Demand Generation Specialist

Demand Generation Specialist

Location:

Target Market:

Experience:

About Whistlemind

Whistlemind Technologies is an AWS Advanced Consulting Partner helping organizations modernize through Cloud Migration, DevOps Automation, Cybersecurity, Generative AI, and 24x7 Managed Services. We collaborate with AWS Partner Programs such as Migration Acceleration Program (MAP), Well-Architected Framework, and AI/ML Competency initiatives to deliver scalable, intelligent solutions for global clients across India, UAE, and the US.

Role Overview

We’re seeking a Demand Generation Specialist to design and execute B2B marketing campaigns that drive qualified leads across India and UAE markets. The ideal candidate will blend digital marketing expertise, data analytics, and a growth mindset to generate pipeline opportunities for Whistlemind’s Cloud, DevOps, and AI services.

Key Responsibilities

• Plan and execute multi-channel demand generation campaigns (LinkedIn, email, webinars, paid ads).
• Build and optimize region-specific campaigns highlighting AWS, Cloud, DevOps, and AI/ML solutions.
• Partner with Sales to define lead qualification (MQL → SQL) and conversion processes.
• Maintain structured lead databases segmented by region and service focus.
• Work with content and design teams to produce case studies, whitepapers, and landing pages showcasing Whistlemind’s cloud and AI capabilities.
• Support webinars, events, and partner marketing activities aligned with AWS initiatives.
• Manage email nurture campaigns, automation workflows, and retargeting ads.
• Track campaign KPIs (CTR, conversion rate, CPL, ROI) and optimize continuously.
• Generate monthly reports with actionable insights by geography and service line.
• Experiment with new digital channels, ad formats, and marketing automation tools.

Requirements

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 1 years in B2B demand generation or digital marketing.
• Proficiency with LinkedIn Campaign Manager and Email Automation Tools
• Excellent communication, creative and analytical thinking.
• Ability to run campaigns for both India and UAE markets.