As a Programmatic Advertising Manager, you will play a crucial role in assisting sales teams with creating compelling business proposals. Your responsibilities will involve collaborating with clients to gain insights into their business goals, target audience, and advertising objectives. You will be responsible for managing the end-to-end execution of programmatic advertising campaigns to ensure their success. Additionally, you will participate in client calls to provide performance reports and recommend campaign optimizations. In this role, you will work closely with sales, marketing, and leadership teams to offer valuable insights and recommendations for pricing strategies based on industry trends, competitive analysis, and campaign objectives. You will be tasked with managing technology vendor relationships and overseeing their implementation. It is essential to stay updated with industry trends, best practices in programmatic advertising, and emerging technologies to effectively apply them to current and future client campaigns. As a company expert on programmatic media buying, you will be required to have a minimum of 6 years of experience in programmatic advertising, specifically focusing on B2B audiences. Proficiency in working with display, video, social, and DSP partners, as well as external data or media providers such as DV360, TTD, Data Xu, and LiveRamp, is necessary. An advanced understanding of programmatic buying (DSP) and audience segmentation (DMP) is also crucial for this role. The ideal candidate should have previous experience in a client-facing role, demonstrating an ability to comprehend client objectives and lead strategic discussions. Strong analytical skills, experience in data-driven decision-making, attention to detail, and organizational skills are essential qualities for this position. Being a creative problem solver with a proactive attitude and a willingness to adapt to evolving industry trends is highly valued. Moreover, a comprehensive knowledge of the broader digital marketing landscape and how programmatic advertising integrates into larger marketing strategies is required. Excellent verbal and written communication skills are vital for effectively communicating with internal teams and clients. If you are enthusiastic about programmatic advertising, possess the necessary skills and experience, and are eager to contribute to the success of client campaigns, we encourage you to apply for this exciting opportunity.,
As a talented Big Data Engineer, you will be responsible for developing and managing our company's Big Data solutions. Your role will involve designing and implementing Big Data tools and frameworks, implementing ELT processes, collaborating with development teams, building cloud platforms, and maintaining the production system. To excel in this position, you should possess in-depth knowledge of Hadoop technologies, exceptional project management skills, and advanced problem-solving abilities. A successful Big Data Engineer comprehends the company's needs and establishes scalable data solutions to meet current and future requirements effectively. Your responsibilities will include meeting with managers to assess the company's Big Data requirements, developing solutions on AWS utilizing tools like Apache Spark, Databricks, Delta Tables, EMR, Athena, Glue, and Hadoop. You will also be involved in loading disparate data sets, conducting pre-processing services using tools such as Athena, Glue, and Spark, collaborating with software research and development teams, building cloud platforms for application development, and ensuring the maintenance of production systems. The requirements for this role include a minimum of 5 years of experience as a Big Data Engineer, proficiency in Python & PySpark, expertise in Hadoop, Apache Spark, Databricks, Delta Tables, and AWS data analytics services. Additionally, you should have extensive experience with Delta Tables, JSON, Parquet file formats, familiarity with AWS data analytics services like Athena, Glue, Redshift, EMR, knowledge of Data warehousing, NoSQL, and RDBMS databases. Good communication skills and the ability to solve complex data processing and transformation-related problems are essential for success in this role.,
As a content strategist, your primary responsibility will be to develop and implement content strategies aimed at driving traffic, generating leads, and increasing brand awareness. You will play a crucial role in determining the most effective formats for different types of content and conducting keyword research to optimize reach. It will be essential for you to analyze user engagement metrics to evaluate the success of the content produced. Your key roles and responsibilities will include creating content marketing strategies to drive traffic, engagement, leads, sales, customer retention, and brand awareness. You will be tasked with developing a consistent brand voice across all content assets and collaborating with internal and external partners to ensure alignment with the brand strategy. Managing the editorial calendar, measuring progress, and using data-driven insights for future strategies will be part of your routine tasks. You will need to apply SEO techniques, content development best practices, and audience persona targeting to tailor content effectively. Managing digital and social content channels, including email distribution, will require a good understanding of channel-specific content practices. Integration of content strategy with brand campaigns, storytelling across various platforms, and establishing media relations will also fall under your purview. To be successful in this role, you should hold a Bachelor's degree in marketing, communications, advertising, journalism, or a related field. Proven experience in content strategy and project management, along with proficiency in content management systems, keyword research tools, social media platforms, SEO, and SEM, will be necessary. Strong organizational, analytical, and communication skills, as well as the ability to work under pressure, will be crucial for excelling in this position. If you are a driven individual with a passion for creating impactful content strategies and possess the required qualifications and skills, we encourage you to apply for this exciting opportunity as a Content Strategist.,
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