including SPF, DKIM, DMARC, reverse DNS, dedicated IPs, and SMTP relays.
• Maintain sender reputation across multiple domains and IPs, monitoring via Google Postmaster Tools, Postmark, and MXToolbox.
• Set up and manage warming tools and inbox placement testing.

Cold Outreach & Deliverability

• Run multi-sequence campaigns using cold outreach tools such as ReachInbox, Instantly, Smartlead, or similar.
• Execute and optimise high-volume outbound campaigns (1M+ emails/month) across multi-country, multi-language segments.
• Ensure compliance with cold email laws (e.g. GDPR for B2B outreach, CAN-SPAM) and inbox placement best practices.

CRM & Workflow Automation

• Set up lead lifecycle workflows inside HubSpot or similar CRMs, linking inbound and outbound campaigns.
• Integrate platforms using native tools or APIs/Zapier to ensure seamless data flows between marketing, sales, and reporting systems.

List Hygiene & Segmentation

• Develop audience segmentation models based on engagement, behaviour, and job function.
• Maintain strict list hygiene protocols: bounce/suppression management, engagement filters, opt-in tracking, and sunset policies.
• Implement suppression strategies for avoiding spam traps and re-engagement automation for cold segments.

Reporting, Revenue Alignment & Strategy

• Track performance metrics (open, click, reply, conversion, unsubscribe, bounce) — with a focus on revenue attribution, not just engagement.
• Align outreach strategies with pipeline KPIs: job post submissions, client demos, or revenue-generating actions.
• Deliver weekly reports and suggest tactical experiments to improve ROI.

System Architecture & Experimentation

• Build cold outreach systems from scratch — you know how to structure a full-stack delivery ecosystem, not just send emails.
• Stay on top of trends and tools in the deliverability and outbound ecosystem, and run structured A/B tests to improve performance.

Requirements:

• 3+ years hands-on experience managing email infrastructure and deliverability in a high-volume environment (preferably B2B).
• Demonstrated experience with cold outreach tools (e.g., Instantly, Smartlead, Mailshake, Lemlist).
• Deep understanding of DNS records (SPF, DKIM, DMARC), SMTPs, inbox placement, and IP warming.
• Proven ability to run multi-country campaigns and manage language/localisation challenges.
• Solid background in CRM and marketing automation, especially HubSpot.
• Fluency in list strategy, suppression list use, and hygiene automation.
• Strong analytical mindset: focused on performance tied to sales outcomes, not just opens/clicks.
• Comfortable building scalable systems, not just executing someone else’s.

Preferred:

• Experience integrating email workflows with tools like Salesforce, Zoho, or .
• Familiarity with B2B SaaS, lead gen, or recruitment tech markets.
• Experience managing multi-brand/domain campaigns concurrently.
• Working knowledge of basic HTML/CSS for troubleshooting email templates.

Job Types: Full-time, Permanent

Pay: ₹840,000.00 per year

Ability to commute/relocate:

• Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Do you have experience of email infrastructure settings including SPF, DKIM, DMARC, reverse DNS, dedicated IPs, and SMTP relays?
• Can you describe a time when you set up or managed a full cold email delivery system from scratch? Please include the tools you used (e.g., SMTPs, warming tools, outreach platforms), how you configured deliverability settings (SPF, DKIM, DMARC), and what results you achieved.
• You’ll be expected to manage high-volume outbound campaigns across multiple countries. How do you ensure compliance with laws like GDPR and CAN-SPAM while maintaining strong inbox placement across different regions?
• This role prioritises revenue attribution over vanity metrics. What key metrics do you track to measure cold outreach success, and how have you previously aligned email campaigns with tangible sales or client acquisition goals?

Work Location: In person