Business Development Manager - Franchisee Development

Position:Business Development Manager - Franchisee Development

Experience:

Location:

Travel:

Note:Apply only if you have relevant experience in retail expansion under FOFO & COCO models in a multi-store grocery retail environment

Job Overview:

He will oversee the operations, sales, and performance of multiple store outlets within the assigned districts of Karnataka. The BDM will ensure stores meet sales targets, maintain operational excellence, and uphold the company's brand standards. This role requires extensive travel.

Key Responsibilities:

Business Expansion & Franchise Development

• Identify and develop new business opportunities for FMCG retail expansion under FOFO & COCO models.
• Lead end-to-end franchise onboarding, including lead generation, meetings, negotiations, and agreement closure.
• Conduct market research to identify high-potential locations and evaluate feasibility under the COCO Model.
• Coordinate with legal and finance teams for franchise agreements and documentation.

Store Setup & Organizational Setup:

• To set up multiple retail stores and manage daily operations of all the multiple stores across the district, which include Tier-1,2 cities.
• Oversee store operations, including inventory management, staff training, and customer service standards.
• You will be responsible for hiring the entire Sales team, Retail store team.
• Define team structures for the store, their job roles, KRAs/KPIs and all SOPs from scratch, and driving end-to-end execution.

Operations Management:

• Drive sales and profitability targets across all the stores.
• Execute on targets: Revenue per store, order volume, customer retention.
• Ensure consistent implementation of company policies, visual merchandising standards & brand guidelines.
• Collaborate with team members to implement promotional strategies.
• Monitor store performance through regular visits and audits.
• Coordinate with franchise owners, Marketing, HR, Finance, and Logistics teams for smooth store operations.

Relationship Building:

• Cultivate & maintain long-term relationships with franchise owners, aligning them with common goals.
• Collaborate with store teammates to build customer feedbacks and enhancing customer engagement and loyalty.

Conflict Resolution:

• Handle and resolve conflicts or issues of franchise partners.
• Maintain smooth and effective communication channels.

Performance Reporting:

• Prepare and present comprehensive performance reports to senior management.
• Utilize data analytics to monitor and assess the effectiveness of sales initiatives.

Key Requirements:

• Experience:

  5 to 8 years of relevant experience working as a BDM or equivalent in a multi-store grocery retail environment using the FOFO and COCO models.

• Education:

  Graduation in any stream and MBA/PGDBM in Sales & Marketing.

Required Skills/Desired Candidate Profile:

Leadership Qualities:

Adaptability & Resilience:

Strategic Thinking:

Technical Proficiency:

Communication & Customer Service Skills:

About company:

Chetan Foods

Website: https://chetanfoods.com/