Job
Description
Capgemini Invent Capgemini Invent is the digital innovation, consulting and transformation brand of the Capgemini Group, a global business line that combines market leading expertise in strategy, technology, data science and creative design, to help CxOs envision and build what’s next for their businesses. Your Role Client Engagement & Advisory: Partner with clients to understand their business goals, CX challenges, and data needs. Provide strategic recommendations on how to leverage data to enhance customer engagement, satisfaction, and retention. Data Strategy Development: Design comprehensive data strategies tailored to client objectives, including customer segmentation, predictive modelling, and personalization. Define KPIs and metrics to measure the success of CX initiatives. Data Analysis & Insights: Analyze structured and unstructured data to derive actionable insights. Leverage advanced analytics techniques, including machine learning and AI, to identify trends and opportunities. Solution Design & Implementation: Collaborate with technical teams to design and implement data platforms, dashboards, and analytics solutions. Drive the implementation of customer data platforms (CDPs), marketing automation tools, and analytics systems. Stakeholder Management: Act as a trusted advisor to business stakeholders. Present findings, recommendations, and reports in a clear, compelling manner Your Profile 8-10 years of experience in data analytics, data strategy, or consulting roles, with a focus on customer experience, marketing, or business transformation. Minimum of 5-8 years of experience in omni-channel marketing, data analytics, or marketing automation implementation, with at least 2 years in a consulting role. 3+ years of experience in marketing orchestration, preferably with hands-on experience using marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, Marketo, etc.) and leveraging customer data for personalized, cross-channel campaigns. Bachelor’s degree in data science, Business Analytics, Computer Science, Marketing, or related fields. Masters degree preferable. Technical Skills: Proficiency in analytics tools (e.g., Python, R, SQL). Familiarity with visualization tools (e.g., Tableau, Power BI). Experience implementing CDP tools (Salesforce CDP, Adobe CDP, Segment etc) Knowledge of cloud platforms (e.g., AWS, Azure, Google Cloud) is a plus. Data Analytics Data modelling Digital Marketing Digital Technology Consulting Data-Driven Marketing Proven track record of contributing to client engagements and delivering data-driven solutions. Strong communication, problem-solving, and interpersonal skills. What You Will Love About Working Here We recognize the significance of flexible work arrangements to provide support. Be it remote work, or flexible work hours, you will get an environment to maintain healthy work life balance. At the heart of our mission is your career growth. Our array of career growth programs and diverse professions are crafted to support you in exploring a world of opportunities. Equip yourself with valuable certifications in the latest technologies such as Generative AI. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion Show more Show less
