Content Writer

Job Description

About Perfios Perfios, a global B2B SaaS fintech founded in 2008, serves the Banking, Financial Services and Insurance industry in 18 countries. It empowers over 100 Financial Institutions with pioneering software platforms and products that facilitate faster decision-making and processing a high volume of transactions. With headquarters in Bangalore and offices worldwide, Perfios has received significant funding to support its growth and innovation, including $80 million from Teachers’ Venture Growth in March 2024. This brings the total funding raised by Perfios to $435.1 million Acquisitions Perfios acqui-hired Chennai startup Fego.ai in 2023. Fego.ai empowers financial institutions to gather behavioral financial insights. Prior to this, Perfios acquired Karza Technologies, one of India’s most prominent SaaS-based RegTech start-ups, in line with Perfios’ efforts to strengthen its lending-focused product offerings. Perfios had earlier acquired FintechLabs Technologies, a Noida-based company which provides digital lending software as a service to companies. Perfios broadened its range of services this year by acquiring Clari5 and Credit Nirvana. Clari5, also known as CustomerXPs, specializes in banking financial crime management. Their real-time platform helps banks detect and prevent fraud, with a focus on areas like fraud mitigation, risk management, and anti-money laundering. Credit Nirvana uses AI to drive its debt management and collections platform. It uses predictive analytics to automate the debt collection lifecycle, from early delinquencies to legal recoveries. Key Metrics ● 75 Million bank statements processed annually ● 3 Trillion in loans processed for Banks & Financial Institutions per year ● 1.5 Trillion API requests processed annually ● 200+ Infosec audits per year ● 0 Infosec violations since inception ● 99.9% Uptime with 0 SLA violations Job Title: Content Writer (External Communication & Internal Communication) Why is this role critical? Perfios operates in a complex, highly regulated B2B fintech space where credibility and expertise drive brand authority. Our ability to influence key stakeholders, BFSI leaders, regulators, investors hinges on high-quality thought leadership, industry reports, CXO ghostwriting, and strategic content . Currently, this work is being managed reactively with very limited bandwidth. Key Responsibilities: Write high-impact content for government and regulatory bodies we currently contribute to (e.g., FICCI, ASSOCHAM, RBI discussions, industry task forces). Contribute to policy narratives with articles, industry op-eds, whitepapers and position papers influencing techfin regulations.. CXO Ghostwriting: Create compelling narratives for CXO authored articles for media (ET, Mint, BS, FE etc) linkedin posts, panel discussions, fireside chats, and keynote speeches at industry forums, ecosystem events, to position Perfios leadership as industry visionaries. Deep Research & e : Execute research-backed storytelling to drive credibility and strengthen Perfios’ narratives & do competition research on communication strategies. Work closely with PR teams to create narratives aligned with industry trends , regulatory developments, and Perfios’ growth strategy. Internal storytelling: Write compelling messaging for organizational an d business updates, milestones, culture and strategic priorities ensuring clarity, alignment, and impact while creating employee engagement. Execute Internal campaigns: Create content for multi-month internal campaigns like IdeaFest, TechLeap and value-driven culture programs (e.g., core values promotion, wellness programs, hackathons, etc). Develop content for internal product launches , ensuring employees understand and champion new initiatives. Employer Branding: Build narratives that showcase Perfios' culture , highlighting employee stories, growth journeys, and impactful projects. Show more Show less