Demand Generation Specialist

Company Description

At OPTIN B2B Media, we revolutionize the way businesses connect with their ideal customers through cutting-edge lead generation solutions. We focus on identifying and nurturing high-quality leads that fuel your growth, whether you're a startup or an established enterprise. Our strategies are tailored to meet unique business needs, driving measurable results through innovative approaches and data-driven insights. Committed to understanding the B2B landscape, we help businesses expand their market reach efficiently.

Role Description

This is a full-time on-site role for a Demand Generation Specialist located in Pune. The Demand Generation Specialist will be responsible for developing and executing lead generation strategies, analyzing marketing analytics, and automating marketing processes to drive sales. Daily tasks include designing and implementing campaigns, managing marketing automation platforms, and collaborating with sales teams to ensure seamless lead conversion.

Qualifications

• Experience in Lead Generation and Sales
• Proficiency in Marketing Analytics and Communication skills
• Knowledge of Marketing Automation tools and techniques
• Strong organizational and project management skills
• Ability to work collaboratively in a team-oriented environment
• Bachelor's degree in Marketing, Business, or related field
• Experience in the B2B industry is a plus