Business Development Lead

Job Description

Job Title: Business Development Lead – Sales & Marketing Experience: 1-3 Years CTC: 4.5 LPA + Incentives Location: Chennai Industry: EdTech / STEM / Experiential Learning Type: Full-time Job Summary: CognoSpace is looking for a proactive and performance-oriented Business Development Associate to join our high-impact team. This role is crucial in expanding our footprint across schools by promoting our state-of-the-art experiential learning platforms. You will play a key role in driving school partnerships, managing client relationships, and executing marketing strategies aligned with our mission to transform learning through technology and hands-on experiences. Key Responsibilities: ● Drive end-to-end B2B sales: lead generation, school visits, product demos, negotiations, closures, and onboarding ● Identify and segment schools (CBSE, ICSE, Cambridge) for targeted outreach ● Build strong relationships with school leaders (principals, directors, trustees) to ensure long term partnerships ● Collaborate with inside sales teams to convert inbound leads into qualified opportunities ● Use CRM to manage pipeline, sales progress, and reporting ● Accomplish sales targets by region and product line ● Develop customized proposals based on school needs, budgets, and academic goals. ● Build trusted relationships with decision-makers to ensure long-term engagement. Cross-Functional Collaboration & Optimization ● Work with the product and content teams to ensure offerings meet market and classroom needs ● Implement feedback mechanisms from schools to improve product experience and implementation ● Design and track sales/marketing KPIs to measure effectiveness and optimize performance ● Present regular reports to senior management with key insights and growth recommendations Requirements : ◆ 1-3 years of experience in B2B institutional sales and marketing (EdTech/STEM background preferred) ◆ Experience in on field sales and willingness to travel for school visits and events ◆ Experience in engaging school leadership and driving school-based sales ◆ Excellent communication, presentation, and negotiation skills ◆ Familiarity with CRM systems and digital marketing tools ◆ Self-driven, target-oriented, and comfortable working in a fast-paced startup environment Job Type: Full-time Pay: Up to ₹450,000.00 per year Benefits: Health insurance Provident Fund Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person