835 Brand Strategy Jobs - Page 16

Responsibilities: * Develop brand strategies * Manage marketing campaigns * Collaborate with cross-functional teams * Measure & report results * Ensure consistent messaging Performance bonus

Procurement Manager About PhonePe Group: PhonePe is Indias leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services. About Pincode: Pincode is Indias first-of-its-kind local commerce app, revolutionising how local retailers connect with customers. It is built with the vision of empowering neighborhood stores, kiranas, and supermarkets. Pincode bridges the gap between traditional retail and modern e-commerce while preserving the charm of trusted, personalized service. Overview We are seeking a highly skilled individual to drive strategic procurement initiatives, leading sourcing activities, optimizing supplier relationships, and ensuring cost-effective procurement processes. Key Responsibilities : Analyze sales data, trends, and forecasts to develop accurate demand plans. Collaborate with cross-functional teams to adjust procurement strategies based on evolving demand. Ensure optimal stock levels are maintained at stores by monitoring inventory levels, and balance demand fluctuations with procurement timelines. Identify brands and vendors that align with our product needs, quality standards, and business objectives. Source and procure products from these brands and vendors, ensuring alignment with our store requirements and demand forecasts. This requires alignment at a hyperlocal level with brands which is a first in an ecommerce set up. Ensure that the brands and vendors align with store-specific needs and collaborate on deliveries, product availability, and service levels. Establish and maintain relationships with brands and suppliers, negotiating contracts and ensuring pricing efficiency, quality, and delivery standards. PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog. Life at PhonePe PhonePe in the news

Job Opening: Manager / Dy. Manager / Sr. Executive / Executive Marketing Location: Hyderabad Vacancies: 03 (Manager – 1, Executive – 2) Experience: 2–3 Years Qualification: MBA / Any Graduate Job Purpose: We are looking for dynamic and result-oriented professionals to join our Marketing team in Hyderabad . The ideal candidate will develop and implement integrated marketing strategies, manage digital campaigns, and support business growth through strong brand building and market outreach. You will also coordinate with Sales and BD teams to deliver impactful campaigns, participate in industry expos, and provide critical market insights. Key Responsibilities: Conduct market research and trend analysis to identify new opportunities Manage and execute digital marketing campaigns (SEO, SEM, LinkedIn, YouTube, Twitter, Instagram, WhatsApp, etc.) Create engaging content for blogs, newsletters, brochures, and other marketing materials Plan and execute participation in trade shows, expos, and promotional events Develop go-to-market strategies with formal proposals and recommendations Perform market intelligence and competitor tracking Present strategies, campaign plans, and performance reports to senior management Identify and manage vendors for events and promotions Maintain media and industry partnerships Key Result Areas (KRAs): Generate qualified leads and meet monthly/quarterly/yearly targets Expand customer base through strategic marketing campaigns Drive visibility through online and social media platforms Design digital/graphic content for marketing and branding initiatives Provide timely market analysis and competitor intelligence Desired Candidate Profile: MBA in Marketing or equivalent; Bachelor’s degree holders with relevant experience may apply 2–5 years of experience in marketing, preferably in B2B or industrial segments Strong knowledge of digital platforms, content creation, and campaign planning Excellent communication, coordination, and vendor management skills Creative, analytical, and self-motivated

Position: Global Branding and Marcom Planning Manager Experience: 6 to 9 years Location: Remote Reporting to: Global VP Marketing & Partnerships Why Join Us At Infinite Uptime, we are revolutionizing AI-driven reliability services and contextualized production performance outcomes. As part of our team, you will: Foster Growth: Engage in continuous learning, professional development, and career advancement. Inspire Innovation: Bring creative ideas to life and shape the future of industrial IoT. Value People: Work in a culture of respect, transparency, and inclusivity where every voice is heard. Promote Work-Life Balance: Enjoy a flexible and supportive work environment that prioritizes both personal and professional aspirations. Reward Excellence: Receive recognition for achievements and meaningful contributions. Build Connections: Be part of a collaborative team that thrives on mutual respect and teamwork. Position Overview Infinite Uptime is seeking a Global Branding and Marcom Planning Manager to drive our branding initiatives and marketing communications strategies. This role is critical in strengthening our brand presence globally and ensuring our messaging resonates with diverse audiences. Key Responsibilities Brand Strategy Development: Develop and implement comprehensive brand strategies that align with Infinite Uptime s vision, market positioning, and AI-driven reliability services. Content Creation: Produce high-quality, engaging content across multiple platforms, including digital, print, and social media, while maintaining clean and consistent brand guidelines. Marketing Communications: Design and execute integrated marketing communication plans to enhance brand awareness and drive customer engagement through various channels. Brand Guidelines: Establish and uphold brand standards to ensure consistency in messaging, tone, and visual identity across all communications. Customer Success Stories: Creatively craft and showcase customer success stories to highlight the impact of Infinite Uptime s solutions. Market Research & Analysis: Conduct in-depth market research to identify trends, customer needs, and competitive positioning, leveraging insights to refine branding and marketing efforts. Cross-functional Collaboration: Partner with teams across product development, sales, and customer success to maintain cohesive messaging and brand alignment. Performance Metrics & Reporting: Define key performance indicators (KPIs), analyze the effectiveness of branding and marketing initiatives, and provide regular insights to leadership. Qualifications & Skills Experience: 5+ years in branding, marketing communications, or related fields, ideally in industrial IoT, AI, or technology sectors. Content Expertise: Strong creative skills in storytelling, copywriting, and visual branding with a proven track record of producing impactful content. Strategic Marketing: Proficiency in brand strategy development, marketing planning, and executing multi-channel campaigns. Analytical Thinking: Ability to interpret data, conduct market analysis, and make informed strategic decisions. Communication Skills: Excellent verbal and written communication abilities to engage and influence stakeholders at all levels. Education: Bachelors degree in Marketing, Communications, Business, or a related field; a Master s degree is a plus. Join us at Infinite Uptime and be part of a team that is transforming industries through AI-powered reliability solutions!

"We are hiring for Marketing Specialist Position at Coimbatore Location" Role: Marketing Specialist Experience: 3+ Years Location : Coimbatore Required Skills & Tools: Photography & Video Production Proficient with DSLR/Mirrorless cameras (Canon/Sony preferred) Skilled in studio lighting, gimbals, tripods, and framing techniques Drone videography experience is a plus Editing & Design Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve for video editing Adobe Photoshop, Lightroom, Illustrator for image editing Canva or Figma for quick content creation Basic knowledge of After Effects or Blender (optional) Digital Marketing Tools Meta Business Suite, Google Ads, LinkedIn Campaign Manager SEO, UTM tracking, and Google Analytics Familiarity with CRM/marketing tools (HubSpot, Zoho, etc.) Experience with email marketing platforms (Mailchimp, Zoho Campaigns, etc.) Soft Skills Strong written and verbal communication in English Excellent storytelling and visual content planning Self-motivated, detail-oriented, and deadline-driven Agile and adaptable to a dynamic, innovation-led environment

Why does your role matter? Imagine a world where countless brands exist, but none of them stand out or connect with people on a deeper level. Now, imagine a brand that resonates so strongly with its audience that it becomes a part of their identity. As a Brand Marketing Manager, thats your mission. You are not just building a brand; you are shaping its voice, its image, and the emotional connection it has with its audience. As a true category creator, youll elevate our brand beyond gaming, creating compelling narratives that transform public perception. Youll transform Rush Gaming Universe (RGU) into more than just a name into a brand that people love, trust, and feel a part of. This is your chance to redefine how people perceive and engage with casual gaming in India. What would your role look like? As a Brand Manager, you will be the architect of our brands identity, responsible for shaping how 100s of millions of people perceive and connect with the Rush Gaming Universe. Your mission? To build and elevate RGU into a brand that not only stands out but also resonates deeply with our audience. This role requires a strategic thinker, a storyteller, and a visionary who can translate ideas into powerful brand experiences. You ll be crafting the brand s voice, guiding its image, and ensuring every touchpoint reflects our core values. At Hike, we re not just redefining gaming; we re creating a brand that people love and trust. If you re ready to lead this transformation and make a lasting impact in the industry, the role of Lead, Brand Marketing awaits you. Are you ready to shape the future of RGU? Wanna Hike? / Introduction At Hike, we re building the Rush Gaming Universe Were taking gaming, one of the fastest-growing segments of entertainment in India, and converting it into a brand new source of economic opportunity. Were building a new kind of game economy where players can play, earn & grow Hike Code ( Our core cultural values ) The Hike Code is our value system. We aim to live and breathe by these every single day. They inspire us to be the best we can be and they are weaved into every part of our decision-making, how we review performance and much more. We have 9 core values: Top Talent in Every Role Both a quest for greatness & shared values are important to us Owner not a Renter Proactive & radically responsible. Everyone is an owner Pro-Sports Team Strength-based, results-driven with a "team-first" attitude Customer Obsession We exist to delight our customers Think Deeply & Exercise Good Judgement Clear mind, obsession to simplify & data-informed Build & Make Magic Courage to walk into the unknown and pioneer new fronts Be Insatiably curious & keep Improving Curiosity to acquire new perspectives, quickly Move Fast & Be Dynamic Ruthless prioritization & move fast Dream Big, Be Bold & Think Long Term Courage to climb big mountains Do these resonate with you? If so, read on! Here are the skills & experience we are looking for. 4+ years of full-stack brand marketing experience, especially with a strong, high-quality consumer brand (gaming and/or technology products is a bonus). Demonstrated experience obsessing over connecting emotionally with consumers and enhancing brand loyalty. Crafts impactful brand campaigns that deliver strong ROI, finding creative ways to maximize visibility and engagement. Understands brand levers and their influence on business outcomes, staying ahead of risks to brand integrity. Expert in ATL and BTL Marketing: Combines broad-reach campaigns with targeted engagement for maximum brand impact. Demonstrated creating new digital and physical brand experiences that set the brand apart. Uses market trends and consumer insights to craft compelling brand stories and strategies. Ensures brand initiatives align with consumer behaviour and market demand, focusing on what truly matters. Leverages simple metrics to drive brand success, aligning efforts with key performance indicators. Decision-Maker Moves fast with high-quality decisions, understanding when to take calculated risks. Ensures effective communication of the brand s value propositions across all markets. Drives market strategy to establish the brand as a leader in real-money gaming. How you ll make the magic happen Develop and execute a brand strategy that positions RGU as the best and most trusted choice in the play and earn gaming space both in India and globally. Craft a compelling brand story that shapes the perception of casual gaming by highlighting the skill, fun, and community aspects of our platform. Create high-impact brand strategies and campaigns that deliver strong results while being resource-conscious. Prioritize spending on high-leverage activities to maximize ROI and contribute directly to brand growth and international expansion. Analyze market trends, consumer behaviours, and competitive landscapes to craft spot-on strategies for target audiences. Create breakthrough marketing that stands out and has never been thought of before. Leverage AI and automation to optimize marketing, campaign targeting, and customer engagement. Collaborate with internal teams to ensure brand alignment across all touchpoints and refine messaging that highlights RGU s unique value propositions. Monitor key metrics, making data-driven decisions to fine-tune strategies and drive market growth in India and internationally. Establish strategic partnerships that amplify brand visibility and credibility, collaborating with influencers, industry leaders, and cultural icons. Benefits We offer tremendous benefits & perks. Learn more at work.hike.in

The Brief Knowledge and implementation of end-to-end customer experience strategies, including customer research, strategy, vision & design A keen sense of developing strategy solutions, from brand strategy, down to tactical social, content and influencer strategies An out of the box perspective on data and research to find interesting consumer insights that we can leverage on Strong understanding of marketing fundamentals An understanding of community management and social listening to deeply understand people Ability to read and internalise social media comments and differentiate people s behaviours on different social platforms Brings the consumer s world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach Articulate effective strategic rationale and logic flow that will help form a compelling story Deck crafter - someone that can detail out ideas and insights that are clear and can sell!

" Job Title: Head of Marketing Location: Mumbai / Delhi / Bangalore About the client: PSS has been mandated to hire a Head of Marketing for one of the worlds most exclusive detailing and paint protection film (PPF) specialist. Job Purpose: This role is responsible for driving brand strategy, marketing campaigns, and customer engagement initiatives to support the company s expansion and positioning in key markets, with expertise in luxury, high-net-worth customer engagement, and digital marketing. Key Responsibilities: Develop and execute a comprehensive brand strategy to strengthen the company s position in key markets. Lead marketing campaigns from concept to execution, ensuring alignment with the brand s luxury image and target audience. Drive customer engagement initiatives to build and maintain strong relationships with high-net-worth individuals. Utilize digital marketing strategies and tools to increase brand visibility and reach among target audiences. Manage and optimize digital marketing channels, including social media, email marketing, SEO, and paid advertising. Collaborate with internal teams to ensure consistent brand messaging across all platforms and customer touchpoints. Analyze market trends, customer behavior, and competitor activity to inform marketing strategies. Measure and report on the performance of marketing campaigns, using data-driven insights to optimize future efforts. Build and maintain partnerships with relevant luxury automotive brands, influencers, and other stakeholders. Stay up-to-date with the latest trends in digital marketing and luxury brand marketing to ensure the company remains innovative and competitive. Educational Qualifications And Experience: Minimum of 10-15 years of experience in brand strategy, marketing, and customer engagement, preferably in the luxury automotive or high-net-worth sectors. Strong digital marketing acumen, with experience in managing campaigns and leveraging digital tools for brand growth. Excellent communication and interpersonal skills, with the ability to engage high-net-worth customers and stakeholders. A degree in marketing, business, or a related field, and relevant certifications in digital marketing are a plus. #LI-NV1 ",

Incumbents may be part of a project management office (PMO) in their business and will be required to develop communication campaigns and go to market strategy for some of the projects. Primary Responsibilities: Project Management & Execution Lead and manage complex, cross-functional projects from concept to completion, ensuring alignment with brand and business goals Develop project scopes, timelines, budgets, and resource plans; manage risks and resolve issues proactively Ensure all deliverables meet healthcare compliance standards and brand guidelines Brand Strategy Integration Translate brand strategy into actionable project plans that reinforce our TIE identity across OGA and within Enterprise Collaborate with creative, digital, and other TIE teams to ensure brand consistency in all communications and experiences Stakeholder Collaboration Serve as the central point of contact for marketing and external agencies Facilitate alignment and communication across departments to ensure smooth execution and strategic coherence Performance & Optimization Define and track KPIs such as brand engagement, stakeholder satisfaction, and project ROI Conduct post-project reviews to identify insights and drive continuous improvement Champion brand governance and project management best practices across the organization Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so Required Qualifications: Bachelors degree 5+ years of project management experience alongside 4+ years of experience as a Brand Strategist with multiple brands Proven experience integrating brand strategy into complex, multi-stakeholder projects Solid understanding of healthcare operations Proficiency in project management tools (e.g., Smartsheet, Asana, MS Project) Proven excellent communication, leadership, and stakeholder management skills Preferred Qualification: PMP At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyoneof every race, gender, sexuality, age, location and incomedeserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes an enterprise priority reflected in our mission. #njp

Experience in brand strategy, strategic marketing, communications ideally in B2B tech, SaaS or IoT sectors Strong understanding of B2B sales cycles especially in OEM, enterprise contexts Exp in digital marketing tools, CRM systems & content platforms

Join Coschool Where Learning Meets Innovation We're redefining education through Gen-AI, and were looking for a Brand Marketing Manage r to lead our storytelling, elevate our voice, and shape how the world sees Coschool. What You'll Drive: End-to-end brand campaigns that build awareness and engagement Impactful content across video, design, and editorial Agency and vendor collaboration for consistent brand execution Trend-driven, platform-smart social strategies Cross-channel marketing that delivers results What Were Looking For: 5+ years in brand/content marketing with a strong campaign track record A creative thinker with strategic execution skills Experience with digital, SEO, PR, social & influencer marketing Passion for education, tech, and storytelling Strong communication, analytical, and project management skills Why Coschool? Creative freedom + real impact Work with a high-energy, mission-driven team Shape a growing brand from the ground up Ready to own our brand story? Apply now and help transform education with us.

Job Overview: SOBHA Limited is looking for an experienced and innovative Senior Manager Branding to lead and shape our brand presence in the premium real estate sector. The role involves overseeing the development and execution of integrated brand initiatives that elevate brand equity, drive engagement, and reinforce SOBHAs position as a pioneer in the real estate market. As a senior resource within the brand team, you will be responsible for crafting long-term brand positioning strategies, leading a team of branding professionals, and ensuring brand consistency across all consumer and partner touchpoints. You will collaborate with the Regional Brand Head and key departments to craft and deliver cohesive brand experiences that elevate perception and build long-term brand value. Key Responsibilities: Lead the development and implementation of comprehensive brand strategies to enhance brand perception, recall, and preference across the projects in your market. Oversee the execution of 360 brand campaigns across digital, print, on-ground activations, and PR channels, ensuring consistent messaging and creative excellence. Manage and mentor a high-performing brand team, fostering creativity, ownership, and continuous development. Collaborate cross-functionally with Sales, Digital, Creative, Project team to ensure alignment and synergy in all marketing efforts. Conduct market and competitive research to gain insights into consumer behavior, industry trends, and competitive positioning for strategic decision-making. Track and report on brand performance metrics (KPIs) to measure campaign effectiveness, optimize strategies, and demonstrate ROI. Act as a brand custodian, ensuring adherence to brand guidelines and maintaining SOBHA’s high standards across all internal and external communications. Drive innovation in brand storytelling, experiential marketing, and content strategies to engage modern, digitally savvy audiences. Education and Experience: Bachelor's/Master’s degree in Marketing, Mass Communication, or related field. 8–12 years of relevant experience in brand management, preferably in real estate, lifestyle, or premium consumer sectors. Proven experience in team leadership and strategic brand planning. Preferred Qualities A strategic thinker with the ability to translate brand vision into actionable campaigns that drive results. A creative and detail-oriented professional with strong design sensibility and an eye for aesthetics and messaging. An excellent communicator and collaborator, able to articulate ideas clearly and coordinate effectively with both internal teams and external partners. Highly organized and proactive, capable of managing multiple campaigns and meeting tight deadlines. Market-savvy, with a strong grasp of consumer behavior, emerging trends, and competitive dynamics to build brand relevance. Agile and adaptable, thriving in fast-paced, ever-evolving environments. Driven by a genuine passion for premium and aspirational brands, with a deep appreciation for building high-value brand experiences. A supportive team lead who brings out the best in people, keeps everyone aligned, and creates a space for creative thinking and ownership.

Group Account Manager - Account Planning (Brand Strategy) - Mumbai - SoCheers : An end-to-end Marketing Agency Group Account Manager - Account Planning (Brand Strategy) - Mumbai Group Account Manager - Account Planning / 7 years to 9 years / Mumbai Who are you? You eat, breathe, sleep brands and everything social media and digital You always know what s up in the digital marketing space, which brand collaborated with whom, what was the latest campaign, what s the next big thing in video marketing and the likes You always have an idea up your sleeve...those thoughts just keep running! You imagine yourself holding a Cannes trophy very soon You deep dive into client briefs and identify the objectives & action points, and are able to turn them into campaigns that will provide solutions You can think of innovative and interactive digital campaigns for new client pitches and existing clients You have a knack for content & design and understand consumption patterns of your customers You are super curious - the research keeda is alive, you love to talk to people, understand thoughts and behaviour patterns at large (obviously talking beyond just a Google search!) And we re also talking about deriving actionable insights from all that research. The human psyche has to be one of your favourite things to think about You have the gift of the gab - presentation skills and convincing skills are on point, let s call you a storyteller of sorts! You have the thirst to learn more about advertising, always! You are someone who can lead end-to-end process right from understanding the brief from the client, to getting them onboard You have handled a team What will you do? You will be a story weaver and a storyteller. You will be responsible for leading new business pitch presentations end to end with a narrative while owning everything from the campaign idea to execution of sample creatives. You will have to work in collaboration with different teams including content, design, films, outreach, media, etc. to ensure the pitch is an offer the client just can t refuse! You will work on something new every day (we mean it when we say it). We are talking binge worthy OTT shows while sipping wine, best tech companies and also baby products that make you go aww. You will be leading & steering brainstorm sessions to make sure creative insights and ideas come alive for both new businesses and existing clients. You will be doing a lot of research to understand industry trends and implement learnings from the same in the new business pitches. You will be responsible for conducting primary & secondary research to gather consumer, category, and company data and insights for new client pitches. You will be adept at observing market dynamics and working on identifying brand positioning to create proper communication routes for new clients pitches and existing clients. You will have to visualize ideas across multiple platforms till their execution and amplification. You will be taking charge of the conceptualizing the strategies, pitching to the clients and also getting them onboarded You will be leading a small team of planners/strategists and train them to be the next generation of strategists in the industry.

Experienced & Marketing & Communications. This role will oversee marketing activities, manage digital& brand communication strategies, Implement both Above The Line (ATL) &Below The Line (BTL) marketing activities, including ground-level marketing. Required Candidate profile Design and execute SEO/SEM strategies to increase brand visibility and website traffic. Manage lead generation through B2B platforms (e.g., IndiaMART) and digital tools like LinkedIn Sales Navigator.

About Medhavi Skills University Medhavi Skills University (MSU) is a government-notified private skills university established under a State Act in Sikkim, dedicated to promoting quality skill education and entrepreneurship integrated with higher education. As a pioneering institution in the convergence of the skilling ecosystem with higher education, MSU aligns with the National Education Policy, 2020 (NEP 2020). Recognized by the UGC and established in 2021, MSU collaborates with industries and Skill Development Institutes to offer work-integrated courses, embedding on-the-job internships and training within the curriculum. MSU is a recognized Awarding Body under the National Council for Vocational Education & Training (NCVET) and is empaneled with the Directorate General of Training (DGT). As an anchor university partner with the National Skill Development Corporation (NSDC) and the Project Management Unit (PMU) of NSDC International, MSU is committed to preparing youth for the future workspace by co- working with industry partners to design and implement demand-driven programs. For more information, visit https://msu.edu.in/ Role Overview: The Head - Branding and Marketing will be responsible for leading the brand positioning, marketing strategy, and communication functions across all platforms and channels. This role requires a visionary leader who can align marketing initiatives with business goals, drive growth, enhance brand recognition, and lead a high-performing team. Key Responsibilities: Develop and implement the overall brand strategy to strengthen brand equity and market positioning. Lead integrated marketing campaigns across digital, print, outdoor, PR, and experiential platforms. Oversee content creation, brand messaging, and visual identity to ensure consistency across all customer touchpoints. Monitor market trends, competitor activities, and consumer behavior to identify opportunities for growth and innovation. Guide the design, execution, and evaluation of advertising and promotional campaigns. Work closely with internal stakeholders including admissions team, academics, and Leadership to align marketing goals with business priorities. Lead and mentor a team of media team to drive high performance and innovation. Qualifications & Skills Required: Master s degree in Marketing, Business Administration, Communications, or a related field. 7+ years of progressive experience in marketing and branding roles, with at least 3 years in a leadership position. Proven experience in managing successful brand campaigns and leading cross-functional teams. Strategic thinker with a creative flair and data-driven approach. Ability to manage multiple projects under tight deadlines with strong organizational skills. Experience in education sector or service industry is a plus. What We Offer Being a key player in something potentially massive and world-changing Competitive salary and incentive structure, best in the industry. Opportunities for . We celebrate diversity and are committed to creating an inclusive environment for all employees.

Achieving business targets as laid down by acquiring new client relationships and maintaining them. Graduate in any discipline Identify target areas for prospective business Pre-screen customer segments as per the organization norms Ensure the number of log in along with disbursement Ensure high customer satisfaction level by proactively understanding customer needs and cross- sell multiple products as per the requirements Execute sales promotion activities to build customer interest in the TCFSL brand Build strong client relationships both internally and externally and build a strong brand identification with potential customers. Ensure vendor empanelment and develop relationships with new vendors. Develop strong distribution channels Ensure compliance to all Audit / RBI regulations.

Location: Gurugram, India Experience: 3-8 years Industry: Consumer Tech / D2C / Lifestyle / Electronics Function: Brand Strategy & Growth Marketing About BOULT BOULT is one of India's fastest-growing wearable brands, disrupting the consumer tech space with high-performance audio and lifestyle products. As a challenger brand born in the digital age, we are built on community, agility, and bold storytelling - and we're scaling rapidly across marketplaces, own D2C channels, and retail. We are now looking for a Brand Manager who thrives in fast-paced, founder-led environments, has a strong D2C brand-building pedigree, and can lead 0- 1 and 1- 100 thinking across categories. What You'll Do? - Lead Brand Strategy & Narrative Building Develop and implement end-to-end brand strategies that are digital-first and consumer-obsessed. - Evolve brand identity, tone, and narrative to drive affinity with Gen Z and millennial audiences. - Ensure consistent brand expression across all digital and offline touchpoints - from product to content to commerce. Category & Growth Marketing Leadership: - Drive full-funnel marketing for specific product categories across lifecycle stages - from awareness to conversion to loyalty. - Synthesize market trends, consumer behavior, and business goals to shape category-specific strategies. - Create sharp consumer segmentation and positioning frameworks tailored to D2C dynamics. D2C-Led GTM & Launch Playbooks: - Lead GTM for new product and feature rollouts across D2C, e-commerce, and retail channels. - Own the entire pre-launch to post-launch cycle - campaign design, channel mix, performance tracking, and iteration. - Collaborate closely with Product, Performance, and Ecom teams to craft seamless launch journeys. Influencer, Creator & Community Marketing: - Build authentic relationships with influencers, creators, and brand ambassadors to drive advocacy. - Own content co-creation frameworks with influencers that feel native to platforms and align with brand tonality. - Amplify user-generated content and social proof to build deeper community connection. Performance-Aware Brand Campaigns: - Champion a performance-first brand marketing approach - where storytelling drives outcomes. - Work with internal and external performance teams to ensure brand campaigns have clear metrics and attribution models. - Leverage data to evolve messaging, creative, and targeting based on what's working. Team Leadership & Cross-Functional Collaboration: - Lead and mentor a growing brand team across content, design, and partnerships. - Be a collaborative partner to Product, Ecom, CX, Growth, and Founder's Office to drive unified brand thinking. - Drive an agile, iterative culture that learns fast, fails forward, and moves faster than market. What We're Looking For? - 3-8 years of experience in brand marketing, preferably at digital-first D2C brands (consumer tech, lifestyle, personal care, fashion, etc.). - Proven track record of building differentiated, high-performing brands with a clear POV. - Strong understanding of performance marketing metrics and how brand and growth co-exist. - Experience in new category development, brand storytelling, influencer-led campaigns, and GTM planning. - Comfortable working in high-autonomy, fast-paced, and metrics-driven environments. - Passionate about youth culture, creators, content, and community. Ideal Candidate: - MBA or equivalent degree from a Tier-1 insitute - Knack for Excel and Spreadsheets - FMCD experience will have brownie points - Excellent communication - both written and verbal - Team management experience Why BOULT? - Work with a bold and youthful brand redefining wearable tech in India. - Get end-to-end ownership and influence across high-visibility product lines. - Collaborate directly with founders, growth leaders, and creatives. - Be part of a team that moves fast, thinks digital-first, and builds for tomorrow.

Conduct market research and analysis of competitors and customer. Marketing strategies to promote products, Development of strategic Marketing strategies, Develop the advertising and promotion campaign for our company products, both in ATL and BTL. Required Candidate profile Efficiently and effectively execute Company Marketing plan in India using adequately the resources allocated by the company. carry out tactical marketing actions in different channels (On/Off Line)

Market strategy, Product lunching(Digitaly) Success of products in capturing market share Engagement and adoption of new products Investment (ROI) for product development project Handling new products launched Market share growth for products Required Candidate profile Masters or BE/B.TechIn CSE/EECE min 4-5 yrs of prior experience working in the domain of IIOT(Industrial Internet of Things) Lead Product Development Wing Within the Digital Enterprise Vertical

Develop marketing strategies to drive traffic and promote business. Visit stores, assess needs, secure approvals, and implement campaigns. Identify cost-effective advertising, maintain hoardings, boost brand awareness and market share. Required Candidate profile Candidate should be at Hyderabad. Candidate from Retail/Ecom/ Apparel shall be added advantage Report to HOD Marketing Language : Hindi, English, Telugu Basic knowledge in MS Office(Excel, Word, PPT)

The Manager/Sr. Manager - Marketing & Communication will be a strategic leader responsible for developing, translating, and implementing the organization's comprehensive marketing strategy into short-term and long-term plans. This role oversees the entire marketing calendar, leading integrated campaigns across ATL, BTL, and digital channels to maximize ROI and significantly enhance brand awareness. Key responsibilities include spearheading digital marketing initiatives (performance, SEO/SEM, social media, content, email), executing ATL/BTL strategies tailored for diverse markets, and conducting in-depth competitor and market analysis to identify growth opportunities. The role also involves managing corporate communications, leading and mentoring a high-performing marketing team, overseeing vendor and agency relationships, analyzing KPIs, and meticulously managing the marketing budget. This position is crucial for ensuring compliance with overall brand guidelines and driving market expansion. Excellent communication skills (Interpersonal communication, Proficiency in English & Tamil preferred) Strong understanding of media planning, customer segmentation, and branding principles Analytical knowledge Creativity and expression Influencing and negotiation skills Ability to work in a fast-paced environment with cross-functional teams Proficient in MS Office Suite (Excel, Word, E-mail, PPT) Proficient in marketing analytics tools (CRM etc.) Location : - Communication, Brand Strategy, Marketing Calendar, Campaign Planning, ATL, BTL, Digital Marketing, Performance Marketing, SEO, SEM, Social Media, Content Strategy, Email Marketing, Market Analysis, Competitor Analysis, Market Expansion, Corporate Communications, Team Leadership, Vendor Management, Agency Management, Analytics, KPI, Budget Management, ROI, Brand Awareness, Customer Acquisition, Engagement, Media Planning, Customer Segmentation, Branding Principles, Negotiation, Cross-functional Teams

The Assistant Manager - Brand Marketing will support the execution of brand marketing plans across offline (retail, events) and online (social, website) platforms, ensuring consistency in brand identity and communication at all customer touchpoints. This role involves coordinating brand calendar rollouts for campaigns, festive launches, and regional activations. The individual will collaborate with design and merchandising teams on product naming, packaging, and storytelling , and support new collection launches with marketing inputs, sample coordination, and content planning. They will also help create product decks, look books, and training tools for internal teams. Key responsibilities include supporting the end-to-end rollout of brand campaigns across print, digital, and in-store, coordinating with creative, digital, and showroom teams for timely execution , and tracking campaign performance by sharing weekly reports on reach, engagement, and sales impact. The role requires assisting in aligning retail storytelling with online campaigns , helping build CRM campaigns, influencer collaborations, and festive initiatives , and supporting e-commerce and social teams with brand content. Additionally, the Assistant Manager will act as a link between various teams (brand, creative, media, PR, retail operations) to ensure timely approvals and execution , and monitor competitor activity and market trends. 5-8 Years (Alternatively, 3-5 years of experience in brand marketing, preferably in lifestyle, fashion, luxury, or retail ). Campaign planning Content briefing Cross-functional coordination Strong eye for detail, aesthetics, and storytelling Good communication skills Project management skills Ability to work in a fast-paced environment with multiple parallel projects

Job Profile : Sales/Revenue Generation/Business Development / New Business Development/Strategic Planning Conceptualizing and implementing competent Retail Branding strategies with a view to penetrate new avenues Account Servicing/Client servicing/Vendor Management Candidate Profile: 4-7 yrs sales experience in Retail Branding/Retail OOH/Store Branding/Activation An effective communicator with excellent relationship building & interpersonal skills. Strong analytical, problem solving & organizational abilities.

Role & responsibilities 1. ATL (Above the Line) Marketing: Plan and execute mass outreach campaigns through TV, FM, newspaper ads, hoardings, and other ATL platforms. Coordinate with creative agencies and internal teams for ad creatives, scripts, and media planning. Manage media buying to ensure optimal placement and reach in target regions. Support seasonal branding campaigns during exam seasons, admissions windows, and scholarship drives. 2. BTL (Below the Line) Marketing: Organize on-ground activities such as school/college visits, seminars, aptitude tests, scholarship drives, career fairs, and parent seminars. Execute canopy activities, flyer distribution, poster campaigns, and street branding near educational hubs. Monitor branding and POS visibility across branches and centers. Work with internal teams and local vendors for smooth execution and timely delivery of assets. Track BTL campaign leads and coordinate with the sales/counseling team for BTL activation at branches. 3. Reporting & Insights: Monitor ATL & BTL campaign performance weekly/monthly. Track marketing spend Prepare PR, PO and other billing related works in SAP Prepare detailed post-campaign analysis and suggest areas for optimization. 4. Cross-functional Collaboration: Work closely with Admissions, Academic Heads, and Branch Managers for localized promotions. Coordinate with creative teams, printing vendors, and media agencies. Support digital team by syncing offline efforts with online campaigns (e.g., Google, Meta). Preferred candidate profile Graduate/Postgraduate in Marketing, Mass Communication, or related field. 3+ years of relevant marketing experience in education or service industry. Strong command of regional language and understanding of local education trends. Familiarity with student behavior and seasonal admission patterns. Good communication, vendor management, and budgeting skills. Willing to travel extensively for local activation and center support.

About Company: Imagicaaworld Entertainment Ltd. is Indias leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences. Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India. Key Responsibilities: Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives. Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions. Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy. Integrated Campaign Management: Conceptualize and execute high-impact 360 marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners. Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels. Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives. Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results. Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact. Experience: MBA in Marketing or related field from a reputed institution. 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role. Proven track record in building brands and delivering measurable business outcomes. Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred. Strong leadership, strategic thinking, communication, and execution excellence.