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Appex Innovation
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Digital Marketing Manager

Digital Marketing Manager

Appex Innovation

0 years

0 Lacs

Mumbai, Maharashtra

Posted:6 days ago| Platform: Indeed logo

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Skills Required

marketing power technology healthcare nimble interface drive teamwork strategy development content strategies design ux messaging metrics seo analytics reports research forecast blast video editing software excel data communication management

Work Mode

On-site

Job Type

Full Time

Job Description

Job Information

Date Opened

06/23/2025

Job Type

Full time

Industry

Health Care

City

Mumbai

State/Province

Maharashtra

Country

India

Zip/Postal Code

400031

About Us

At Appex Innovations, we believe in the power of technology to transform healthcare, we believe in being nimble and in continual innovation, we believe that every customer is unique and we believe in listening to our clients. With our deep expertise in the health care domain, solid resource base, constant industry interface and the drive to be the best in the industry, we strive to provide services that re-define health care in the years to come. The secret to our success is Appex Innovations commitment to our people and our work. We thrive on teamwork, intelligence, and innovation. Our bright and energetic employees, hailing from over different parts of the world, share a passion for leading the way to improved healthcare outcomes. Together we work diligently to add value to our clients.

Roles & Responsibilities :

Build, plan and implement the overall digital marketing strategy
Manage the strategy and development of e-marketing content and exploration of sales channels
Develop strategies that drive customers to the product website
Improve the design, UX, traffic, and content of the website
Create paid campaigns on social media platforms
Manage the content that the business posts to social media
Maintain consistent brand messaging throughout all platforms
Use advanced metrics to measure the success of a marketing campaign
Keep up to date on the latest social media trends
Stay up to date with the latest technology and best practices
Measure ROI and KPIs
Suggest activities for improving the quality of online content
Track and measure SEO and Google Analytics metrics and provide reports
Build an inbound marketing plan
Research and forecast future sales and performance trends
Create email blast campaigns to target key customers
Research competitors and provide suggestions for improvement
Keep abreast with industry and market trends and best practices

Requirements

Bachelor's degree in marketing or business
Great problem solving skills
Proficient in photo and video editing software such as Adobe
Deep knowledge of web design principles
Proficient in MS Office Suite, including Outlook, Excel and Word.
Ability to identify long term trends in data
Great communication skills
Experience working with a content management system

Benefits

As per Industry Standards.

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Digital Marketing Manager